Credit: Dick Hardt (original presentation) and Lawrence Lessig (presentation style)

1. social
identity
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2. Friday, December 16, 11

3. Friday, December 16, 11

4. Friday, December 16, 11

5. start
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6. what is identity?
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7. who you are
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8. who am I?
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9. Friday, December 16, 11

10. Max Niederhofer
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11. Dr. Maximilian Georg Wilfried Jochen Niederhofer
(thanks, mom & dad)
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12. Friday, December 16, 11

13. Friday, December 16, 11

14. Friday, December 16, 11

15. Friday, December 16, 11

16. Friday, December 16, 11

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18. Friday, December 16, 11

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20. Friday, December 16, 11

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22. Friday, December 16, 11

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24. Friday, December 16, 11

25. Friday, December 16, 11

26. Friday, December 16, 11

27. Friday, December 16, 11

28. Friday, December 16, 11

29. June 26, 1978
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30. 33
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31. Over 18
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32. Over 21
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33. Over 25
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34. Under 65
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35. Friday, December 16, 11

36. Niederhofer Limited
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37. Founder
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38. CEO
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39. Board member
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40. Shareholder
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41. maxniederhofer.com
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42. facebook.com/maxniederhofer
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43. twitter.com/maxniederhofer
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44. linkedin.com/in/maxniederhofer
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45. Friday, December 16, 11

46. Friday, December 16, 11

47. max@niecap.com
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48. max.niederhofer@gmail.com
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49. Friday, December 16, 11

50. maxniederhofer@hotmail.com
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51. Friday, December 16, 11

52. maxniederhofer@mac.com
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53. Friday, December 16, 11

54. +44 7 837 838 227
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55. Friday, December 16, 11

56. Friday, December 16, 11

57. Friday, December 16, 11

58. identity is also
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59. what I like
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60. Friday, December 16, 11

61. Friday, December 16, 11

62. Friday, December 16, 11

63. Friday, December 16, 11

64. Friday, December 16, 11

65. Friday, December 16, 11

66. Friday, December 16, 11

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69. Friday, December 16, 11

70. Friday, December 16, 11

71. Friday, December 16, 11

72. Friday, December 16, 11

73. identity
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74. how is it represented?
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75. historically
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76. verbal
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77. trust
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78. person
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79. patents of nobility
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80. Friday, December 16, 11

81. official papers
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82. trust
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83. local scale
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84. modern identity
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85. Friday, December 16, 11

86. Friday, December 16, 11

87. Friday, December 16, 11

88. trust
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89. global scale
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90. Friday, December 16, 11

91. Friday, December 16, 11

92. Over 18
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93. Friday, December 16, 11

94. what I say about me
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95. what others say about me
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96. (others more trusted)
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97. identity = reputation
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98. where is identity used?
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99. identity transactions
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100. verbal
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101. Friday, December 16, 11

102. Friday, December 16, 11

103. job application
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104. Friday, December 16, 11

105. unverified
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106. trust
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107. person
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108. verified?
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109. example
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110. Friday, December 16, 11

111. Friday, December 16, 11

112. Friday, December 16, 11

113. ID?
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114. choice
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115. present ID?
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116. which ID?
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117. Friday, December 16, 11

118. Friday, December 16, 11

119. Friday, December 16, 11

120. =
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121. subject matches
credential
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122. Friday, December 16, 11

123. Friday, December 16, 11

124. valid credential
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125. Friday, December 16, 11

126. Friday, December 16, 11

127. authorized
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128. authorized
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129. reduced friction
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130. identity transactions
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131. photo ID
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132. asymmetrical
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133. trust
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134. no relationship
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135. Friday, December 16, 11

136. Friday, December 16, 11

137. extreme scalability
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138. Friday, December 16, 11

139. not participant
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140. identity transaction
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141. privacy
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142. Friday, December 16, 11

143. reusable
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144. by any recipient
who trusts the issuer
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145. to summarize
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146. what I say about me
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147. what others say about me
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148. modern identity
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149. separation
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150. acquisition
&
presentation
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151. identification
&
authorization
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152. scale
&
privacy
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153. I control
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154. (most of the time)
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155. what is digital identity?
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156. site registration
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157. Friday, December 16, 11

158. Friday, December 16, 11

159. Friday, December 16, 11

160. Friday, December 16, 11

161. hassle
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162. digital identity?
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163. unverified
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164. (like verbal)
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165. (like verbal)
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166. Friday, December 16, 11

167. fewer trust cues
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168. Friday, December 16, 11

169. username/password
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170. authentication
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171. proves
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172. you are
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173. a
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174. directory entry
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175. Identity 1.0
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176. opaque trust decision
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177. single authority
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178. no credential choice
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179. not portable
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180. silo
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181. mimic the real world
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182. digital driver's license?
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183. how do I prove
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184. Friday, December 16, 11

185. Friday, December 16, 11

186. Friday, December 16, 11

187. Over 18
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188. Friday, December 16, 11

189. how do I prove who
I am online?
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190. not possible
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191. not something you give to
the site
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192. what the site
knows about you
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193. reputation
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194. build over time
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195. what other people say
about you
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196. Friday, December 16, 11

197. your reputation
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198. their reputation
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199. closed
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200. walled garden
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201. identity silos
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202. site centric
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203. user centric
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204. attempts
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205. Friday, December 16, 11

206. expensive
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207. no LAMP
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208. proprietary
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209. Microsoft
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210. SSO
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211. Friday, December 16, 11

212. identity = URL?
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213. Friday, December 16, 11

214. Friday, December 16, 11

215. Friday, December 16, 11

216. Friday, December 16, 11

217. rejected
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218. Friday, December 16, 11

219. Friday, December 16, 11

220. Friday, December 16, 11

221. Friday, December 16, 11

222. OAuth
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223. Brad Fitzpatrick
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224. no password
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225. limited data access
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226. closed
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227. silo
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228. Friday, December 16, 11

229. Identity 1.5
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230. Friday, December 16, 11

231. Friday, December 16, 11

232. Max Niederhofer
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233. Friday, December 16, 11

234. authorized
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235. so why is FB Connect
working?
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236. SSO
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237. distribution
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238. traffic
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239. $$$
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240. friends + security
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241. what others say about me
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242. silo
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243. closed
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244. walled garden
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245. privacy
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246. creepy
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247. terrifying
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248. Identity 2.0
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249. Friday, December 16, 11

250. simple
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251. user controls
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252. scales
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253. flexible
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254. who will drive this?
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255. users?
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256. usernames/passwords
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257. motivated
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258. won't pay
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259. FB is working
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260. unlikely
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261. competition
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262. Friday, December 16, 11

263. Friday, December 16, 11

264. standards
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265. identity ecosystem
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266. mess
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267. browsers
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268. ideal
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269. Friday, December 16, 11

270. Friday, December 16, 11

271. Friday, December 16, 11

272. opportunities
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273. chicken/egg
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274. need users
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275. need sites
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276. hard
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277. capital intense
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278. user-centric
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279. from any site
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280. to any site
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281. secure data
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282. structured data
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283. Friday, December 16, 11

284. Friday, December 16, 11

285. Friday, December 16, 11

286. Friday, December 16, 11

287. data marketplace
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288. monetization
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289. solve a user problem
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290. OAuth
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291. Identity 2.0
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292. Q&A
credit: Dick Hardt (original presentation),
Lawrence Lessig (presentation style)
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