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The Next Big Opportunity of the Decade
Our Vision To  bring health  to the  world’s largest and most popular drink,  Coffee . Be  recognize d  globally as:  The World’s Healthy Coffee Company ®   The World’s Healthy Coffee Company  is a registered Trademark sof ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
Our Mission To provide the  highest quality  Healthy Coffee ®  and wellness products. To provide an opportunity for the  average person  to own a coffee distribution of coffee house business  without  the  big capital  and  overhead , and  market globally  via the internet.
Our Mission Provide our distributors with a  sense of “belonging”  by being able to own stock in our  public company  and know they will be part of the company’s  projected growth.
Build a legacy company  that holds integrity as its foundation, because we believe that  “integrity is honoring your word” , and make a difference in the industry by offering a  real home  to its distributors. Build our shareholders’ value  in the company by maintaining stability and improving financial performance. Our Mission
Our Mission Give back to the community by helping   the orphans and poor children of the world.
Marketing subsidiary of  Public Company Healthy Coffee ®   International, Inc. Healthy Coffee ®  USA  Colorado since 2000 Nasdaq:  HCEI.PK www.HCEI.biz Healthy Coffee is a registered Trademark of ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
Healthy Coffee ®   The World’s Healthy Coffee Company ®   Healthy Coffee, The World’s Healthy Coffee Company, Healthy Coffee Logo are registered Trademarks of ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
[object Object],[object Object],[object Object],[object Object],Healthy Coffee ®  USA Healthy Coffee is a registered Trademark of ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
[object Object],[object Object],[object Object],[object Object],Americans love COFFEE!
[object Object],[object Object],[object Object],[object Object],The World Loves COFFEE
40 Million   customers every  Week .   160 Million  customers every  Month . 1%   = 1 .6 Million  Customers drinking  Healthy Coffee ®   every  Month! Starbucks: Coffee is Big Business Starbucks is a registered trademark of Starbucks Corp.
Over 50%  of Adult Americans drink  3 to 4 cups   of coffee   every day!   4  out of   5   drink coffee  regularly. $5 Billion  in 2006.  Coffee Market: USA
Reishi  is the Japanese name for the red mushroom, known as  Ganoderma Lucidum. Known as   Lingzhi  in China.  Traditional Chinese Medicine  has used  Reishi for  4,000 years .  “ Miraculous King of Herbs”  in Asia.  Science of Reishi
Contains  200 nutrients : Triterpenoids, Polysaccharides and Organic Germanium.  Powerful source of   antioxidants Helps to   balance and   strengthen  the  immune system. Helps to   eliminate body toxins. Science of Reishi
Most highly respected herb in China for  5,000 years. Helps to  normali s e imbalances  within the body.  Helps  increase resistance  to the harmful effects of physical, chemical and biological  stress.  Science of Reishi
Helps to reduce fatigue   and  increase stamina  by helping the formation of red blood cells.  May help reduce cell  damage, thus helping  to  counteract age   related changes Science of Ginseng
Reishi and Ginseng  make s  the  most   Powerful  Healthy Coffee in the world.  Energi Chai: Only Healthy Milk Tea  with Reishi and Ginseng  o n the market.  Energi Blast: Only Healthy Energy drink  with Reishi and Ginseng  o n the market. Ginseng and Reishi: Powerful Combination
 
[object Object],[object Object],[object Object],Products
[object Object],[object Object],[object Object],Products
[object Object],[object Object],[object Object],Products
[object Object],[object Object],[object Object],Products
Richard Branson Big Investors in Direct Sales Donald Trump Warren Buffet
[object Object],Easy to Sign Up !!! Legacy Success Plan Healthy Coffee is a registered Trademark of ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
The Healthy Coffee ®   Legacy Success Plan   was developed to combine the strengths of direct sales, incentive sales and network marketing, thus creating the  most innovative and powerful  compensation plan in the industry.  It will make building your business fun, and extremely rewarding with  10 Ways  to create serious wealth.
