At the "Value Propositions Design" book launch event in Berlin on October 23rd, 2014, Hemma Bieser held a talk about new business models and new value proposition for the future energy system.
2. 2
How can we design together a new energy system?
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What are the most important costs inherent in our business model?
Which Key Resources are most expensive?
Which Key Activities are most expensive?
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DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
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Through which Channels do our Customer Segments
want to be reached?
How are we reaching them now?
How are our Channels integrated?
Which ones work best?
Which ones are most cost-efficient?
How are we integrating them with customer routines?
For what value are our customers really willing to pay?
For what do they currently pay?
How are they currently paying?
How would they prefer to pay?
How much does each Revenue Stream contribute to overall revenues?
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For whom are we creating value?
Who are our most important customers?
What type of relationship does each of our Customer
Segments expect us to establish and maintain with them?
Which ones have we established?
How are they integrated with the rest of our business model?
How costly are they?
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What value do we deliver to the customer?
Which one of our customer’s problems are we helping to solve?
What bundles of products and services are we offering to each Customer Segment?
Which customer needs are we satisfying?
What Key Activities do our Value Propositions require?
Our Distribution Channels?
Customer Relationships?
Revenue streams?
Who are our Key Partners?
Who are our key suppliers?
Which Key Resources are we acquiring from partners?
Which Key Activities do partners perform?
What Key Resources do our Value Propositions require?
Our Distribution Channels? Customer Relationships?
Revenue Streams?
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INVENTIONS + NEW BUSINESS MODELS è INNOVATION
3. 3
The European Climate and Energy Targets
The European Commission proposes to
• Reduce CO2-emissions per 40% until 2030
• Raise the percentage of renewable energies up to 27%
• Reduce energy consumption by 30%
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
4. 4
The old fashioned energy system
Well working, profitable and stable energy system of the past.
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
5. 5
The new democratic energy system
2. Grid operator
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
3. Market facilitator
1. Energy supplier
6. 6
European Smart Meter Rollout
All member states have to replace 80% of their old meters by
smart meters until 2020.
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
DATA
7. 7
Searching for real value propositions
See www.discovergy.com
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
8. 8
Searching for real value propositions
See www.discovergy.com
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
9. 9
Searching for real value propositions
See www.discovergy.com
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
10. 10
Key question
If you had access to energy data, what value propositions
can you imagine to create for your customers?
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014
11. Contact
DI Hemma Bieser, MSc
Funder and owner of
avantsmart avantsmart creative lab
Seepark B6 | A-2522 Oberwaltersdorf Antonsgasse 10/Top 3 | A-2500 Baden
T +43 664 35 661 35 hemma.bieser@avantsmart.at
New website:
www.avantsmart.at/businessdesign
DI Hemma Bieser, MSc | The Future of Energy | October 23rd, 2014 11