Grow Your Business Club - Why Join?

What’s inside…?
Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk

What’s inside Grow Your Business® Club…
…More importantly, how can we and our members specifically help you?
My name is Fraser Hay, and founder of Grow Your Business ® Club. I’m a former Scottish & UK Shell Livewire winner, Royal Bank of Scotland and Prince’s
Trust Scotland Winner, have over 300 videos on You Tube, and I’ve written and published 10 small business books on Amazon. I’ve tested hundreds of
marketing approaches over the years, and want to share with you what I’ve learned from the mistakes I made, so you don’t have to. I also want to
introduce you to some friends of mine, who are all experts at what they do and all prepared to help you Grow Your Business®
© Copyright Fraser J. Hay 2014

We help you identify the areas that you need, want or simply “must” address.
3

Test. Test. Test.
You don't suppose you ever...
• Sent an email and didn’t get the response you wanted?
• Wrote a blog and not get a single visit, like or comment?
• Organised a workshop but had to cancel due to lack of numbers?
• Placed an ad or bought advertising space & the ad bombed?
• Attended a tradeshow or exhibition & didn’t recoup the cost?
• Wondered why a particular webinar didn’t “take off”?
• Thought about writing a book but didn’t know if it would sell?
Inside Grow Your Business® Club, FREE Ordinary members can:
• Test content topics, workshop themes & headlines
• Test prices, discounts, payment teams & terms of service
• Test online promotional strategies, tactics & techniques
• Get feedback & opinions from real people in your marketplace
• Get vital elements of your campaign working before you roll out

Test. Test. Test.
• Wanted new business contacts to connect with, or…
• A NEW channel for promoting your upcoming events?
• wanted to position yourself as an expert in your target market?
• Struggled to get backlinks or “google juice” to your website ?
• Wanted a marketing framework to help grow your business®?
• Wanted to showcase your talent, skills and wisdom?
• joined a social network and just “lurked” waiting for results?
• Post and promote their upcoming webinars & workshops
• Demonstrate their expertise and products by uploading videos
• Access over 200 marketing videos & over 500 marketing blogs
• Increase their reach by sharing content via Linkedin & Pinterest
• Benefit from others sharing their content on Facebook & Twitter

We also have an additional range of solutions to help you and your marketing.
Additional Solutions We Offer…
Sign Up for FREE, and when you’re ready, invest in:
• Additional Tools & Downloads
• Books & Reports
• Personalised Plans & Strategy Documents
• Webinars
• Club meetings & mastermind groups
• Training
• Coaching
• Consultancy
• Franchise Opportunity

Our content, training, coaching and support can be accessed anywhere
Access From Anywhere
• No travelling for delegates
• No Expensive Room Hire
• Attend our sessions of up to 250 attendees. (Plus see
presenters on iPad.)
• Participate in Q & A and polls.
• Attend training & coaching sessions from anywhere.
• View presentations, mock-ups and reports – via phones,
tablets and their mobile devices.
• Connect to audio through your device’s built-in mic and
speakers or dial in over the phone.
• Pinch to zoom in and view content.
• Easily switch between portrait and landscape.
• See who’s presenting, who’s talking and who’s attending.

Personally delivered via a method that suits your style, schedule & budget
Personalised Help As And When
Unlike other social networks and clubs…
• We believe in mutual accountability
• We can tailor our content and offerings for your business
• We can work specifically with you and/or your team
• We can assist you online via SKYPE
• We can meet with you in person (if practical)
• We can deliver our coaching, and training at your premises
• We guarantee progress when you apply what we share
We can even go one step further:
• With our consultancy service, not only can we advise, coach
or train you in a specific topic or subject, but we can also execute
or implement a practical plan of action on your behalf should you
require it.