10 Ways  to Create Serious Wealth: 1. Retail Profit 2. Fast Start Bonus 3. Power Team Bonus 4. Binary Team Bonus 5. Executive Matching Bonus 6. Mercedes Car Bonus 7. Luxury Car/Lifestyle Bonus 8. Rank Advancement Bonus 9. Mentoring Bonus Pool 10. Global Bonus Pools
Sell products at Retail, and your cost is Wholesale,  so  you keep the profit !! Every Distributor gets their own personal “Retail Website”.  Your  Retail Website  is activated upon your enrollment and can immediately start taking and fulfilling orders for you.  The   best part is  you do NOT need to keep inventory  !
Acquire Preferred Customers for monthly residual profits! Preferred Customers receive a 15% Discount from Retail Price and must be on a $25 minimum monthly Autoship. Volume from Preferred Customers goes toward your personal BV.
YOU JILL BOB $199 Starter Pack (150 BV) sales $ 40.00  Fast Start Bonus $ 40.00  Fast Start Bonus $95.00  Bonuses PLATINUM : WEEK 1 $ 15.00  10% Binary Team Bonus Personally enrolled and sponsored
Your Power Team YOU JILL BOB SUE RAY JIM ANN $199 Starter Pack  (150 BV)  sales  $120.00  Power Team Bonus $150.00  Bonuses PLATINUM : WEEK 2  $  30.00  10% Binary Team Bonus Week 1 $95 plus Week 2 $150 Total Bonuses =   $245.00 Personally enrolled and sponsored
YOU JILL BOB $499 Biz Pak (300 BV) sales DIAMOND : WEEK 1 $ 100.00  Fast Start Bonus $ 100.00  Fast Start Bonus $230.00   Bonuses $  30.00  10% Binary Team Bonus Personally enrolled and sponsored
Your Power Team YOU JILL BOB SUE RAY JIM ANN $499 Biz Pak (300 BV) sales  DIAMOND : WEEK 2  $300.00  Power Team Bonus $  60.00  10% Binary Team Bonus $ 360.00  Bonuses Week 1 $230 plus Week 2 $360 Total Bonuses =  $590.00 Personally enrolled and sponsored
YOU JILL BOB $999 Pro Pak (600 BV) sales  2 STAR DIAMOND : WEEK 1 $200.00  Fast Start Bonus $200.00  Fast Start Bonus $120.00  20%   Binary Team Bonus Personally enrolled and sponsored $ 520.00  Bonuses
Your Power Team YOU JILL BOB SUE RAY JIM ANN $999 Pro Pak (600 BV) sales  2 STAR DIAMOND : WEEK 2  $ 600.00  Power Team Bonus $ 240.00  20%   Binary Team Bonus Personally enrolled and sponsored $ 840.00  Bonuses Week 1 $520 plus Week 2 $840  Total Bonuses =  $1,360.00
Binary Team Bonus Paid-As Rank % Payout Gold 10% Platinum 10% Diamond 10% 1-Star Diamond 15% 2-Star Diamond 20% 3-Star Diamond 20% 4-Star Diamond 20% 5-Star Diamond 20% 6-Star Diamond 20% Diamond Ambassador 20% Global Diamond Ambassador 20%
Executive Matching Bonus Paid-As Rank Gen Platinum Diamond 1-Star 2-Star 3-Star 4-Star 5-Star 6-Star Diamond Ambassador Global Diamond Ambassador 1 20% 20% 20% 20% 20% 20% 20% 20% 20% 2 15% 15% 15% 15% 15% 15% 15% 15% 3 10% 10% 10% 10% 10% 10% 10% 4 5% 5% 5% 5% 5% 5% 5 5% 5% 5% 5% 5% 6 5% 5% 5% 5% 7 5% 5% 5% 8 5% 5% 9 5%
Mercedes Car Bonus 4-STAR DIAMOND  :  $750  / month
Mercedes Car Bonus 5-STAR DIAMOND :  $1,000  / month
Mercedes Car Bonus 6-STAR DIAMOND :  $1,500  / month
Car/Lifestyle Bonus DIAMOND AMBASSADOR  :  $3,000  / month
Car/Lifestyle Bonus GLOBAL DIAMOND AMBASSADOR : $5,000  / month
Rank Advancement Bonus IDs who qualify for  4-Star Diamond  and above are eligible for the one-time Rank Advancement Bonus: 4-Star Diamond :  $ 10,000  5-Star Diamond  :  $ 25,000  6-Star Diamond  :  $ 50,000
Rank Advancement Bonus Diamond Ambassador $100,000
Rank Advancement Bonus Global Diamond Ambassador $200,000
