The document discusses various topics related to using SharePoint, including: - SharePoint's capabilities for intranet and internet sites - The pros and cons of using SharePoint as an internet site - Reasons why an organization might choose to use SharePoint - Additional functionality that is possible with SharePoint through custom development - Steps involved in planning and designing a SharePoint site for external or public use

1. WE ARE CURRENTLY HERE
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2. What? SLC
What is Salt Lake City Famous For?
• The Church of Jesus Christ of Latter-day Saints
• Amazing Mountains
• 1st Transcontinental Railroad
• Ski Resorts
• National Parks
• Salt Flats
• Genealogy / Family History
• Kennecott Copper Mine
• Miller Motorsports Park
• Temple Square
WE ARE CURRENTLY HERE
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3. SLC Temple
The impressive Salt Lake City Temple
• Site Selection July 1847
• Started Construction – February 14th, 1853
• 1858 - work stopped due to the US Army approaching
• Builders used a wooden railroad spur, a canal, special roads,
and even a uniquely constructed wagon to move the granite
• 40 mile Journey, took 4 days a time
• Capstone complete, April 6th, 1892
• Dedicated, April 6th, 1893
• 40 Years of construction
• Must have been great to see the Vision come to reality
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4. THE ART OF POSSIBILITY IS
AN UNDERSTANDING OF THE
WAY PEOPLE THINK, LEARN
AND COMMUNICATE.
OUR ABILITY TO IMAGINE AND CREATE
IS THE KEY TO SUCCESS.
WE ARE CURRENTLY HERE
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5. What ?
What do people want from an online experience?
• They want to look at Ad’s
• They want Entertainment
• Feel like they accomplished something
• Personal experience
• Information – contextual
• Be Part of a Social Community
• Ability to find without having click endless navigation
• Use a search mechanism and retrieve relevant results
• See a “sexy looking” site
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6. Hmm? SHAREPOINT
So where does SharePoint come into it then?
Intranet Extranet
Document Collaboration, Version Control, Document Collaboration, Version Control,
Workflow, Search, Taxonomy, Metadata, Workflow, Search, Taxonomy, Metadata,
Records and Retention, Authentication Records and Retention, Authentication
Methods, Security Methods, Security
Internet Application
Pages, Publishing, Version Control, Workflow, Service Applications, Search, XSLT, XML, API,
Search, Authentication, Taxonomy, Data SQL, Web Parts, Controls, Pages, Modules,
Aggregation, Security, Metadata Authentication, Authorization, WCF Support,
HTML, jQuery, CSS, Standards Based
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7. Build INTERNET
Can SharePoint really work as an Internet Site?
Yes No
• Publishing Support – includes Approval Workflow • Full HTML Support - within Reason
• Full HTML Support • Struggles with pure semantic
• Standards Based – support for Accessibility • Standards Based – Little Support for strict
Standards
• Section 508, not quite
• Content Aggregation Capabilities
• Authentication – Custom Development always
• Content Tagging – using Content Types and needed (ASP.NET Providers, WIF)
Columns
• No cross site collection aggregation
• Support for Hierarchical Taxonomy
• Taxonomy works well but controls are limited
• Supports Multiple Authentication Mechanisms
• Search, custom styling needed and custom or FAST
• Search Capabilities
• Cross Site Collection just does not work well
WE ARE CURRENTLY HERE
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8. Build INTERNET…
Can SharePoint really work as an Internet Site?
Yes No
• Template Support • Template Support Limited
• Site and List templates • Site Templates cannot be based on
Publishing Site, unless custom DEV
• Audience Targeting capabilities
• Audience Targeting limited and more or less
• Personalization Support useless in public facing sites
• Social Capabilities – similar to Facebook • Personalization limited to “ability to modify page”
• Analytics Framework for Tracking of content • Social Capabilities = Version 1 from MSFT
• Great Enterprise Features for Internal
• Not so great for External
• Analytics Great but requires custom reporting
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9. So SHAREPOINT
So many pros with caveats and cons, why SharePoint?
• Probably own SharePoint License and may
not even know it
• Possibly deployed already
• Great return on investment
• .NET Development platform
• Utilize existing skill sets you may
already have
• Great content authoring and approval
process
• Content Deployment to manage authoring
and publishing
• Powerful Search Capabilities
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10. So SHAREPOINT…
So many pros with caveats and cons, why SharePoint?
• Full Capabilities can be used on Internet Site
• Out of the box capabilities brings element of easiness
• Don’t have to code everything from scratch
• Built on Scalable platform
• Almost a “plug and play” approach
• Support for all .NET coding (ex. .NET 4)
• Support for all standard W3C standards and approaches
• MSFT – Heavy Investment to Rule the World
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11. SharePoint POSSIBLE
So what is possible? What can be done with it?
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12. SharePoint POSSIBLE
Development can enhance it even further
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13. How SHAREPOINT…
All those cool sites, but how do you get there?
• Define you’re audience
• This will help in the technology and approach
• Wireframe the site and functionality
• Perform “Information Architecture” session
• Card Sorting, content review and content removal
• Define Taxonomy, including Content Types and Metadata
• Too often content is added then retro fitted with Metadata
• Design you’re brand for SharePoint
• Don’t try to make it fit SharePoint
• Use page layouts and master pages sparingly
• Design the site with the User in Mind
• Create Personas with various attributes and use for test and use cases
• Know the imitations of SharePoint for public facing web sites
• Don’t just custom development
• Define what *needs* to be developed
• Only to get round a lack of out of the box functionality or integration
• Remember SharePoint is not Magic
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14. How, WHO & WHEN
How do we make it happen?
YOUR ABILITY TO IMAGINE
AND CREATE IS THE KEY TO
SUCCESS
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15. Thank you, ENJOY
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