Upgrade and access your own Mastermind Group with Your Fellow Members
UPGRADE if…
• YOU ARE PREPARED TO ROLL UP YOUR SLEEVES get stuck in and
actually help others whilst applying the practical help you receive
from your fellow members.
• Remember it’s a T.E.A.M. effort and together, everyone achieves
more.
9

We help you to achieve your personal, professional & commercial objectives
Prove To Yourself That It Works!!
• Wanted new business contacts to connect with, or…
• A NEW channel for promoting your upcoming events?
• wanted to position yourself as an expert in your target market?
• Struggled to get backlinks or “google juice” to your website ?
• Wanted a marketing framework to help grow your business®?
• Wanted to showcase your talent, skills and wisdom?
• joined a social network and just “lurked” waiting for results?
• Post and promote their upcoming webinars & workshops
• Demonstrate their expertise and products by uploading videos
• Access over 200 marketing videos & over 500 marketing blogs
• Increase their reach by sharing content via Linkedin & Pinterest
• Benefit from others sharing their content on Facebook & Twitter

Prove To Yourself That It Works!!
Unlike other social networks…
• Sent an email and didn’t get the response you wanted?
• Wrote a blog and not get a single visit, like or comment?
• Organised a workshop but had to cancel due to lack of numbers?
• Placed an ad or bought advertising space & the ad bombed?
• Attended a tradeshow or exhibition & didn’t recoup the cost?
• Wondered why a particular webinar didn’t “take off”?
• Thought about writing a book but didn’t know if it would sell?
• Test content topics, workshop themes & headlines
• Test prices, discounts, payment teams & terms of service
• Test online promotional strategies, tactics & techniques
• Get feedback & opinions from real people in your marketplace
• Get vital elements of your campaign working before you roll out

Marketing & Business Planning
You don’t suppose you ever…
• Lack Clarity, Vision or Purpose?
• Wonder why others succeed at marketing and you don't?
• Feel stressed about a lack of pipeline?
• Not identified the root of your marketing problems?
• Get frustrated by your lack of progress and sales?
• Feel under pressure to get your marketing "sorted"?
Inside Grow Your Business® Club, additional solutions help you:
• Identify why your marketing isn't working & how to fix it
• Learn how to raise your awareness levels
• How to set and achieve realistic marketing objectives
• Discover which marketing activities are consuming your time.
• Master what it's like to Know, Like and Trust
• Learn how to take your marketing to a whole new level

Email Marketing 2/18
• Want your emails opened and read?
• Want to learn how to build a list - fast?
• Feel stressed about a lack of signups?
• Want to increase the response to your next email campaign?
• What is the legal definition of "SPAM"?
• Want a means of generating ezine subscribers?
• Need an automated system for following up prospects?
• Discover 12 Ways to create and redefine a powerful USP
• Learn the power of a Squeeze Page or Landing Page
• Find out how to generate signups via your website
• Get 14 Ways to encourage people to give you their email address
• Master little known copywriting tips to increase email response.

Copywriting
• Want your blogs to generate more enquiries?
• Want more appointments from your sales letters?
• Need a better conversion to bids, and tenders?
• Want to learn how to write words that sell?
• Need a copywriting system that works?
• Discover 12 Parts of the Quill Copywriting System
• Learn the 8 different types of Headlines that get results
• Find out why people use Bullet Points (.) in their sales copy
• Receive all 9713 Power words & phrases in the English language.
• Use our FREE Long Copy Webpage sales letter template
• Discover how to use ethical bribes and scarcity to increase sales

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Selling By Phone
• Struggle to get appointments by phone?
• Struggle to close 100% of your sales meetings?
• Hate travelling to prospects' homes and offices?
• Want to increase revenues with lower conversions?
• Struggle to generate passive income?
• Want to get paid by prospects to sell to them?
• Discover the 5 "Tells" of Telephone Selling
• Learn how to create a "30 Second Commercial"
• Discover how to qualify every prospect you speak to
• Learn how to sell to 10, 30 or 100 people at the same time
• Discover how to earn as much as £500 for an hour's work
• Learn how to resell your own content over and over again

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Event Marketing 1/18
• Want more bums on seats at your events?
• Want more sales from your events?
• Want additional revenue streams from your online events?
• Want more referrals from your events?
• Want to increase the Life Time Value of your clients?
• Discover The 7 Steps to Successful Seminar Selling
• How to get improve your cash flow by getting paid in advance
• How to get other people to promote your event
• Discover 8 powerful, often overlooked ways to promote yourself
• Why Recording your events could add £££ to your bottom line
• How to create up to 9 additional revenue streams from each
• How to never run out of content ideas

