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15 "Must Have" Sales Technologies

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Heinz Marketing Inc
Heinz Marketing Inc

Presentation deck from Funnelholic webinar in April 2014

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The 15 “Must Have” Sales Technologies Matt Heinz President, Heinz Marketing Inc matt@heinzmarketing.com @heinzmarketing
#SalesSummit
This Funnelholic Sales Summit is sponsored by the following:
Housekeeping • Copy of this deck • Offers for you – Successful Selling – The Modern Marketer’s Field Guide – Content Marketing Best Practices Guide • Send me an email with what you want… – matt@heinzmarketing.com – It’s that simple…
How to define “must have” • Measurable before/after results • Adoption across your sales organization • Accessible to sales teams of all types & sizes
Disclosures & disclaimers • I personally use several of these • Many of these represent not just a company but a genre of technology • Plan to test a lot of stuff first to determine the right tools and mix for your sales organization
Prospect Engagement Funnel Bottom of Funnel Opportunity Management & Pricing/Closing Support Middle of Funnel Lead Management, Qualification, Scoring & Nurturing Top of Funnel Lead Generation, Buying Signal Identification Network-exclusive access to content Value-added special offers Discovery events White papers, top ten tips, etc. Testimonials, Success Stories Profile-Specific Messages New product/service offers Referral & Tell-a-Friend Offers Network / Community Invites New Opportunity Alerts 1:1 with Existing Customer In-Market Events Next Step Accelerator IdeasCustomer Targets (based on persona profiles)
Top of Funnel 1. LinkedIn Sales Navigator 2. Salesloft 3. Socedo 4. ToutApp 5. Compile
LinkedIn Sales Navigator
Salesloft
Socedo
ToutApp
Compile
Middle of Funnel 1. Hootsuite 2. Tellwise 3. FactorLab 4. VisualizeROI 5. Charlie 6. Velocify or InsideSales.com
Hootsuite
Tellwise
FactorLab
VisualizeROI
Charlie
Velocify/InsideSales.com
Bottom of Funnel 1. DocuSign 2. Qvidian 3. Apptus 4. Hoopla
Qvidian
Apptus
Hoopla
Don’t forget… matt@heinzmarketing.com
QUESTIONS?
Thank you! Matt Heinz @heinzmarketing matt@heinzmarketing.com 877-291-0006

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