SEO Copywriting Essentials: Titles, Keywords, Descriptions
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SEO (search engine optimization) involves optimizing web pages to appear higher in search engine results. This is important because 90% of search users don't look past the first page of results. Proper on-page SEO techniques include optimizing title tags, meta descriptions, and content with relevant keywords targeting both generic and long-tail keywords. SEO copywriting for products requires including keywords in titles and descriptions while avoiding direct copying from competitors.
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SEO Copywriting Essentials: Titles, Keywords, Descriptions
- 8. So, if SEO is done well – what happens? Title tags and meta descriptions include keywords relevant to the search term (This term is now supported by a strong PPC campaign, increasing relevancy to web searchers)
- 9. Title & Meta Rules
- 13. Keyword Research
- 15. Which keywords are best to target?
- 17. How Many Keywords Do You Target?
- 19. Keyword Research
- 25. www.ithinkmedia.co.uk 01438 870 220 www.facebook.com/iThinkMediaUK www.twitter.com/#!/iThinkMediaUK We’re experts in SEO, so if you need some help why not get in touch: