1. Cinema Research Task
By: Fariha Haque.

2. ODEON Marble Arch
Here are the number of screens the cinema has to
offer and the facilities within.
What’s On?
Captain Phillips
Goliyon Ki Raasleela Ram-Leela
Gravity
The Hunger Games
Thor: The Dark World
ODEON Marble Arch offers not only British and
American hit films but also Bollywood. This will
instantly boost up audiences as it gains the
attention of Bollywood film fans as well as fans
who enjoy Hollywood block buster movies.
ODEON have tickets of different prices for different age
groups to make the price suitable enough for their
customers. Their super saver tickets will save customers
some money and also are relatively cheaper than other
cinema ticket prices
Location:
ODEON Marble Arch is located at the end of the Edgware
Road, leading onto Bayswater Road and Marble Arch. It is
right around the corner from major high street stores and
also one of London’s top places to shop; Regents’ Street
and Oxford Circus. To allow easy access to the cinema,
right outside of it there are taxi drop-off stands, stairs and
ramps with access to the foyer via push/pull doors or
automatic doors and regular bus and tube services that
operate. This location may appeal to people as they may
have planned to watch a movie after their shopping spree
or possibly after lunch/dinner.
Competitions:
ODEON also hold regular competitions, this will make
cinema lovers feel more involved with the cinema and also
make them loyal customers.

3. Vue Leicester Square
What’s on & Coming soon:
•
Philomena
•
Doctor Who: The Day of the Doctor 3D
•
Captain Phillips
•
Turbo
•
Jackass Presents: Bad Grandpa
•
Don Jon
•
The Butler
•
Indiana Jones and the Temple of Doom
•
Dom Hemingway
•
Filth
•
Indiana Jones and the Last Crusade
•
One Chance
•
Rush
•
Sunshine On Leith
•
Turbo 3D
Vue Leicester Square also have 9
screenings, within those there are
special screenings for those who
have are visually impaired, have
hearing impairments or simply for
those who enjoy watching movies in
3D. This is also another positive
aspect about Vue cinemas and their
ability to suit the needs of all of their
customers
Vue offer a wide range of films of people of all
ages to watch, this instantly boosts their
audience as they will be receiving a larger
number of customers wanting to watch all the
different types of movies they are showing.
Gift cards, Offers and Competitions:
Vue offer gift cards which again will
boost their sales and audiences as once
someone receives a gift card, they get to
go along to Vue and experience it. Vue
also hold competitions and give out
prizes occasionally. This will help to keep
costumers engaged and interested in
their cinema as they are being
entertained and are getting back as well
as giving in.
Extras:
Vue offer private and VIP screenings that can be
booked.
Private screenings include:
•Choose the perfect film for your guests whether
it’s the latest blockbuster or a classic
•Roll out the red carpet and serve cocktails and
canapés before the film
•Bespoke themeing, look-a-likes, goody bags,
souvenir tickets... let your imagination run wild
•80 venues nationally with ample parking and
great transport links
•Impressive auditoria seating from 50 to 550 to
suit your event
•Wall to wall screens and surround sound for
maximum enjoyment
•Flexible food options whether its traditional
cinema snacks, bespoke menus or your
preferred caterer
Location:
Vue Leicester Square is located in
the heart of West End making it
impossible to miss or have trouble
finding it. Bus, tube, rail and taxi
services run up to right outside the
cinema making access to it
exceptionally easy.
Special Events:
Special events such as Opera &
Ballet, Bollywood and Nation
Theatre Live are held to target
minority groups who are interested
in such events. This will make the
audience feel more special to Vue
as certain cinemas do not offer
these types of film.

4. Renior Curzon Mayfair
Location:
Renior Curzon Mayfair is located amongst
the galleries, bars and restaurants of
Mayfair. Renior Curzon cinemas are based
around the more wealthy areas of London
making every visit to the cinema feel
special.
Number of Screens & Features Within:
Screen One
•
311 Seats (2
wheelchair spaces) + 2
Royal Boxes x 4 seats
in each.
•
35mm film projection,
2K digital projection
from Doremi server.
•
Beta SP and Digibeta,
Blu-ray, DVD, Data,
mini DV and 3D
available.
•
All aspect ratios.
•
Spotlight. Raked
stage.
•
Wired and radio
microphones and PA.
Lectern.
•
Data and mic
connection from
auditorium or
projection box.
•
Full disabled access
Special Events:
Curzon cinemas also hold special
events to suit the needs and wants of
their customers. Events include of:
• Curzon DocDays
• Curzon Special Events
• Met Opera Live
• National Theatre Live
• Opera and Ballet at Curzon
• Curzon Special Previews
• Romanian Film Festival
• Parent and Baby Screenings
Screen Two
•
Memberships:
Curzon offer 5 different types of
memberships that their customers can sign
up to. Memberships include:
• Free tickets
• No booking fees
• 15% off DVDs at our cinemas
• 15% off Curzon on Demand and online
store
• 15% off bar (including alcohol) and
snacks
• Priority booking for selected events
What’s On at Curzon Mayfair? • Discounted tickets for public films and
events
• Gravity 3D (12A)
• Curzon Magazine delivered to your door
• Philomena (12A)
• Free Artificial Eye DVD
• Le Week-end (15)
• Free access to Pullman seats at Chelsea
• Exclusive members’ offers
• Curzon newsletters
Ticket prices:
• Personal
account
for
Peak Ticket
Early Bird
CurzonCinemas.com
101 seats. 2K digital
projection from GDC
server.
•
Beta SP and Digibeta,
Blu-ray, DVD, Data,
mini DV and 3D
available.
•
All aspect ratios.
Monday to Friday after
•
Wired and radio •
5pm to close: £14.50
microphones and PA.
•
Saturday & Sunday
•
Lectern.
after 2pm to
•
Data and mic
close: £14.50
connection from
•
Cineaste: £12.30
auditorium or
projection box.
•
Air conditioned.
• Access to members’ phone booking line
• Cost Friday from
Monday to per Annum
•
open to 5pm: £8.00
Saturday & Sunday
from open to
2pm: £8.00
•
Cineaste: £6.80
•
MAYFAIR ROYAL
BOX (4
seats): £100.00
•
Cineaste: £85.00
•