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Blue Button Mash Up Challenge




                         Webinar Presentation

                         Thursday, July 19, 2012
On today’s call:




   Damon Davis              Adam
                            Wong        JL Neptune     Austin
         Special                                       Cohen
                          Management     Senior Vice
 Assistant, Consumer e-
                          and Program     President
     Health at ONC                                     Challenge
                            Analyst                    Manager
                                         Health 2.0
       HHS/ONC
                           HHS/ONC
                                                       Health 2.0
Agenda for Today’s Meeting

 ONC and the Investing in Innovation (i2)
 
 Program

    Blue Button Mash Up Challenge

    Q&A About the Challenge
ONC and i2
i2 Goals
 • Better Health, Better Care, Better Value through Quality
   Improvement
    – Further the mission of the Department of Health and Human
      Services
    – Highlight programs, activities, and issues of concern


 • Spur Innovation and Highlight Excellence
    – Motivate, inspire, and lead


 • Community building – Development of ecosystem


 • Stimulate private sector investment
ONC’s Consumer Engagement Strategy:
    The Three A’s
                                                          Make it easier for patients
                                                          and consumers to get
                                                          secure, timely access to
                                                          their personal health
                                         Access           information.




                   Attitude                           Action

Support a shift in attitudes about the
                                              Catalyze the development of tools and
traditional role of patients and
                                              services that help consumers (and their
providers and the role technology can
                                              providers) take action with their health
play in empowering patients to be
                                              information.
more engaged partners in care.
Blue Button ® Mashup
Challenge


Damon L. Davis
Special Assistant to the National Coordinator, Consumer e-Health
The Three-Part Aim for an
Improved Healthcare System

 Better healthcare   Improving patients’ experience of care within the Institute of
                     Medicine’s 6 domains of quality: Safety, Effectiveness, Patient-
                     Centeredness, Timeliness, Efficiency, and Equity.

  Better health      Keeping patients well so they can do what they want to do.
                     Increasing the overall health of populations: address behavioral
                     risk factors; focus on preventive care.

  Reduced costs      Lowering the total cost of care while improving quality, resulting
                     in reduced monthly expenditures for Medicare, Medicaid, and
        $            CHIP beneficiaries.



                     Health Information Technology
                                                                                          7
Why Engage Consumers in Health?
Consumer Engagement = Better Care

                                                  13%
     Hospital Readmit within 30 Days                      28%


                                                    19%
          Experience a Medical Error                            36%


   Suffer a health consequence from               13%
 poor communcation among providers                                        49%



                         More Activated Patient
                         Less Activated Patient


                                                                      9
Today’s Reality vs. Potential for Consumers


• 9% have mobile app                    • 80% of Internet users
to manage health                        seek health info online

• 10% have a personal                   • Use of mobile for
health record (PHR)                     health has doubled in 1
                                        year
• 20% have accessed
their health info online                • 52% would use a
                                        smart phone to monitor
• 27% have tracked                      health
their
weight, diet, exercise                  •65% are interested in
routine online                          using a medical device
                                        to monitor their
                                        condition
Increasing ACCESS to Health Data


                     Growing Use of Blue Button
                          Dept of Veterans Affairs (VA)
                          Dept of Defense (DoD)
                          Centers for Medicare Medicaid Services (CMS)
                          Aetna
                          United
                          MANY MORE COMING!

                     Bluebuttondata.org
 Give me my
    data
The Challenge


        Applying the Three Part Aim: To
        participate in the challenge, entrants
        must mash up Blue Button® data –
        data about a patient which the patient
        can download directly using a health
        plan’s, doctor’s or hospital’s Blue
        Button® function – with information
        from two or more of the three part aim
        categories.

                     Office of the National Coordinator for
7/19/2012                                                     12
                        Health Information Technology
Blue Button Mashup Challenge

Helping Consumers Take Action With Their Health Information

                                             Better healthcare




                                              Better health




                                              Reduced costs

                                                    $
The Winning App


• Data from the three part aim categories

• Commercialization plan

• Is the app simple and intuitive to use?