Rank Advancement Bonus: 4-Star Diamond :  $  10,000 5-Star Diamond  :  $  25,000 6-Star Diamond  :  $  50,000 Diamond  Ambassador : $ 100,000 Global Diamond Ambassador :  $  200,000 Total:  $ 385,000
1% Mentoring Bonus Pool: $499 Biz Pak Sales MIKE JILL BOB 1 Share = Enroll Mike with a $499 Biz Pak sale and mentor him to enroll his 2 - $499 Biz Pak Sales (Bob & Jill). You must be a Diamond and above to earn 1 share in the Mentoring Bonus Pool. Enrollment must take place within the 4-week month. 1 SHARE
1% Mentoring Bonus Pool: $999 Pro Pak Sales DAVID JILL BOB 2 Shares = Enroll David with a $999 Pro Pak sale and mentor him to enroll his 2 - $999 Pro Pak sales (Bob & Jill). You must be a 2 Star Diamond and above to earn 2 shares in the Mentoring Bonus Pool. Enrollment must take place within the 4-week month. 2 SHARES
Global Bonus Pool IDs qualified at  4-Star Diamond  and above are eligible for the Global Bonus Pools. Bonuses paid on a pro-rata basis from bonus pools totaling 2% of the Company’s BV/CV: 1% Pool  - IDs with a paid-as rank of  4,   5 and 6 - Star Diamond  earn shares for each enroller tree leg with a paid-as rank of 3-Star and above. 1% Pool  - IDs with a paid-as rank of  Diamond Ambassador and Global Diamond Ambassador  earn shares for each enroller tree leg with a paid-as rank of 6 -Star Diamond and above.
[object Object],[object Object],[object Object],How to Get Started  in   3 Simple Steps:

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Tap Three Billion Dollar Industries

  • 1. The Next Big Opportunity of the Decade
  • 2. Our Vision To bring health to the world’s largest and most popular drink, Coffee . Be recognize d globally as: The World’s Healthy Coffee Company ® The World’s Healthy Coffee Company is a registered Trademark sof ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
  • 3. Our Mission To provide the highest quality Healthy Coffee ® and wellness products. To provide an opportunity for the average person to own a coffee distribution of coffee house business without the big capital and overhead , and market globally via the internet.
  • 4. Our Mission Provide our distributors with a sense of “belonging” by being able to own stock in our public company and know they will be part of the company’s projected growth.
  • 5. Build a legacy company that holds integrity as its foundation, because we believe that “integrity is honoring your word” , and make a difference in the industry by offering a real home to its distributors. Build our shareholders’ value in the company by maintaining stability and improving financial performance. Our Mission
  • 6. Our Mission Give back to the community by helping the orphans and poor children of the world.
  • 7. Marketing subsidiary of Public Company Healthy Coffee ® International, Inc. Healthy Coffee ® USA Colorado since 2000 Nasdaq: HCEI.PK www.HCEI.biz Healthy Coffee is a registered Trademark of ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
  • 8. Healthy Coffee ® The World’s Healthy Coffee Company ® Healthy Coffee, The World’s Healthy Coffee Company, Healthy Coffee Logo are registered Trademarks of ASA Holdings, Inc. under license to Healthy Coffee Intl., Inc.
  • 9.
  • 10.
  • 11.
  • 12. 40 Million customers every Week . 160 Million customers every Month . 1% = 1 .6 Million Customers drinking Healthy Coffee ® every Month! Starbucks: Coffee is Big Business Starbucks is a registered trademark of Starbucks Corp.
