Handshake 2.0 synthesizes the personal, the social, and the technological, adds the fundamental business risk reduction principle of “It’s who you know,” and shares its clients’ corporate messages in multiple, well-established social media channels, resulting in “word of Handshake” referrals for clients’ companies.
2. Anne Giles Clelland, M.A., M.S. President, CEO, Founder Handshake Media, Incorporated, a digital media agency Founder Handshake 2.0
3. Problem People do business with people they know. These days, how does a company get to know people? They’re scattered everywhere…
4. Media Fragmentation People are everywhere. What’s a company to do? ► High costs of “being everywhere.” ► Not knowing where to “be.” ► Not knowing what to do once “there.” Problem
6. Media Fragmentation Handshake 2.0 is already everywhere. We take you with us. Cost For retainer clients, Handshake 2.0’s fee is a set line item in a company’s marketing budget. Know-how We’re experts in social media strategy and execution. We know where to be, what to do, and how to do it. Solution
9. Solution – SERP as a Benchmark – A Case Study To demonstrate Handshake 2.0’s social media strategy and execution, in place of publicizing a client’s product or service, we targeted a health care issue. As you can see, we received a page one Search Engine Results Page (SERP) listing.
12. Anne Giles Clelland, M.A., M.S. President, CEO, Founder – Handshake Media, Inc. Founder – Handshake 2.0 •••• Management Team: Alexander Edelman, CTO Ken Maready, Corporate Attorney, Hutchison Law Group Jamie Dunn, CPA, Hodges, Jones & Mabry VT KnowledgeWorks Presidents’ Council Team
13. It’s still who you know... Let’s shake hands, get to know each other, and do business together! Please connect with Handshake 2.0 at www.handshake20.com or… ► on Twitter: @handshake20 ► on Facebook: www.facebook.com/handshake20 ► on YouTube: www.youtube.com/handshake20 ► or just Google us. We’re everywhere. Come join us. Contact Us