Hire Yourself! No luck getting a job in a down economy? Try creating your own. In this two-part session, entrepreneur Scott Ginsberg will teach you daily practices for burning your resume and going your own way. Learn to think like an entrepreneur, start your own business and call your own shots.

1. Tuesday, October 11, 2011

2. What do YOU see?
Tuesday, October 11, 2011

3. *What could I
do in this moment
that would be
the exact OPPOSITE
of everyone else?
Tuesday, October 11, 2011

4. Tuesday, October 11, 2011

5. Tuesday, October 11, 2011

6. Tuesday, October 11, 2011

7. Tuesday, October 11, 2011

8. Tuesday, October 11, 2011

9. Tuesday, October 11, 2011

10. Tuesday, October 11, 2011

11. Tuesday, October 11, 2011

12. Tuesday, October 11, 2011

13. Tuesday, October 11, 2011

14. I’m the weird one?
Tuesday, October 11, 2011

15. So:
Tuesday, October 11, 2011

16. Tuesday, October 11, 2011

17. Tuesday, October 11, 2011

18. Tuesday, October 11, 2011

19. Tuesday, October 11, 2011

20. Tuesday, October 11, 2011

21. Tuesday, October 11, 2011

22. Should you
wear a
nametag?
Tuesday, October 11, 2011

23. ‘
What’s your
nametag?
Tuesday, October 11, 2011

24. What is
it that
you do
Tuesday, October 11, 2011

25. What is
it that
you do
Tuesday, October 11, 2011

26. MEMBERSHIP CARD
Tuesday, October 11, 2011

27. SOCIAL NETWORK
Tuesday, October 11, 2011

28. PERMISSION SLIP
Tuesday, October 11, 2011

29. EXPERIMENT
Tuesday, October 11, 2011

30. STATEMENT
Tuesday, October 11, 2011

31. ‘
What’s your
nametag?
Tuesday, October 11, 2011

32. What is
it that
you do
Tuesday, October 11, 2011

33. What is
it that
you do
Tuesday, October 11, 2011

34. Tuesday, October 11, 2011

35. to offer some
challenges.
Tuesday, October 11, 2011

36. Tuesday, October 11, 2011

37. Tuesday, October 11, 2011

38. Tuesday, October 11, 2011

39. Tuesday, October 11, 2011

40. Tuesday, October 11, 2011

41. Let me
SUGGEST
this:
Tuesday, October 11, 2011

42. Tuesday, October 11, 2011

43. Tuesday, October 11, 2011

44. Practice.
Tuesday, October 11, 2011

45. Practice.
Tuesday, October 11, 2011

46. Let me
ASK YA
this:
Tuesday, October 11, 2011

47. Tuesday, October 11, 2011

48. Tuesday, October 11, 2011

49. The
reality is:
Tuesday, October 11, 2011

50. 48
Tuesday, October 11, 2011

51. That’s my
reality.
Tuesday, October 11, 2011

52. Tuesday, October 11, 2011

53. exercise
Tuesday, October 11, 2011

54. Tuesday, October 11, 2011

55. Tuesday, October 11, 2011

56. Tuesday, October 11, 2011

57. Tuesday, October 11, 2011

58. Entrepreneurs
always ask the
question:
______________ ?
Tuesday, October 11, 2011

59. TEXT your answer in
five words or less
to Scott’s cell:
314/374-3397
(no sexting you perverts)
Tuesday, October 11, 2011

