Internet Marketing Meet Up- First Presentation
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This document provides an introduction to local internet marketing strategies for small businesses. It discusses developing a clear marketing strategy by identifying business goals, voice, and target markets. It also covers keyword research, competitive analysis, and ranking websites. Additional methods mentioned include social media, pay-per-click ads, mobile marketing, blogging, and more. The overall message is that an effective local internet marketing strategy is customized to each business's unique goals.
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Internet Marketing Meet Up- First Presentation
- 1. South Florida Internet Marketing For Local Business Success
- 2. Thank You
- 3. Who Is This Guy?
- 4. Introduction To Local Internet Marketing & How It Can Help Grow Your Business Meetup One
- 5. What Is âLocal Business Internet Marketing?â
- 6. Marketing A Local Business On The Internet To Capture The Qualified Leads and Motivated Buyers That Are Searching For Their Product/Service Everyday
- 7. How Do You Market A Local Business On The Internet?
- 9. Create A Strategy A Plan vs. Random Marketing
- 10. Get Clear
- 11. Get Clear 1- Identify The Goals Of The Business
- 12. Get Clear 1- Identify The Goals Of The Business This will determine tactics & timeline of the marketing strategy
- 13. Get Clear 1- Identify The Goals Of The Business This will determine tactics & timeline of the marketing strategy 2- Identify Your Voice
- 14. Get Clear 1- Identify The Goals Of The Business This will determine tactics & timeline of the marketing strategy 2- Identify Your Voice Your Unique Selling Proposition
- 15. Get Clear 1- Identify The Goals Of The Business This will determine tactics & timeline of the marketing strategy 2- Identify Your Voice Your Unique Selling Proposition 3- Define Your Target Market
- 16. Get Clear 1- Identify The Goals Of The Business This will determine tactics & timeline of the marketing strategy 2- Identify Your Voice Your Unique Selling Proposition 3- Define Your Target Market What Problem Does Your Business Solve For Your Customers
- 17. Local Market Mastery Strategy A Guideline
- 18. Local Market Mastery Strategy A Guideline Most Internet Success Or Failure Begins Here
- 19. Local Market Mastery Strategy A Guideline âBuyer Keywordsâ Most Internet Success Or Failure Begins Here
- 20. Local Market Mastery Strategy A Guideline âBuyer Keywordsâ Most Internet Success Or Failure Begins Here Buyer Keywords: ⢠Specific Product / Services Names ⢠Buy ⢠Review ⢠Compare ⢠Find
- 21. Local Market Mastery Strategy A Guideline Keyword Research
- 22. Local Market Mastery Strategy A Guideline Keyword Research Brainstorm A List Of Keywords That You Think Your Customers Use To Find You
- 23. Local Market Mastery Strategy A Guideline Keyword Research For Local Search Include: âKeywordâ + Geo Modifier
- 24. Local Market Mastery Strategy A Guideline Keyword Research Example: west palm beach injury lawyer
- 25. Local Market Mastery Strategy A Guideline Keyword Research Example: west palm beach injury lawyer Note: You Should Test âGeo Modifierâ Both Before And After The Keyword
- 26. Local Market Mastery Strategy A Guideline Keyword Research
- 27. Local Market Mastery Strategy A Guideline Keyword Research
- 28. Local Market Mastery Strategy A Guideline Keyword Research
- 29. Local Market Mastery Strategy A Guideline Keyword Research
- 30. Local Market Mastery Strategy A Guideline Keyword Research
- 31. Local Market Mastery Strategy A Guideline Keyword Research 1-Find Relevant Buyer Keywords
- 32. Local Market Mastery Strategy A Guideline Keyword Research 2- Confirm Quality Traffic 3- Determine Commerciality
- 33. Local Market Mastery Strategy A Guideline Keyword Research Click On Keyword Term (without quotes)
- 34. Local Market Mastery Strategy A Guideline Competitive Analysis
- 35. Local Market Mastery Strategy A Guideline Competitive Analysis 4- Competition For This Keyword
- 36. Local Market Mastery Strategy A Guideline Competitive Analysis Paid Advertising
- 37. Local Market Mastery Strategy A Guideline Competitive Analysis
- 38. Local Market Mastery Strategy A Guideline Competitive Analysis
- 39. Local Market Mastery Strategy A Guideline Competitive Analysis
- 40. Local Market Mastery Strategy A Guideline Competitive Analysis
- 41. Local Market Mastery Strategy A Guideline Finalize Your Keywords Create A Master List Of Your Top Keywords: Choosing Your âRootâ Keyword
- 42. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword
- 43. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword At This Point Your Local Business Internet Marketing Strategy Needs To Be Customized To Meet Your Business Goals
- 44. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword The Following Is A Sample (Aggressive) Strategy To Present A Business In Local Search As The âLocal Authorityâ
- 45. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Google Place Page
- 46. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Google Place Page
- 47. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Website â Money Page
- 48. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Social Media Page- Facebook
- 49. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Video Marketing
- 50. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Web 2.0 Properties- Squido, Hubpages, Etc.
- 51. Local Market Mastery Strategy A Guideline Rank Your Web Properties For Your âRootâ Keyword Become The âLocal Authorityâ For A Buyer Keyword
- 52. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business
- 53. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn
- 54. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other
- 55. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other ⢠Mobile Marketing- Ad Campaigns, Text Marketing, Coupons
- 56. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other ⢠Mobile Marketing- Ad Campaigns, Text Marketing, Coupons ⢠QR Codes-
- 57. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other ⢠Mobile Marketing- Ad Campaigns, Text Marketing, Coupons ⢠QR Codes- ⢠Press Releases- PR Web & Other online submission tools
- 58. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other ⢠Mobile Marketing- Ad Campaigns, Text Marketing, Coupons ⢠QR Codes- ⢠Press Releases- PR Web & Other online submission tools ⢠Email Marketing- Lead Capture / Auto Responder Series
- 59. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other ⢠Mobile Marketing- Ad Campaigns, Text Marketing, Coupons ⢠QR Codes- ⢠Press Releases- PR Web & Other online submission tools ⢠Email Marketing- Lead Capture / Auto Responder Series ⢠Blogging- Ranking your blog content to drive traffic
- 60. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business ⢠Social Media- Facebook, Twitter, Youtube, LinkedIn ⢠Pay Per Click Campaigns- Google, Facebook, Other ⢠Mobile Marketing- Ad Campaigns, Text Marketing, Coupons ⢠QR Codes- ⢠Press Releases- PR Web & Other online submission tools ⢠Email Marketing- Lead Capture / Auto Responder Series ⢠Blogging- Ranking your blog content to drive traffic ⢠Article Marketing- Ranking articles you write
- 61. Local Market Mastery Strategy A Guideline Additional Methods To Market Your Local Business And MoreâŚâŚâŚâŚâŚ
- 62. Local Market Mastery Strategy A Guideline Itâs About Creating A Strategy & System That Works For Each Business
- 63. Local Market Mastery Strategy A Guideline
- 64. Was This Information Helpful?
- 65. Two Requests
- 66. 1- Post A Review @ Meetup
- 67. 2- We Appreciate Referrals If You Know Of Any Local Business Owner You Feel May Benefit From Local Internet Marketing 561.319.2474 www.harvestmarketingservices.com
- 68. Thank You Next Meetup: ⢠Location: Here ⢠Date: Thursday November 3rd ⢠Time: 6:00 pm ⢠Topic: Google Place Page- What It Is & How It Can Increase Your Businessâs Sales