  • 13. Over 50% of Adult Americans drink 3 to 4 cups of coffee every day! 4 out of 5 drink coffee regularly. $5 Billion in 2006. Coffee Market: USA
  • 14. Reishi is the Japanese name for the red mushroom, known as Ganoderma Lucidum. Known as Lingzhi in China. Traditional Chinese Medicine has used Reishi for 4,000 years . “ Miraculous King of Herbs” in Asia. Science of Reishi
  • 15. Contains 200 nutrients : Triterpenoids, Polysaccharides and Organic Germanium. Powerful source of antioxidants Helps to balance and strengthen the immune system. Helps to eliminate body toxins. Science of Reishi
  • 16. Most highly respected herb in China for 5,000 years. Helps to normali s e imbalances within the body. Helps increase resistance to the harmful effects of physical, chemical and biological stress. Science of Reishi
  • 17. Helps to reduce fatigue and increase stamina by helping the formation of red blood cells. May help reduce cell damage, thus helping to counteract age related changes Science of Ginseng
  • 18. Reishi and Ginseng make s the most Powerful Healthy Coffee in the world. Energi Chai: Only Healthy Milk Tea with Reishi and Ginseng o n the market. Energi Blast: Only Healthy Energy drink with Reishi and Ginseng o n the market. Ginseng and Reishi: Powerful Combination
  • 19.  
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Richard Branson Big Investors in Direct Sales Donald Trump Warren Buffet
  • 25.
  • 26. The Healthy Coffee ® Legacy Success Plan was developed to combine the strengths of direct sales, incentive sales and network marketing, thus creating the most innovative and powerful compensation plan in the industry. It will make building your business fun, and extremely rewarding with 10 Ways to create serious wealth.
  • 27. 10 Ways to Create Serious Wealth: 1. Retail Profit 2. Fast Start Bonus 3. Power Team Bonus 4. Binary Team Bonus 5. Executive Matching Bonus 6. Mercedes Car Bonus 7. Luxury Car/Lifestyle Bonus 8. Rank Advancement Bonus 9. Mentoring Bonus Pool 10. Global Bonus Pools
  • 28. Sell products at Retail, and your cost is Wholesale, so you keep the profit !! Every Distributor gets their own personal “Retail Website”. Your Retail Website is activated upon your enrollment and can immediately start taking and fulfilling orders for you. The best part is you do NOT need to keep inventory !
  • 29. Acquire Preferred Customers for monthly residual profits! Preferred Customers receive a 15% Discount from Retail Price and must be on a $25 minimum monthly Autoship. Volume from Preferred Customers goes toward your personal BV.
  • 30. YOU JILL BOB $199 Starter Pack (150 BV) sales $ 40.00 Fast Start Bonus $ 40.00 Fast Start Bonus $95.00 Bonuses PLATINUM : WEEK 1 $ 15.00 10% Binary Team Bonus Personally enrolled and sponsored
  • 31. Your Power Team YOU JILL BOB SUE RAY JIM ANN $199 Starter Pack (150 BV) sales $120.00 Power Team Bonus $150.00 Bonuses PLATINUM : WEEK 2 $ 30.00 10% Binary Team Bonus Week 1 $95 plus Week 2 $150 Total Bonuses = $245.00 Personally enrolled and sponsored
  • 32. YOU JILL BOB $499 Biz Pak (300 BV) sales DIAMOND : WEEK 1 $ 100.00 Fast Start Bonus $ 100.00 Fast Start Bonus $230.00 Bonuses $ 30.00 10% Binary Team Bonus Personally enrolled and sponsored