• App must garner high patient engagement
  rates
                  Office of the National Coordinator for
7/19/2012                                                  14
                     Health Information Technology
Evaluation Criteria

Data from the three part aim
categories:
1. Does the app help individuals
   achieve at least two
   components of the three-part
   aim?
2. Does the app help individuals
   achieve all three components
Evaluation Criteria

Commercialization plan:
1. Thoughtful approach to commercializing
   the app Viability of the plan and potential
   for broad adoption of the app
2. Viable plan for initial and ongoing
   technical and support capacity to meet
   anticipated app
usage and future
   enhancement
3. Special consideration for demonstration
   of plans in place (e.g. letter of
Evaluation Criteria



Is the app simple and intuitive to
use?
1. App is available on broadly
    used platform
Evaluation Criteria
App must garner high patient engagement rates:
1. Uses Blue Button® downloads as the primary
   source of data about a consumer’s health
or
   health status
2. Is the app interactive with easily understood
   data mashups?
3. How useful are each of the chosen mashups
   to a wide audience?
4. Are specific actionable suggestions provided
   to the user based on meaningful mashup of
   Blue Button® (consumer-specific) and other
   sources of data?
Submission Period



• Submission Period Begins: June 5, 2012
• Submission Period for Entries Ends: September
  5, 2012
• Evaluation Process for Entries Begins: September
  7, 2012
• Evaluation Process for Entries Ends: September
  17, 2012
• Winners notified: September 21, 2012
• Winners Announced: Health 2.0 San Francisco
 7/19/2012
                     Office of the National Coordinator for
                        Health Information Technology
                                                              19
Prizes


• Total: $75,000 in prizes

• First Place: $45,000 plus conference
  exhibition opportunity

• Second Place: $20,000

• Third Place: $10,000

                Office of the National Coordinator for
7/19/2012                                                20
                   Health Information Technology
Questions?

www.health2challenge.org

Contact Jean-Luc Neptune or Austin
            Cohen at:
    challenges@health2con.com

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Blue button mashup webinar 20120719 health2.0

  • 1. Blue Button Mash Up Challenge Webinar Presentation Thursday, July 19, 2012
  • 2. On today’s call: Damon Davis Adam Wong JL Neptune Austin Special Cohen Management Senior Vice Assistant, Consumer e- and Program President Health at ONC Challenge Analyst Manager Health 2.0 HHS/ONC HHS/ONC Health 2.0
  • 3. Agenda for Today’s Meeting ONC and the Investing in Innovation (i2)  Program  Blue Button Mash Up Challenge  Q&A About the Challenge
  • 5. i2 Goals • Better Health, Better Care, Better Value through Quality Improvement – Further the mission of the Department of Health and Human Services – Highlight programs, activities, and issues of concern • Spur Innovation and Highlight Excellence – Motivate, inspire, and lead • Community building – Development of ecosystem • Stimulate private sector investment
  • 6. ONC’s Consumer Engagement Strategy: The Three A’s Make it easier for patients and consumers to get secure, timely access to their personal health Access information. Attitude Action Support a shift in attitudes about the Catalyze the development of tools and traditional role of patients and services that help consumers (and their providers and the role technology can providers) take action with their health play in empowering patients to be information. more engaged partners in care.
  • 7. Blue Button ® Mashup Challenge Damon L. Davis Special Assistant to the National Coordinator, Consumer e-Health
  • 8. The Three-Part Aim for an Improved Healthcare System Better healthcare Improving patients’ experience of care within the Institute of Medicine’s 6 domains of quality: Safety, Effectiveness, Patient- Centeredness, Timeliness, Efficiency, and Equity. Better health Keeping patients well so they can do what they want to do. Increasing the overall health of populations: address behavioral risk factors; focus on preventive care. Reduced costs Lowering the total cost of care while improving quality, resulting in reduced monthly expenditures for Medicare, Medicaid, and $ CHIP beneficiaries. Health Information Technology 7
  • 9. Why Engage Consumers in Health?
  • 10. Consumer Engagement = Better Care 13% Hospital Readmit within 30 Days 28% 19% Experience a Medical Error 36% Suffer a health consequence from 13% poor communcation among providers 49% More Activated Patient Less Activated Patient 9
  • 11. Today’s Reality vs. Potential for Consumers • 9% have mobile app • 80% of Internet users to manage health seek health info online • 10% have a personal • Use of mobile for health record (PHR) health has doubled in 1 year • 20% have accessed their health info online • 52% would use a smart phone to monitor • 27% have tracked health their weight, diet, exercise •65% are interested in routine online using a medical device to monitor their condition
  • 12. Increasing ACCESS to Health Data  Growing Use of Blue Button  Dept of Veterans Affairs (VA)  Dept of Defense (DoD)  Centers for Medicare Medicaid Services (CMS)  Aetna  United  MANY MORE COMING!  Bluebuttondata.org Give me my data
  • 13. The Challenge Applying the Three Part Aim: To participate in the challenge, entrants must mash up Blue Button® data – data about a patient which the patient can download directly using a health plan’s, doctor’s or hospital’s Blue Button® function – with information from two or more of the three part aim categories. Office of the National Coordinator for 7/19/2012 12 Health Information Technology
  • 14. Blue Button Mashup Challenge Helping Consumers Take Action With Their Health Information Better healthcare Better health Reduced costs $
  • 15. The Winning App • Data from the three part aim categories • Commercialization plan • Is the app simple and intuitive to use? • App must garner high patient engagement rates Office of the National Coordinator for 7/19/2012 14 Health Information Technology
  • 16. Evaluation Criteria Data from the three part aim categories: 1. Does the app help individuals achieve at least two components of the three-part aim? 2. Does the app help individuals achieve all three components
  • 17. Evaluation Criteria Commercialization plan: 1. Thoughtful approach to commercializing the app Viability of the plan and potential for broad adoption of the app 2. Viable plan for initial and ongoing technical and support capacity to meet anticipated app
usage and future enhancement 3. Special consideration for demonstration of plans in place (e.g. letter of
  • 18. Evaluation Criteria Is the app simple and intuitive to use? 1. App is available on broadly used platform
  • 19. Evaluation Criteria App must garner high patient engagement rates: 1. Uses Blue Button® downloads as the primary source of data about a consumer’s health
or health status 2. Is the app interactive with easily understood data mashups? 3. How useful are each of the chosen mashups to a wide audience? 4. Are specific actionable suggestions provided to the user based on meaningful mashup of Blue Button® (consumer-specific) and other sources of data?
  • 20. Submission Period • Submission Period Begins: June 5, 2012 • Submission Period for Entries Ends: September 5, 2012 • Evaluation Process for Entries Begins: September 7, 2012 • Evaluation Process for Entries Ends: September 17, 2012 • Winners notified: September 21, 2012 • Winners Announced: Health 2.0 San Francisco 7/19/2012 Office of the National Coordinator for Health Information Technology 19
  • 21. Prizes • Total: $75,000 in prizes • First Place: $45,000 plus conference exhibition opportunity • Second Place: $20,000 • Third Place: $10,000 Office of the National Coordinator for 7/19/2012 20 Health Information Technology
  • 22. Questions? www.health2challenge.org Contact Jean-Luc Neptune or Austin Cohen at: challenges@health2con.com

