Hooduku is a solutions company to have implemented Cloud and Big data solutions in real world. We have stuff to showcase our work. We are not buzz word experts.

1. Hooduku Inc
We refined SaaS!
“SaaS is Solutions as a Service and not just
Software as a Service”
“One of the best open source experts to work on a highly visible SaaS service, deliver
within budget and timelines and ‘professionally’! ”

2. Summary
• Over 50 years of combined techno-functional experience
building enterprise systems and products for companies
like Amazon, SeeBeyond (Oracle), HP, Microsoft, several
startups and industry verticals such as Baker
Hughes, EaglerockEnergy&AmericanMidstream, CISCO
&Netgear
• Background and experience building enterprise
application integrations, Systems integration, Data
mining, Big data analytics , Data visualization products
and solutions
How can we help?
• We can help startups, medium and large enterprises to
quickly adapt to new game changing and disruptive
technologies such as Cloud and big data.
• With background in both startups and enterprise
companies, can deliver turn key products and solutions
from concept to implementation for cloud and traditional
data centers
What we are not?
We are “not” buzz word experts.
Skills & Expertise
Agile Methodologies/Project Management
Software Project Management
Executive Management
Process Improvement
Web Development
Project Management
Strategic Planning
Business Process Improvement
Business Process Design
Web Applications
User Interface
Program Management
Project Coordination
User Experience
Business Analysis
Mobile Applications
Business Process Re-engineering
Big Data (Hadoop)
Software Design
Desktop Application Development
Data Modeling
E-Commerce
Multi-Tenant/Multi User Platform
Cloud IaaS
Amazon Web Services (AWS)
Rackspace Cloud/HP Cloud
Microsoft Azure
Specialization
•We specialize in providing tangible technical/business solutions, which impacts employee/staff productivity measured immediately,
but will deliver substantial returns gradually over 3-6 months or longer.

3. Cloud Computing Practice
What we bring to the table
We offer following Cloud & Virtualization
services,
• Cloud Focused Consulting Services
• Infrastructure on Public Cloud
• Building Private Cloud (POC only)
• Cloud Management Setups
• Big Data Setups
• Infrastructure Management and
Support
• Custom Software & Solutions for
Cloud
• Deploying Package Apps for Cloud
Reduce operational cost of your existing IT infrastructure
incrementally by starting from low cost/low risk navigating around
more advanced services.
Build Customized Solutions - Get efficient and cost effective solution,
based on your current IT and business needs, and corresponding ROI.
“Whether you are a startup business looking for a low cost highly scalable hosting
solution or a Medium/Large business looking for a geographically distributed and
reliable cloud infrastructure, for your compute, storage and networking needs; We
can help transform your ideas into reality.”
How do we do it?

4. Cloud Computing
PlexiCloud/Hooduku Cloud
• Architected and built multi user cloud hosting service
for Hooduku Cloud. One of the earliest and only
cloud hosting solution for SMB segment.
• Helped customers to migrate to Cloud providers such
as Amazon AWS, Rackspace Cloud and Windows
Azure from traditional shared servers, VMs and
dedicated servers.
Linux Foundation
• Migrated user generated content such as images and
video to AWS S3
• Built and implemented backup strategy for the web
assets
• Built BI reports for Linux events leveraging enterprise
CRM and Pentaho. Both deployed on Amazon AWS
IaaS.
• Built mobile apps to use in Linux events world wide.
• Architected and built an end-end highly scalable and
available/visible web asset for one of the largest
technological non- profit organization
• Scaled an Open source CMS like Joomla by natively
supporting Mysql Master/slave architecture.
3D-Media Group
• Built Custom Social media based web app
leveragingthe expertise I had on Joomla and
Hooduku Cloud to serve media and exhibitors.
• Enabled the service on mobile devices and built
location/geo aware applications to help attendees
navigate the new location. II2P
• Helped build the self serve Help desk and knowledge
base portal – similar to Service Desk/Service Now.
• Contributed to building enterprise class workflow
engine for the portal.
Startups & SMB
• Have helped several startups to adapt to Cloud, build
SaaS services leveraging open standards, frameworks
and libraries covering CRMs& loyalty programs.
• Helped customer host/migrate custom apps and
solutions on Amazon AWS, Rackspace Cloud and
Gogrid
• Built enterprise grade monitoring tools to monitor
both cloud and non-cloud assets from a single
dashboard and control panel.
Microsoft & Joomla Organization
• The first and the only team to support Joomla
platform/CMS on Microsoft Azure Cloud platform.
• Helped Microsoft partners build web assets leveraging the
solution we architected and built.
• Hooduku is gold sponsor for Joomla project.
• Implemented and rolled several enterprise class web apps
for customers like EcoInsight & Brown Printing Press

5. Big Data – Hooduku Landscape
Relation
al
Operational
..more
Analytics
..more
As a Service
..more
Infrastructure
Apps
Operational Intelligence
Splunk
New Relic ..more
Data as a Service
FICO
..more
Ad / Media
Linux
Events
IAEE
Business Intelligence
Oracle Sharepoint
SAP/Business Objects
..more
We have implemented Big data solutions four clients. Hire the experts to provide
the flawless solution for your big data problem. Our Big data landscape shows the
areas of our expertise currently.

