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Existing Solutions Research
Name: Hayley Ip 11F
Site Name: You Can do the Rubik’s Cube
The logo of the website is very
colourful. I especially liked the
idea of using the rubik’s cube as
the dot on the I, I think the idea is
quite creative.

Tab titles in the colours of the
Rubik’s cube, this makes the
website look more appealing and
it definitely fits the purpose of the
website.

Target Audience: Young
Rubiks Cube Lovers and mainly
beginners
URL:
http://www.youcandothecube.co
m/secret-unlocked/
Author: Seven Towns Ltd.
London, England
Purpose: To teach others how
to solve the Rubik’s Cube.
Elements of the design you
like: I really like the colours of
the websites because it is very
catching and the tabs on the top
makes it very easy to navigate
around the website.

There are a few motos on the
site, for example: You can do it!
This draws the viewers attention
and it directly addresses the
viewer so the site is interacting
with the viewer.

Elements of the design you
dislike: The websites had at
least 15 tabs making it hard to
decide where everything is, so I
think the wording of the tabs
must be clearer. For example,
what does “other” contain?
A rubik’s cube is put on the
homepage of the website,
allowing viewers to know straight
away what the website is about.

Any feature you think is
missing: I think the website
should put more videos or
interactive elements to make it
more interesting.
Target Audience: People who
solve rubik’s cube regularly.

Site Name: Rewix
There is a logo on the website
because I don’t think it is related
to the rubik’s cube is any way, so
it does not give a clear sense
what this website is about.

URL: http://ruwix.com/home/
Adverts are quite distracting and
they do not link to the idea of
rubik’s cube so the website
doesn’t fit it it’s purpose.

Author: Dénes Ferenc
Purpose: A platform for rubiks
cube lovers to communicate
Elements of the design you
like: I liked the fact that there
are only a few tabs on the top of
the website so I can easily scroll
throguh.
Elements of the design you
dislike: The colours of the
website are really dull making
the website look really
unattractive. Also there a
adverts which are animations
which can distract the viewer
and make the site look not
professional and misses the
purpose.

The buttons on the front page
look really dull, although there
are images for each button,
making it easier for the viewer to
see which link is about, I don’t
like the design.

There are only a few tabs on the
site which makes it a lot eaier to
navigate.

Any feature you think is
missing: the website does not
offer an online store meaning
that the cubers would not be
able to buy a cube from this
website, I think they are missing
out on a lot of business
opportunities because people
who are interested in cubing
would also like to buy cubes.
Target Audience: People
who want to try speed cubing

Site Name: Lube The Cube
The colours of the website is
very plain with mainly blue, black
and orange. I think to make the
website look more eyecatching,
more colours should be used.

There are only 6 tabs on the website, so it
is quite easy to navigate around and the
descriptions on the tabs are quite detailed
so viewers would know what the pages are
about.

URL:
http://www.lubethecube.com/
Author: Rocco
Purpose: A platform for
rubiks cube people who want
to learn how to solve the
rubik’s cube quickly
Elements of the design you
like: I liked the videos,
especially the one on the top
right because it gives an
introduction to what a rubik’s
cube can do which fits the
site’s purpose.
Elements of the design you
dislike: There are only a few
colours used in the website
and they are not really related
to the rubik’s cube. Also I
think there is too much text on
the front page.

There is a lot of words on the site
so sometimes it can be too
overwhelming for the viewer.

There are videos on the front
page so I think viewers would
like it because it is more
interesting than pictures and text.

Any feature you think is
missing: I think an online
shop is missing from this
website and more pictures of
the rubik’s cube and not only
text and videos.

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Existing solutions research

  • 2. Site Name: You Can do the Rubik’s Cube The logo of the website is very colourful. I especially liked the idea of using the rubik’s cube as the dot on the I, I think the idea is quite creative. Tab titles in the colours of the Rubik’s cube, this makes the website look more appealing and it definitely fits the purpose of the website. Target Audience: Young Rubiks Cube Lovers and mainly beginners URL: http://www.youcandothecube.co m/secret-unlocked/ Author: Seven Towns Ltd. London, England Purpose: To teach others how to solve the Rubik’s Cube. Elements of the design you like: I really like the colours of the websites because it is very catching and the tabs on the top makes it very easy to navigate around the website. There are a few motos on the site, for example: You can do it! This draws the viewers attention and it directly addresses the viewer so the site is interacting with the viewer. Elements of the design you dislike: The websites had at least 15 tabs making it hard to decide where everything is, so I think the wording of the tabs must be clearer. For example, what does “other” contain? A rubik’s cube is put on the homepage of the website, allowing viewers to know straight away what the website is about. Any feature you think is missing: I think the website should put more videos or interactive elements to make it more interesting.
  • 3. Target Audience: People who solve rubik’s cube regularly. Site Name: Rewix There is a logo on the website because I don’t think it is related to the rubik’s cube is any way, so it does not give a clear sense what this website is about. URL: http://ruwix.com/home/ Adverts are quite distracting and they do not link to the idea of rubik’s cube so the website doesn’t fit it it’s purpose. Author: Dénes Ferenc Purpose: A platform for rubiks cube lovers to communicate Elements of the design you like: I liked the fact that there are only a few tabs on the top of the website so I can easily scroll throguh. Elements of the design you dislike: The colours of the website are really dull making the website look really unattractive. Also there a adverts which are animations which can distract the viewer and make the site look not professional and misses the purpose. The buttons on the front page look really dull, although there are images for each button, making it easier for the viewer to see which link is about, I don’t like the design. There are only a few tabs on the site which makes it a lot eaier to navigate. Any feature you think is missing: the website does not offer an online store meaning that the cubers would not be able to buy a cube from this website, I think they are missing out on a lot of business opportunities because people who are interested in cubing would also like to buy cubes.
  • 4. Target Audience: People who want to try speed cubing Site Name: Lube The Cube The colours of the website is very plain with mainly blue, black and orange. I think to make the website look more eyecatching, more colours should be used. There are only 6 tabs on the website, so it is quite easy to navigate around and the descriptions on the tabs are quite detailed so viewers would know what the pages are about. URL: http://www.lubethecube.com/ Author: Rocco Purpose: A platform for rubiks cube people who want to learn how to solve the rubik’s cube quickly Elements of the design you like: I liked the videos, especially the one on the top right because it gives an introduction to what a rubik’s cube can do which fits the site’s purpose. Elements of the design you dislike: There are only a few colours used in the website and they are not really related to the rubik’s cube. Also I think there is too much text on the front page. There is a lot of words on the site so sometimes it can be too overwhelming for the viewer. There are videos on the front page so I think viewers would like it because it is more interesting than pictures and text. Any feature you think is missing: I think an online shop is missing from this website and more pictures of the rubik’s cube and not only text and videos.