21
Social Networking
• Struggle to generate FANS online?
• Frustrated with generating new FRIENDS online?
• Want more FOLLOWERS online?
• Need more Referrals?
• Want more opportunities?
• Need more exposure online?
• Discover 7 Reasons why your online profile isn't working
• Learn how I generated 400+ testimonials on one social network
• Discover how to get found on page 1 of Linkedin search results
• Learn 42 Ways to generate traffic to your online profile
• How to generate backlinks for FREE
• Discover 7 powerful tactics to make your profile more engaging

22
Market & Marketing Research
• Struggle to find new opportunities?
• Do you monitor the effectiveness of your brand online?
• Know what the latest developing trends are in your industry?
• Wonder how your competitors generate leads?
• What tools are people using to find solutions like yours?
• Fed up losing business to others and don't know why?
• Discover the latest trends in your industry
• Learn what prospects are typing in to find your website
• Discover the latest sales opportunities in your niche
• Learn how to monitor your brand's effectiveness online
• Discover which sites drive traffic to your competitors
• Discover 10 Powerful Research Tools that you can use daily

23
Online Publishing
• Want a greater ROI from your website?
• Want more sales from your website?
• Want more signups via your website?
• Want more revenue streams from your website?
• Want to increase the Life Time Value of your clients?
• Want your content read by a much wider audience?
• Discover 14 essential tips for creating a newsletter
• Learn of 10 online locations that can drive signups to your ezine
• Discover how to publish a digital book in 60 minutes or less
• Learn how to sell advertising space in your newsletters
• Discover 6 steps to successful ezine advertising
• Over 50 online locations that will publish your ezine articles.
• How to get your kindle eBook on the Amazon Best Seller’s List

24
Affiliate & JV Marketing
• Want to pay only for results?
• Want to pay only for more leads?
• Want to pay only for more sales?
• Want other website owners to recommend you to their list?
• Want an extra 50, 500 or 5000 people referring you business?
• Discover 4 ways you can compensate your affiliates & Partners
• Learn specific strategies for motivating partners to sell more
• Learn the simple mistakes people make and how to avoid them
• Discover the power of a multi tier commission structure
• How to track your joint venture deals using FREE software
• Learn the pros and cons of allowing a 3rd party to manage your
network

25
Local & National Marketing
• Struggle to generate local business?
• Frustrated with generating local awareness?
• Want spend less, but achieve more?
• Need more results locally?
• Want more impact in your local area?
• Need more local exposure online & offline?
• Discover 99 places in your community to distribute your leaflets
• Learn simple effective ways of driving traffic to your retail store
• Discover specific online tactics for generating local business
• Master a tactic that generated 8000 enquiries within 4 days
• Discover simple offline tactics that still work in 2011
• How to get publicity in the local (and national) press & media.

26
Advertising & Branding
• Struggle with press advertising?
• Get offered cheap ads that fail to produce a profit?
• Get persuaded to buy advertising in order to receive editorials?
• Pay full rate card prices when others get their ads for a lot less?
• tried advertising in the past, but haven't recently?
• need & want more business but flatly refuse to try advertising?
• use the same ads online as you do offline?
• Discover a 100 year old tip for planning your advertising
• Learn how to get up to an 80% discount on all your advertising
• Take part in the forensic analysis of an ad that generated £10K
• How to track & monitor the response to your ads
• Discover which sites to advertise on for FREE online
• How a simple classified ad generated £5000 in 24hrs

27
Social Media & Online Marketing
• Struggle to generate an ROI from your website?
• Frustrated back the lack of page 1 listings on the search engines?
• Want more backlinks?
• Need more traffic?
• Want more leads and signups?
• Want to position yourself as an expert online?
• Discover "EXPERT" sites where journalists seek you out
• Learn how to post on 50 social media sites simultaneously
• Get spidered and found by Google within 60 minutes
• Discover a unique piece of software to manage ALL your SEO
• Learn how to leverage document sharing sites to generate leads
• and much, much more

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Sales & selling
• Visited a prospect and it was a complete waste of time?
• During an appointment, the prospect controlled the meeting?
• Spent up to 2 hours travelling to and from a prospect meeting?
• Need more Sales?
• Want more Proposals accepted?
• Want a better response to your sales appointments?
• Discover a powerful 4 step process to get the order - fast
• How to craft an elevator pitch that gets results
• The No. 1 reason why people WILL buy from your competitors
• The 7 reasons why people might NOT buy from you
• Learn how to apply NLP techniques online to increase response
• How the creator of “Wonder Woman” can help you win sales