Editor's Notes

  1. TRANSFORMATIONS FROM THE UNHEALTHY IMAGE ON THE LEFT TO THE SAME MAN, MORE HEALTHY, ON THE RIGHT DON’T TAKE PLACE IN THE PHYSICIAN’S OFFICE.THESE KINDS OF CHANGES ARE THE RESULT OF AN ENGAGED INDIVIDUAL TAKING ACTION OUTSIDE OF THE PHYSICIAN’S IMMEDIATE CARE
  2. The Blue Button approach is a simple concept: A patient is provided with a highly visible, clickable button to download his or her medical records in digital form from a secure website offered by their doctors, insurers, pharmacies or other health-related service. People can log into this secure website to view and have the option to download their health information, so they can examine it, check it, and share it with their doctors and others as they see fit. The Blue Button download capability is a tool that can help individuals get access to their information so they can more effectively participate in and manage their health and health care.
  3. T
  4. Recently at the Health Datapalooza the government shed light on vast troves of data available for developers to use for all kinds of healthcare benefits. Healthdata.gov is the front door to those troves, but you don’t have to use that data. If your state, locality, or other information source has publicly available data please feel free to use that. Feel free to team up with existing apps that may already be proficient in one of the three part aim categories.
  5. Data from the three part aim categories:Does the app help individuals achieve least two components of the three-part aim?Does the app help individuals achieve all three components of the three-part aim?Commercialization plan:Thoughtful approach to commercializing the app.Viability of the plan and potential for broad adoption of the app.Viable plan for initial and ongoing technical and support capacity to meet anticipated app usage and future enhancement.Special consideration for demonstration of plans in place (e.g. letter of intent, formalized agreement).Is the app simple and intuitive to use? App is available on broadly-used platformApp must garner high patient engagement ratesUses Blue Button® downloads as the primary source of data about a consumer's health or health statusIs the app interactive with easily understood data mashups?How useful are each of the chosen mashups to a wide audience?Are specific actionable suggestions provided to the user based on meaningful mashups of Blue Button (consumer-specific) and other sources of data?