Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Orlando SFDC User Group 12/2011
1. #OSUG Makes Big Plans
Orlando Salesforce User Group Meeting
December 2, 2011
2. Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain
forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if
any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results
expressed or implied by the forward-looking statements we make. All statements other than statements of historical
fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other
financial items and any statements regarding strategies or plans of management for future operations, statements of
belief, any statements concerning new, planned, or upgraded services or technology developments and customer
contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and
delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in
our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures,
the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and
motivate our employees and manage our growth, new releases of our service and successful customer deployment,
our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers.
Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our
annual report on Form 10-K for the fiscal year ended January 31, 2009 and our other filings. These documents are
available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other press releases or public statements are not currently
available and may not be delivered on time or at all. Customers who purchase our services should make the purchase
decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not
intend to update these forward-looking statements.
3. #Corelando: The Center of the #OSUG
Universe
Network, Schmooze, Connect
Welcome!
Demo: Visual Workflow
– Presented by Joshua Hoskins, Orlando SFDC User Group Leader
2012 #OSUG Gives Back
– Non-Profit: YWAM
#CORELando
– Annual Survey
– SFDC Jobs Board
– 2012 Happenings
5. #Corelando: The Center of the #OSUG
Universe
It’s all about YOU (literally)
– Ways to connect
– Who do you know
– How much can you help
– Feedback is progress
Annual Surveys
7. Use Case
Come Out With PRIDE
4-day Event + Mini Events leading up to Event
– Kickoff, Allied Events, Parade, F&B, Vendor Fair, VIP
80+ Parade Entries
80+ Vendors
~50 Main Event Volunteers
20 Core Volunteer w/ Full Time Jobs
– Over 10,000 volunteers hours
8. Today
Vendor Registers on Eventbrite or Paper is Received
Manual Welcome / Thanks You Emails from Outlook
Manual Communications Leading up to the Event
– Order Confirmation / Upsell Opportunities
– Booth Placement, Ad Placement, Parking Passes, etc.
– All by different Teams, Ops & Development
9. The Challenge
No single system has a compressive view of the
transaction or customer.
All Email Communication Is Manual, Most cannot be
seen by more than (1) person.
No Self-Service options is available.
Too Many People one both sides are involved.
– Application Submitted may not be the Organizer for the Parade
Float
Main Day: I paid for a Tent where is it?
10. The Need / The Future
A 360 Degree View of All
Customer/Prospects/Opportunities & Transactions
– Accurate & Reliable
Self-Service Option
– Registration
– Order Administration & Confirmation
Workflow Automation
11. How do we get there?
Custom Objects
– Customers, Order, Order Items w/ Record Types
Native Workflow
And…
21. 2012 Non-Profit Skills Donation
Goal: Harness the skills of our UG Members to help local Non-
Profits
2012 Non-Profit Q1 / Q2
– Youth With a Mission
– UG Membership just about 1 year
– Initial NP OSUG “Guinea Pig”
2012 Non-Profit Q3 / Q4
– UG Nominations
22. 2012 Non-Profit: Youth With a Mission
Needs
– Scoping
• Joshua Hoskins | Jennifer Phillips
– Data Migration
• Dan Burgondy: Burgondy Technologies
– Configuration
• Admin
• Marketing / SFA
• Integration: Quickbooks / Google
– How to help?
• Project Kickoff in January
23. Looking for Salesforce.com People?
Online Job Board
– Job Board for Admins
– Job Board for Developers
Company Introductions
26. #OSUG 2012
Jobs Connection
Community Update
–2012 Goals
•Cloud Coder Clinic 2
•Social 2
•Non-Profit Donation 2
•UG Meetings 3
JOIN HERE
Dreamforce to YOU -
Florida
–March
– 2 – 3 Tracks
– Dates in January
–Agenda in development