60. Entrepreneurs
always ask the
question:
______________ ?
314/374-3397
Tuesday, October 11, 2011

61. We did that
for three
reasons:
Tuesday, October 11, 2011

62. Tuesday, October 11, 2011

63. Tuesday, October 11, 2011

64. Tuesday, October 11, 2011

65. Don’t forget to
wear your dark suit!
Tuesday, October 11, 2011

66. Tuesday, October 11, 2011

67. Tuesday, October 11, 2011

68. Tuesday, October 11, 2011

69. Tuesday, October 11, 2011

70. Tuesday, October 11, 2011

71. Tuesday, October 11, 2011

72. 68
Tuesday, October 11, 2011

73. Tuesday, October 11, 2011

74. I just hired myself
and got to work.
Tuesday, October 11, 2011

75. Tuesday, October 11, 2011

76. Stop wondering
“Who’s going
to let me?”
Tuesday, October 11, 2011

77. Tuesday, October 11, 2011

78. Who are you,
what do you do
why do you do it?
Tuesday, October 11, 2011

79. remember?
Tuesday, October 11, 2011

80. Tuesday, October 11, 2011

81. Who am I?
Tuesday, October 11, 2011

82. Tuesday, October 11, 2011

83. Tuesday, October 11, 2011

84. Tuesday, October 11, 2011

85. Tuesday, October 11, 2011

86. Tuesday, October 11, 2011

87. Tuesday, October 11, 2011

88. Tuesday, October 11, 2011

89. Tuesday, October 11, 2011

90. What do I do?
Tuesday, October 11, 2011

91. Tuesday, October 11, 2011

92. Tuesday, October 11, 2011

93. Tuesday, October 11, 2011

94. Tuesday, October 11, 2011

95. Tuesday, October 11, 2011

96. Tuesday, October 11, 2011

97. Tuesday, October 11, 2011

98. Tuesday, October 11, 2011

99. Why do I do it?
Tuesday, October 11, 2011

100. Why do I do it?
Tuesday, October 11, 2011

101. Tuesday, October 11, 2011

102. Tuesday, October 11, 2011

103. Tuesday, October 11, 2011

104. Tuesday, October 11, 2011

105. Tuesday, October 11, 2011

106. Tuesday, October 11, 2011

107. Why do I do it?
Tuesday, October 11, 2011

108. Tuesday, October 11, 2011

109. Tuesday, October 11, 2011

110. And so:
Tuesday, October 11, 2011

111. Tuesday, October 11, 2011

112. Tuesday, October 11, 2011

113. *Don’t let
who you are get
drummed out
of you.
Tuesday, October 11, 2011

114. What is
my fortune
cookie?
Tuesday, October 11, 2011

115. Tuesday, October 11, 2011

116. Tuesday, October 11, 2011

117. Tuesday, October 11, 2011

118. Tuesday, October 11, 2011

119. Tuesday, October 11, 2011

120. Tuesday, October 11, 2011

121. Tuesday, October 11, 2011

122. Extras matter:
People don’t want the
cookie, they want the
fortune.
Tuesday, October 11, 2011

123. Tuesday, October 11, 2011

124. Tuesday, October 11, 2011

125. Tuesday, October 11, 2011

126. Tuesday, October 11, 2011

127. Tuesday, October 11, 2011

128. Tuesday, October 11, 2011

129. Tuesday, October 11, 2011

130. Tuesday, October 11, 2011

131. Tuesday, October 11, 2011

132. Tuesday, October 11, 2011

133. Tuesday, October 11, 2011

134. Tuesday, October 11, 2011

135. Tuesday, October 11, 2011

136. When they
don’t expect it,
they never forget it.
Tuesday, October 11, 2011

137. *What was the best
free prize inside
you ever got?
Tuesday, October 11, 2011