  • 33. Your Power Team YOU JILL BOB SUE RAY JIM ANN $499 Biz Pak (300 BV) sales DIAMOND : WEEK 2 $300.00 Power Team Bonus $ 60.00 10% Binary Team Bonus $ 360.00 Bonuses Week 1 $230 plus Week 2 $360 Total Bonuses = $590.00 Personally enrolled and sponsored
  • 34. YOU JILL BOB $999 Pro Pak (600 BV) sales 2 STAR DIAMOND : WEEK 1 $200.00 Fast Start Bonus $200.00 Fast Start Bonus $120.00 20% Binary Team Bonus Personally enrolled and sponsored $ 520.00 Bonuses
  • 35. Your Power Team YOU JILL BOB SUE RAY JIM ANN $999 Pro Pak (600 BV) sales 2 STAR DIAMOND : WEEK 2 $ 600.00 Power Team Bonus $ 240.00 20% Binary Team Bonus Personally enrolled and sponsored $ 840.00 Bonuses Week 1 $520 plus Week 2 $840 Total Bonuses = $1,360.00
  • 36. Binary Team Bonus Paid-As Rank % Payout Gold 10% Platinum 10% Diamond 10% 1-Star Diamond 15% 2-Star Diamond 20% 3-Star Diamond 20% 4-Star Diamond 20% 5-Star Diamond 20% 6-Star Diamond 20% Diamond Ambassador 20% Global Diamond Ambassador 20%
  • 37. Executive Matching Bonus Paid-As Rank Gen Platinum Diamond 1-Star 2-Star 3-Star 4-Star 5-Star 6-Star Diamond Ambassador Global Diamond Ambassador 1 20% 20% 20% 20% 20% 20% 20% 20% 20% 2 15% 15% 15% 15% 15% 15% 15% 15% 3 10% 10% 10% 10% 10% 10% 10% 4 5% 5% 5% 5% 5% 5% 5 5% 5% 5% 5% 5% 6 5% 5% 5% 5% 7 5% 5% 5% 8 5% 5% 9 5%
  • 38. Mercedes Car Bonus 4-STAR DIAMOND : $750 / month
  • 39. Mercedes Car Bonus 5-STAR DIAMOND : $1,000 / month
  • 40. Mercedes Car Bonus 6-STAR DIAMOND : $1,500 / month
  • 41. Car/Lifestyle Bonus DIAMOND AMBASSADOR : $3,000 / month
  • 42. Car/Lifestyle Bonus GLOBAL DIAMOND AMBASSADOR : $5,000 / month
  • 43. Rank Advancement Bonus IDs who qualify for 4-Star Diamond and above are eligible for the one-time Rank Advancement Bonus: 4-Star Diamond : $ 10,000 5-Star Diamond : $ 25,000 6-Star Diamond : $ 50,000
  • 44. Rank Advancement Bonus Diamond Ambassador $100,000
  • 45. Rank Advancement Bonus Global Diamond Ambassador $200,000
  • 46. Rank Advancement Bonus: 4-Star Diamond : $ 10,000 5-Star Diamond : $ 25,000 6-Star Diamond : $ 50,000 Diamond Ambassador : $ 100,000 Global Diamond Ambassador : $ 200,000 Total: $ 385,000
  • 47. 1% Mentoring Bonus Pool: $499 Biz Pak Sales MIKE JILL BOB 1 Share = Enroll Mike with a $499 Biz Pak sale and mentor him to enroll his 2 - $499 Biz Pak Sales (Bob & Jill). You must be a Diamond and above to earn 1 share in the Mentoring Bonus Pool. Enrollment must take place within the 4-week month. 1 SHARE
  • 48. 1% Mentoring Bonus Pool: $999 Pro Pak Sales DAVID JILL BOB 2 Shares = Enroll David with a $999 Pro Pak sale and mentor him to enroll his 2 - $999 Pro Pak sales (Bob & Jill). You must be a 2 Star Diamond and above to earn 2 shares in the Mentoring Bonus Pool. Enrollment must take place within the 4-week month. 2 SHARES
  • 49. Global Bonus Pool IDs qualified at 4-Star Diamond and above are eligible for the Global Bonus Pools. Bonuses paid on a pro-rata basis from bonus pools totaling 2% of the Company’s BV/CV: 1% Pool - IDs with a paid-as rank of 4, 5 and 6 - Star Diamond earn shares for each enroller tree leg with a paid-as rank of 3-Star and above. 1% Pool - IDs with a paid-as rank of Diamond Ambassador and Global Diamond Ambassador earn shares for each enroller tree leg with a paid-as rank of 6 -Star Diamond and above.
  • 50.