29
Referral Marketing
• Struggle to generate referrals?
• Received poor quality referrals in the past & want to prevent it
• Wanted a network of advocates referring you opportunities?
• Wanted a referral generation system that works every time?
• Wondered why some people always get referrals and you don't?
• Get apprehensive (and so don't) in ASKING for referrals?
• Discover a powerful referral marketing system that works
• Learn how to generate 200 referrals and 30 hot leads in 57 mins
• Discover the 10 reasons why people hate asking for referrals
• 4 Powerful tools you can use within 5 mins to generate referrals
• 3 Sources of referrals that you've completely forgotten about
• Discover 4 powerful, proven & effective questions to ask

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Reporting & ROI
• Needed a written marketing plan or business plan document?
• Get embarrassed at not knowing your current cost per lead?
• Wondered how much you actually spend on “marketing”?
• Want to create a tax free income from your business?
• Want to prove to “others” that your marketing was working?
• Want to sell up, EXIT or retire before your 50?
• How to write a business plan in 90 minutes or less
• How to demonstrate an ROI to shareholders & stakeholders
• How to calculate how many leads you need
• How to get the investment you need or want
• How to lower your cost per sale and cost per lead
• How to tap into a £236 Bn market that your competitors know

Imagine, 12 months from now…
…what it could be like for you and your business.
Imagine for a moment what it would be like; a year from now; having
identified and addressed each of the marketing issues, challenges &
obstacles that are holding you back and preventing you from achieving
the results you crave.
How would you feel? How do you want to feel this time next year?
How will you feel if those issues remain as they are - unresolved?
• Decide to change the way you manage your marketing
• Commit to holding The Grow Your Business Club accountable
with your marketing
• Act now, before your competitors do
Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 31

You now have 3 choices…
You make the decision. You decide how much success you want.
Decide:
•It’s NOT for you, you’re happy to keep struggling on, wrestling with the
issues, challenges & obstacles that are preventing you from achieving the
marketing results you crave.
or
• Not now, but maybe in 6 months time, whilst you continue to fight
fires, lose money, and rip your hair out, hoping that your cash flow will
improve by then.
or
• YES, You recognise the importance, relevance and value of what’s on
offer. You recognise you need help, want help and are prepared to roll
up your sleeves and “get stuck-in”. More importantly, you love the idea
of a money back guarantee - a no brainer, really!
Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 32

Next Steps & Possible Outcomes
What to do next
…get ready to take action:
• Sign Up As A FREE Member
• Be Prepared, for…
• We might not see a “fit” or You might not see a “fit”.
or in having completed our FREE Audit(s) inside, you
might want to explore us both working together.
• If we both do agree that there is a “fit” and that you
want our help, then we need to discuss your budget
and requirements in detail for progress is guaranteed.

THREE
Managing Your Expectation
What you can expect from Grow Your Business® Club…
..and the additional offer to help you execute and
implement your new practical plan of action.
.
TWO
… the offer of assistance to help you document your
model, vision & strategy…
ONE
…real practical help to identify what’s holding you back
and preventing you from achieving your personal,
professional and commercial objectives…
A quick reminder
• It’s your business.
• You make the decisions.
• You decide how much
success you want. (Not Us)
Progress IS Guaranteed

What to do next
• Let’s just confirm the next steps:
• Sign up for a FREE membership
• Please do sign up for a membership and complete our
FREE Audit(s) to confirm whether you need our help
• Decide what it is you want to achieve
• Then get in touch, and we’ll try our best to help you
in any way we, (or our members can), but no false
promises. Fair?
Take Action Today
Before Your Competitors Do.

Still Not Sure?
Then read the feedback from business owners we’ve helped..
We have a wide variety of
“testimonials” on our website that
we have received from individuals
who were in exactly the same place
as where you are now.

Sign up for FREE Today
It’s time to take action and get paid what you’re really worth
You may not know, like or trust us yet, but
what have you got to lose…?
You can put us to the test for FREE, today !!
It’s time to grow personally, professionally
and commercially…
…before your competitors do!

Grow Your Business Club - Why Join?

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Grow Your Business Club - Why Join?