138. Now that I have
this, what else
does this make
possible?
Tuesday, October 11, 2011

139. Tuesday, October 11, 2011

140. Tuesday, October 11, 2011

141. Tuesday, October 11, 2011

142. Tuesday, October 11, 2011

143. Tuesday, October 11, 2011

144. Tuesday, October 11, 2011

145. Tuesday, October 11, 2011

146. The problem is,
you did think
of that.
Tuesday, October 11, 2011

147. Tuesday, October 11, 2011

148. Tuesday, October 11, 2011

149. Being patient.
Tuesday, October 11, 2011

150. Following rules.
Tuesday, October 11, 2011

151. Setting goals.
Tuesday, October 11, 2011

152. Play Angry Birds.
Tuesday, October 11, 2011

153. Fearing failure.
Tuesday, October 11, 2011

154. Waiting for
permission.
Tuesday, October 11, 2011

155. *Waiting until they’re
ready.
Tuesday, October 11, 2011

156. the moment
Tuesday, October 11, 2011

157. Tuesday, October 11, 2011

158. TRY
LISTEN
LEVERAGE
Tuesday, October 11, 2011

159. Now that I have
this, what else
does this make
possible?
Tuesday, October 11, 2011

160. Epilogue:
Tuesday, October 11, 2011

161. Tuesday, October 11, 2011

162. Tuesday, October 11, 2011

163. 14 . 41
Tuesday, October 11, 2011

164. 3,996
Tuesday, October 11, 2011

165. Tuesday, October 11, 2011

166. raise your own pigs
Tuesday, October 11, 2011

167. And now for the
one question
everybody in the
room is silently asking:
Tuesday, October 11, 2011

168. “So, Scott, what
do you actually
do all day?”
Tuesday, October 11, 2011

169. My job is to be a
resource to my
audiences and
clients.
Tuesday, October 11, 2011

170. Tuesday, October 11, 2011

171. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

172. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

173. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

174. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

175. Tuesday, October 11, 2011

176. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

177. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

178. Hey Scott, can
I pick
your brain
sometime?
Tuesday, October 11, 2011

179. Instead:
Tuesday, October 11, 2011

180. Tuesday, October 11, 2011

181. When I rent
your brain,
what can I
expect?
Tuesday, October 11, 2011

182. Rent Scott’s Brain
WHAT WILL BE
DIFFERENT IN
SO, HERE’S YOUR LIFE AS A
BRING AND I’LL IN A WITHOUT AND YOU BUT I’M WHAT THAT RESULT OF THIS
ME YOUR: OFFER MY: SPACE OF: ANY: WILL BE: NOT YOUR: MEANS: RELATIONSHIP:
• Brand. • Access. • Acceptance. • Agenda-pushing. • Accelerated. • 12-step sponsor. • I place ideas at your feet for • You will develop a daily
• Business. • Advice. • Affirmation. • Bullshit. • Challenged. • 24-hour hotline. your consideration. practice.
• Career. • Attitude. • Candor. • Cloning. • Clarified. • 411 call. • I will not lead you beyond • You will use writing to solve
where I’m living or have your problems, drive your
• Challenges. • Counsel. • Comfort. • Excuses. • Disturbed. • 911 dispatch.
lived. success and achieve your
• Concerns. • Creativity. • Compassion. • Fixing. • Energized. • Accountability partner. objectives.
• I’m responsible to you, not
• Content. • Ears. • Confidence. • Have-tos. • Enlarged. • Assembly line. responsible for you. • You will have productive
• Dilemma. • Energy. • Confidentiality. • Formulas. • Enthused. • Babysitter. • The onus is on you to be dialogues with yourself.
• Ideas. • Enthusiasm. • Creativity. • Judgment. • Expanded. • Boss. responsible to the wisdom • You will achieve my level of
• Intuitions. • Examples. • Depth. • Musts. • Heard. • Change agent. provided. success without being my
• We share the relationship clone.
• Questions. • Experiences. • Enthusiasm. • Need-tos. • Infected. • Codependent
but you own the results. • You will capture, own and
• Roadblocks. • Feedback. • Facilitated discovery. • Prescriptions. • Inspired. • Daily Grind. convert your thoughts into
• Will plant a seed and enable
• Situation. • Frames. • Flexibility. • Scripts. • Invigorated. • Doormat. others to figure it out on money.
• Stuckness. • Honesty. • Fun • Shoulds. • Met where you are. • Easy button. their own over time. • You will brand your own
• Uncertainty. • Hope. • Gentle elbowing. • Superimposing. • More aware. • Editor. • You don’t act – you don’t language and turn your
• Website. • Humor. • Honesty. • Motivated. • Final authority on life. grow. thoughts into value
messages.
• What Ifs. • Insight. • Helping and teaching. • Nourished. • Hand-holder. • You don’t ask – you don’t
get. • You will accrue a creative
• Knowledge. • Humility. • Pushed. • Muse. inventory.
• Life lessons. • Imperfection. • Questioned. • Parent. • You drive the deliverables.
• You will build an idea
• Mistakes. • Insinuation, not imposition. • Refueled. • Pastor. • You must be mentorable
factory.
and pushable.
• Models. • Intimacy. • Reminded. • Permanent leaning post. • You will propel your own
• You must fully commit to
• Observations. • Laser-like focus. • Renewed. • Physician. momentum by mastering
this process.
dependence avoidance
• Opinions. • Learning. • Stirred. • Problem-solver. • You reach out to me when without be an island.
• Passion. • Mutual respect. • Strengthened.` • Rabbi. you have a need.
• You will build a DIY kit for
• Perspective. • Openness. • Stretched. • Secretary. kicking your own ass.
• Philosophy. • Patience. • Thinking differently. • Soul mate. • You will customize litmus
• Presence. • Personal growth. • Thinking harder. • Spouse. tests and opportunity filters
• Processes. • Playfulness. • Unblocked. • Therapist. for give yourself
permission/discernment,
• Questions. • Professionalism. • Uncomfortable. • Unlimited advice dispenser.
decision-making processes.
• Recommendations. • Relaxation. • Unleashed.
• You will never be alone in
• Reflections. • Reasonable response time. • Unstoppable. this journey.
• Reservoir. • Responsive spirit. • You will fall in love with
• Resources. • Safety. yourself.
• Selfhood. • Specificity. • You will give your river a
• Silliness. • Spontaneity. voice.
• Sounding board. • Springboard-ness. • You will move your thinking
forward.
• Stillness. • Timely response.
• You will be heard.
• Stories. • Timely touchpoints.
• You will delete average,
• Strength. • Transparency. boring and anonymity out of
• Thought process. • Trust. your career.
• Time. • Understanding.
• Truth.
• Verbal mirror.
• Wisdom.
HELLO, my name is Scott! 7563 Oxford Drive #2S / St. Louis, MO 63105 / scott@hellomynameisscott.com
Tuesday, October 11, 2011

