Performance Portfolio and Coverage on Performance Engineering Services from Effektives Consulting.

1. Dedicating kitchen experiences to quality, optimization and innovation across
Domains and IT Environments ...
New Trends - Augmented Reality Applications
User Experience and Web Performance Management
(Web/Mobile and Offline Channels)
CLOUD BASED ECOMMERCE FEED RECOMMENDATIONS
ZERO TOUCH DEPLOYMENT ( CA – NALIO/Puppet
PLATFORM)
Effektives Consulting
www.effektives.com
PERFORMANCE ENGINEERING (PE) PORTFOLIO
Copy rights – Effektives Consulting, 2013. All rights reserved.

2. EFFEKTIVES PE COVERAGE
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User Experience and Web Performance Management
(Web/Mobile and Offline Channels)
Cloud Based Commerce Feed Recommendations
Zero Touch Deployments
New Trends for Better Conversions – Augmented Reality
Apps
* We shall focus on Web Performance Management in this
presentation which will cover approach towards Infrastructure
Capacity Planning, Performance Testing Approach, Profiling
and Reporting Areas. *
Copy rights – Effektives Consulting, 2013. All rights reserved.

3. Web Performance Management– Key Aspects
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Infrastructure Capacity Planning
Performance Testing Environment and Approach
Profiling of Apps
Reporting
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4. Infrastructure Capacity Planning

For capacity-planning-type tests, goal is to show how far a given application can scale under a specific set
of circumstances. Reproducibility is not as important here as in benchmark testing because there will often
be a randomness factor in the testing. This is introduced to try to simulate a more customer-like or realworld application with a real user load. Often the specific goal is to find out how many concurrent users
the system can support below a certain server response time.

The next thing you need to know is what the think-time or time between requests for each user will be.
This is critical because the lower the think-time, the fewer concurrent users the system will be able to
support. For example, a system that has users with a 1-second think-time will probably be able to support
only a few hundred concurrently. However, a system with a think-time of 30 seconds will be able to
support tens of thousands (given that the hardware and application are the same). In the real world, it is
often difficult to determine exactly what the think-time of the users is.
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This is where randomization comes into play. If you know your average user has a think-time of 5 seconds
give or take 20 percent, then when you design your load test, ensure that there is 5 seconds +/- 20
percent between every click. Additionally, the notion of "pacing" can be used to introduce more
randomness into your load scenario. It works like this: After a virtual user has completed one full set of
requests, that user pauses for either a set period of time or a small, randomized period of time (say, 2
seconds +/- 25 percent), and then continues on with the next full set of requests. Combining these two
methods of randomization into the test run should provide more of a real-world-like scenario.
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5. Performance Testing – Limitations in OnPremise Performance Testing Approach
Limitations of ON-PREMISE
Cloud Based Performance Testing Approach
Performance Testing Approach
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Test Environment Setup – Automatic provisioning of
Load Generators
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Test environment set up
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Hardware and software procurement
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Affordable – Pay as you go model
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Maintenance
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Variation in load generators
Scalability and Elasticity – On Demand Load
Generation
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Tests entire delivery chain
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Simulate multiple geographies
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Realistic network conditions
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Anytime, anywhere access
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Challenges
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Shared between teams
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Simulating realistic tests
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Unexpected surge in demand
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Data security
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Testing intranet applications
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Repeatability of tests
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Identifying bottlenecks and debugging capabilities
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Application monitoring
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6. Performance Testing – Two Staged Hybrid
Process

A two-stage process for load testing enables engineers to employ internal and cloud testing in the
situations for which they are most effective and appropriate. In the first stage of the process you
conduct internal tests with a medium load to quickly identify and resolve preliminary performance
issues. Then, increase the load incrementally with one or more load generators in the test lab.

After the performance has been validated internally, proceed to the second stage, cloud-based load
testing, for large scale tests that validate the entire delivery chain of the application.
o
This hybrid approach addresses the key challenges facing organizations
o
It enables teams to isolate problems -The source of any performance issue identified in the first stage is clearly within the firewall
(because no other systems are involved in the test). It's easier to pinpoint and fix internal problems when they are not being
compounded by other issues that originate outside the firewall.
o
It enables earlier testing - With the two-stage process, you don't have to wait for the application to be deployed and accessible
from the Internet to test it. You can test internally earlier in the application lifecycle, when defects are easier and less expensive to
fix.
o
It enables reproducible tests -With internal testing you have much more control over the environment, so you can precisely
measure the effect of code or configuration changes on application performance.
o
It provides a better understanding of each major area of the delivery chain - You can compare the results of the same test scenario
run internally and from the cloud, to get a clearer picture of how the application server and network infrastructure contribute to
overall response times.
o
It lowers costs - Cloud testing is based on a pay-per-use model. When you can test internally on hardware you already have, you
can reduce the amount of testing that you need to perform from the cloud and cut costs that attempt to rely on testing from the
cloud only:
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7. Performance Testing – Two Staged Hybrid
Process
CLOUD
Commands
Load
Generation
Test Scripts
Recorder
Controller
ON
PREMISE
Monitoring
Web
Server
APP
Server
DB
Server
Copy rights – Effektives Consulting, 2013. All rights reserved.

8. Performance Testing – Two Staged Hybrid
Process
CLOUD
Commands
Load
Generation
Test Scripts
Recorder
Controller
ON
PREMISE
Monitoring
Web
Server
APP
Server
DB
Server
Copy rights – Effektives Consulting, 2013. All rights reserved.

9. Dedicating kitchen experiences to quality, optimization and innovation across
Domains and IT Environments ...
Thank You.
Contact us at enquiries@effektives.com
Copy rights – Effektives Consulting, 2013. All rights reserved.

10. Dedicating kitchen experiences to quality, optimization and innovation across
Domains and IT Environments ...
Thank You.
Contact us at enquiries@effektives.com
Copy rights – Effektives Consulting, 2013. All rights reserved.