6. Big data Solutions
• In year 2006 – built a verticalized search engine for
employers and job seekers. The Nutch Search engine was
customized to provide the search capabilities.
• Hadoop clusters were used to run parallel job crawlers and
custom crawlers.
• Drupal CMS was the front end to show filters and search
results.
• Project was shelved in 2007, since the idea was new and
lack of funding.
Xervmon: CloudManagement analytics
• Leveraged HadoopClusters to run map reduce jobs to
execute projection algorithm and store real time cost
projections in shardedmongodb in order to scale projections
on large data sets
• Helped Build data visualization charts leveraging D3 and
Google Charts leveraging LAMP Stack – custom app.
• Currently extending the architecture to support Graphite
DB, Hadoop and mongodb to support System and application
perf. stats.
• Built a home grown data collection engine to support
multiple cloud providers such as Amazon AWS, Rackspace
Cloud, HP Cloud, Softlayer and several ISPs such as
Timewarner and Comcast.
• Helped build home grown Analytical framework to project
costs on dynamic costing scenarios for Cloud within in SME
segment.
• Currently team is executing plan to provide enterprise grade
turn key cloud management solution.
Big data technologies allow you to deal with massively large data
sets.
Technologies like Hadoop, Pig, Hive, R and many others are there
to help you overcome limitations of
capturing, storing, search, sharing, analyzing and visualizing of
large datasets.
We can help you configure and deploy such technologies to suit
your particular needs.
Mobile Apps
• We have developed several Big data enabled apps for Apple and Google Play devices.
• Several apps developed by us is available on Itunesor Google Play store.

7. Industry - Oil & Gas
SparkEnergy
• Hooduku Consulted to help the customer find gaps in
existing enrollment process, which delayed the
enrollment and on-boarding process
• Helped build an end-end commercial customer
enrollment process integrating the call
center, customer relations and the home grown
energy platform covering pricing engine and Customer
relations management.
• In the end – the new system improved the
enrollment, on boarding process and eventually sales
by 25%.
American Midstream
• Integrated oil inbound and outbound data from oil
fields into Sharepoint infrastructure for reliable and
quick data access.
• Enabled and rolled out services to field staff on mobile
devices increasing productivity and saved additional
delay in data entry.
• Developed BI reports to help C level executives make
right decisions.
Chris Thomas – IT Director
“Hooduku team have raw talent in understanding client
concerns and building relationships.”
Eagle rock Energy
•Helped field staff to be productive by integrating the
capture/list/search of daily oil production/refinery, accounting and
refinery assets with Sharepoint Portals
• Enabled and rolled out services to field staff on mobile
devices increasing productivity and saved additional delay in data
entry.
Baker Hughes
• Built Enterprise wide knowledge portal that linked data from
variety of data sources and delivered to field users access on
any data, from any where and any how.
Peter Jackson (Project Manager)
“Hooduku was hired to create an enterprise wide knowledge
portal that linked information and business data from a
variety of sources, including static documents, SQL databases
and an SAP database. We had an idea of what we wanted to
achieve, but were unsure of the database links and other
functionality that would be required.
Hooduku team listened carefully to our explanations, and
worked with us to better define our needs, frequently
suggesting new and innovative approaches. They brought a
wealth of prior experience and was able to guide us through
any potential pitfalls. They also integrated workflow
capabilities to help streamline existing manual processes.
Altogether a very good customer experience that definitely
provided value for our organization.”

8. Technology - Products
HP – PartnerDirect/Ecommerce
• Helped build partner portals to provide
competitive tools and products to sell HP products
across Americas (US/Canada and Latin America).
• Helped build tools to improve productivity tools
to sales, there by increasing sales by 5-7% year
over year.
HP – Sales COMP IT
• Multi-million dollar & highly visible global tool
from ground up, collaborated with techno
functional teams across 3 regions and over 25
countries to architect, develop and implement
Quota Execution for Sales Teams (QuEST) to
streamline sales assignments
(Accounts, Territories), quota, generation of sales
letters and Outbounds.
• Exceeded C-Sat scores by 10% year over
year, helped sales teams to be more productive &
improving sales by 15 % across the organization
covering all major business units
• Assisted with project economics: risk
management, planning and budgeting
SeeBeyond/Sun/Oracle
• Hooduku team led and architected best in class
enterprise grade ETL product
• Hooduku team led and managed the ETL
integration with Integrated Composite
Application Network (ICAN) product suite.
• As part of solution implementation, Hooduku
collaborated with teams within SeeBeyond
Services, VISA and GM to process and
transform million transactions/sec data ware
house.
Microsoft
• Hooduku helped the sales/business and
evangelist teams to develop battle
cards, competitive analysis and demos for
Biztalk suite of products
• Using competitive battle cards, Microsoft sales
were able to make inroads into competition
landscape and improved the sales chances.

9. Q & A
• Thank You
Partial Clients