183. Author.
Speaker.
Columnist.
Producer.
Mobile Host.
Mentor.
Strategic
Planner.
Tuesday, October 11, 2011

184. ‘
What’s
your
nametag?
Tuesday, October 11, 2011

185. Tuesday, October 11, 2011

186. Tuesday, October 11, 2011

187. “HOW TO MATTER”
A BRANDTAG IDENTITY COLLAGE™
Make your mission more than a statement @ brandtag.org
OOF RESPONSIBILITY
Tuesday, October 11, 2011 1-20-2011

188. Tuesday, October 11, 2011

189. Tuesday, October 11, 2011

190. Tuesday, October 11, 2011

191. Tuesday, October 11, 2011

192. Tuesday, October 11, 2011

193. Tuesday, October 11, 2011

194. Tuesday, October 11, 2011

195. Tuesday, October 11, 2011

196. Tuesday, October 11, 2011

197. Tuesday, October 11, 2011

198. Tuesday, October 11, 2011

199. Tuesday, October 11, 2011

200. Tuesday, October 11, 2011

201. Tuesday, October 11, 2011

202. Tuesday, October 11, 2011

203. Tuesday, October 11, 2011

204. Tuesday, October 11, 2011

205. Tuesday, October 11, 2011

206. Tuesday, October 11, 2011

207. Tuesday, October 11, 2011

208. Tuesday, October 11, 2011

209. Tuesday, October 11, 2011

210. “So, Scott, what
do you actually
do all day?”
Tuesday, October 11, 2011

211. My job is to be a
resource to my
audience and
clients.
Tuesday, October 11, 2011

212. I would love to become
part of your life
in some way.
Tuesday, October 11, 2011

213. Now, if you’re a
total cheapskate
and don’t want to
give me any money...
Tuesday, October 11, 2011

214. Tuesday, October 11, 2011

215. Tuesday, October 11, 2011

216. Me
Tuesday, October 11, 2011

217. Tuesday, October 11, 2011

218. GOODBYE,
your name
was Scott!
Tuesday, October 11, 2011

219. Tuesday, October 11, 2011

220. Tuesday, October 11, 2011

221. Tuesday, October 11, 2011

222. *Is YOUR
commitment
unquestionable?
Tuesday, October 11, 2011

223. Tuesday, October 11, 2011

224. Consistency is
far better than
rare moments
of greatness.
Tuesday, October 11, 2011

225. Tuesday, October 11, 2011

226. Tuesday, October 11, 2011

227. Tuesday, October 11, 2011

228. What
they did
Tuesday, October 11, 2011

229. What
they did
Tuesday, October 11, 2011

230. Tuesday, October 11, 2011

231. Tuesday, October 11, 2011

232. Tuesday, October 11, 2011

233. Tuesday, October 11, 2011

234. Tuesday, October 11, 2011

235. Tuesday, October 11, 2011

236. What do YOU see?
Tuesday, October 11, 2011

237. Tuesday, October 11, 2011