1. 1
Yissum’s Mission
To promote the transfer of Hebrew University technology
for the benefit of society, while maximizing returns to
support research, education and scientific excellence
Yissum = Hebrew for ‘application’

2. 2
A Heritage of Excellence
1921 Nobel Prize in Physics to Albert Einstein
Zurich University, Founder and Supporter of HU
1976 Turing Award in Computer Science to Michael Rabin
Hebrew University & Harvard University
2002 Nobel Prize in Economics to Daniel Kahneman
Princeton, Alumnus and Fellow at the Center for the Study of Rationality
2005 Nobel Prize in Economics to Robert J. Aumann
Hebrew University, Center for the Study of Rationality
2006 Nobel Prize in Chemistry to Roger Kornberg
Stanford, Researcher at the Life Science Faculty, HU
2010 Stockholm Prize in Criminology to David Weisburd
Hebrew University, Institute of Criminology, Faculty of Law
Alfred Nobel

3. 3
Areas of Expertise
Pharmacology and
Medicine
Brain Research
Nanoscience and
Advanced Materials
Agriculture
Cleantech
Engineering and
Computer Science

4. 4
45 Years of Transferring Technologies
Products based on Hebrew University technologies &
commercialized by Yissum generate $1.3 Billion in annual sales
6,100 patents
1,750 inventions
450 licenses
65 spin-offs

5. 5
A Record of Achievement
$59 million in revenues 2008 ($51 million
in 2007)
$47 million royalties and licensing
$12 million sponsored research & services
HU net research budget $110 million
Ranked in top 15 worldwide (AUTM)
Leading US TTO revenues FY2008
MIT $89 million
(Research budget: $1.2 billion)
Stanford $50 million
(Research budget: $1 billion)

6. 6
Israel Tech Transfer Organization
Yissum -
a leading
member of
the ITTN
Yissum
5%
40%
The purpose of the
ITTN is to permit
Israeli generated
intellectual property
to translate more
easily into marketable
products
Yeda
Technion
Ramot
Tel Aviv
Medical
Center
Mor Hadasit
Carmel
Ben Gurion
Bar Ilan
21%
13%
8% 1%
2%
1%
4%
5%

7. 7
Selected Yissum Spin-Off Companies

8. 8
Global Reach

9. 9
Success Stories - Tomatoes
The world’s most popular cocktail hybrids for
greenhouse production
Prof. Nachum Kedar
Prof. Haim Rabinowich
Department of Field Crops, Vegetables and Genetics:
Faculty of Agriculture, Food and Environmental
Sciences
The Hebrew University Rehovot Campus
Long Shelf Life Tomatoes

10. 10
Success Stories - Peppers
Breeding of Blocky type pepper hybrids for growing under
mild winter conditions. Market leader in Spain, Israel &
Mexico In collaboration with Zeraim Gedera (Fully owned
by Syngenta)
Dr. Yonatan Elkind
Department of Field Crops, Vegetables and Genetics:
Faculty of Agriculture, Food and Environmental Sciences
The Hebrew University Rehovot Campus
Hybrid Peppers

11. 11
Success Stories - Doxil
Alza’s Lead Product for Oncology
Prof. Yechezkel Barenholz
Department of Biochemistry, Faculty of Medicine
The Hebrew University of Jerusalem
Prof. Alberto Gabizon
Hadassah University Hospital Jerusalem
2008 sales $430 million
DOXIL®
- Doxorubicin HCI liposome injection

12. 12
Success Stories - Exelon
For Treatment of Alzheimer’s Disease and Dementia
Prof. Marta Weinstock-Rosin
Department of Pharmacology, Faculty of Medicine
The Hebrew University of Jerusalem
2008 sales $815 million
Exelon®

13. 13
Success Stories - Mobileye
Advanced vision based driver assistance system for
accident prevention
Prof. Amnon Shashua
Computer Science & Engineering, Faculty of Science
The Hebrew University of Jerusalem
2007 Valuation of $600 million
(a Goldman Sachs investment)
Mobileye