27. By the time he pays for the ads the customer
has already reaped the benefits.
28. A variation of this policy is to charge a
fixed percentage of the bill and the
remaining amount will be paid by the
client in parallel to the benefit he gets.
29.
30. The only condition is that people
have to state why they were
unhappy or partially satisfied.
31. Result : complaints improved
services and more than 90% of
clients pay the bill in full
32. Go where the pain is magnified
The benefit will be greatly appreciated
33. One example is my idea to a pharmaceutical
company to put dispensing machines filled
with tablets for headaches at places where
people need them the most
34. Big pain
with cheap tablets
The benefit is great
35. It is not fixed
or variable as
much as it is
adaptation to
the needs of
customers