Are your recruiting goals and methods inline with the personality and goals of graduating University seniors?

1. Recruiting Top talent and hiring interns

2. Agenda Ideal Candidate Characteristics Today’s College Students - Who are they and what do they want? Research on Student’s Approaches and Attitudes toward the Job Market Successful Recruiting Strategies

3. Who is Your Company’s Ideal Candidate? Activity:

4. The Perfect Candidate Communication Skills Strong Work Ethic Teamwork Skills Initiative Interpersonal Skills Problem-Solving Skills Analytical Skills Flexibility/ Adaptability Computer Skills Technical Skills Detail-Oriented Organizational Skills Leadership Skills Self-Confidence Friendly/Outgoing Tactfulness Creativity Strategic Planning Skills Entrepreneurial Skills Sense of Humor

5. Ideal Candidate vs. Perfect Candidate Leadership Experience Major High GPA (3.0 or above) Involvement in Extracurricular Activities Volunteer Work School Attended 1/3 prefer a candidate with internship over a student without one

6. Benefits and Policies P. 15 from NACE Job Outlook 2008

7. Today’s Students – Who are they? Class of 2009 They don't remember when "cut and paste" involved scissors. With little need to practice, most of them do not know how to tie a tie. They learned to count with Lotus 1-2-3. They may have fallen asleep playing with their Gameboys in the crib. They have always been challenged to distinguish between news and entertainment on cable TV. Source: Beliot College Mindset List (November 2008)

8. Identify traits/characteristics of Generation Y Activity:

9. Generation Y Personal relationships are important Diverse and more global in nature Multi-task & communicate in various ways Programmed with activities since toddler years High expectations of self and employers Expect instant gratification Work to live and expect work/life balance Expect to work smarter not harder or longer

10. Today’s Students Workplace Differences

11. Campus Life vs. Business World Freedom Choices Impact Individual Strong Peer Network No Limits Informal Casual Dress Campus Conduct Self-sufficient Accountability Choices Impact Business Business Networks Limits and Processes Formal Business Appropriate Professional Conduct Synergistic Relationships

12. What do they want? Opportunity to Advancement Job Security Quality of the Insurance/Benefits Package Friendly Co-workers Job Location Opportunity for Personal Development High Starting Salary Recognition Opportunity for Creativity Clear Assignments

13. Moving On 2008 – NACE Research Goals of Survey Plans immediately after graduation Strategies & tactics used to obtain employment Attitudes & preferences regarding work, potential employers, & attributes of the job

14. Survey Participates 375 Schools in 45 States More than 19,000 students (11,000 are graduating seniors) Geographic Location of Respondents 25 % Northeast 26 % South 27 % Midwest 22 % West Ethnic 25 % of respondents identified themselves as minorities Gender 68 % Female (represent 57% of nation’s college student body) 32 % Female

15. Post-Graduation Plans

16. Internship or Co-op Experience

17. Parental Involvement

18. Salary Expectations by Industry & Gender

19. How long will you stay with 1st employer?

20. Weekly Work Hours

21. Work-Life Traits, Percent Reporst as More Important Than the Job, 2008

22. Employer Attributes Opportunity for Advancement Job Security Quality of Insurance Package Friendly Co-Workers Job Location Opportunity for Personal Development High Starting Salary Recognition Opportunity for Creativity Clear Assignments Casual Work Atmosphere Diverse Work Force Active in Community Signing Bonus Recognized Company Name

23. “People leave managers, not companies” - The Gallup Organization What does this mean to recruiting?

24. Candidates’ Job Search Strategies Company Web Sites Career Center Commercial Search Sites Networking Career Fairs Company Reps Employer Info Sessions Recruitment Brochures Newspaper Ads Employment Agencies Career Center Print Postings Professional Associations Virtual Job Fairs Company Podcasts

25. Social Networking Sites Do you use them? Do you feel it is another avenue to reach your target audience?

26. The Candidate Centered Approach Recruiting is like SELLING!!!

27. Strategies to Recruit Gen Y Candidate Centered Approach Communicate Clear Career Timelines Highlight the “Bigger than You” Picture Present Corporate Hierarchy Promote Work-Life Balance Utilize Internship Program Ensure Candidate Culture Fit Brand of Company Good Recruiting is all about RELATIONSHIPS!!!

28. Engage and Retain Gen Y Immediate Orientation & Development “Hands On but Not a Micro-Manager” Management Style Work Place Flexibility Teamwork/Work Diversity Recognition Compensation and Benefits

29. Conclusion Remember Your Ideal Candidate Characteristics Today’s College Students - Who are they and what do they want? Research on Student’s Approaches and Attitudes toward the Job Market Successful Recruiting Strategies

30. Nancy Bernard, Director nmb@auburn.edu Holly Holman, Internship Manager holly@auburn.edu 303 Mary Martin Hall Auburn University (334) 844-4744 Questions???