Internal seminar on Openess at Telenor, Nov 08.
This is a way to start understanding the different strategies to be open. I am sure some are missing, and that there are other ways to categorise openness. Comments are welcome.
[2024]Digital Global Overview Report 2024 Meltwater.pdf
Ways to be open
1. Ways to be open
Telenor seminar about openness, November 14 2008
Hilde Lovett et al, Telenor R&I
2. many ways to be open
open
distribution
open
open value
development
net
process
open value
open chain
SDK &
open
APIs
standards
open open
data user generated source
content &
creative commons
2
3. 1
User generated content
Wikipedia, Flickr
• Collective knowledge - intelligent web
• Mobile: read and create content
at the point of inspiration
• Regulated as creative commons
9. Open value networks 7
Amazon.com
Lower cost Lower
structure prices
Selection
Customer
Sellers Growth
experience
Traffic
Source: notes from Werner Vogels, CTO Amazon.com,
Telco 2.0 conference, London, November 4 2008
10. Open APIs (platforms) 8
Amazon
Lower cost Lower
structure prices
Selection
Customer
Sellers Growth
experience
Traffic
Source: notes from Werner Vogels, CTO Amazon.com,
Telco 2.0 conference, London, November 4 2008
11. Amazon in the cloud (hosting etc.)
✓ open and documented APIs
✓ self service agreements
✓ pay for what you use Elastic Compute Cloud = EC2
✓ support edges Simple Storage Service = S3
✓ easy to scale when Flexible Payments Service= FPS
successful
Simple Queue Service = SQS
✓ global presence
Simple DB
Block storage
Web Store
“Pay for what you use.
There is no minimum fee.” 11
Scale easily to very high volumes
09/29/08
11
15. Google
complementary services
all services using
Google enablers
and services
innovation & growth enablers
cash prize competition
summer of code
bilateral co-operation
core services
search
15
21. Ribbit (a BT company)
JP Rangaswami, BT Design’s MD
Strategy & Innovation, telling us that
their Web21C SDK platform is no longer
going to be supported after the 10th of
October. Their developer-ecosystem
21
efforts are now concentrated on Ribbit.
27. Conclusions
• There is something in the air - more and more players seems to
see benefits in working and collaborating in an open way
– reduced cost
– flexibility
– reach more users
– user involvement
– better ideas
– more talents
– known agreements
– known developer processes
– reduced risk
– faster innovation
– .....
• The are many reasons - how can our business benefit openness?
27
28. many ways to be open
open
distribution
open
open value
development
net
process
open value
open chain
SDK &
open
APIs
standards
open open
data user generated source
content &
creative commons
28