2012 self asia with ases proposal

1. May 18, 2012

2. 1_Outline
SELF Asia with ASES
※ SELF Asia (Social Enterprise Leaders Forum in Asia)
Starting from July 2012, attempts have been made to hold it annually in various
parts of Korea, with Jeonbuk being its first venue. It strives to create a consistent
forum in which Asian social enterprise leaders, policymakers, supporting
organizations, youths, corporations, academics, NGOs, and local governments can
actively participate.
※ ASES (Asian Social Entrepreneurs Summit)
ASES, which is held biennially and has recently celebrated its six-year anniversary,
was held in 2010 with about 300 participants from 15 countries in order to
encourage cooperation and solidarity between social entrepreneurs. This year,
SELF Asia will be co-hosted as a forum and a fair.
‘SELF Asia with ASES’ attempts to create an ecosystem - including a policy agenda, a
supporting structure regarding the development of sustainable communities, and
global cooperation - in order to encourage social entrepreneurship in Asia. This year's
theme is ‚Creating solidarity among Asian social enterprises and an environment that
promotes sustainable growth.‛ The main agendas of the forum include:
I. Creating public and private governance (Innovative Partnership)
II. Defining the roles of community regeneration and social enterprises
III. Creating measures to foster solidarity in Asia to secure the sustainable growth
of social enterprises
IV. Defining the role of the younger generation in revitalizing the social economy.
It will especially strive to provide a venue in which discussions regarding common
issues related to Asian social economy and community regeneration can be held. It will
also attempt to encourage the sharing of knowledge on the fostering of solidarity in
Asia, intensify capacity, and create networking opportunities for Asian social enterprise

3. leaders.
This year’s forum will include various individuals who thrive in the social enterprise
environment, provide opportunities to expand and reinforce innovative partnerships,
and introduce cooperative models by invoking the government and other private
organizations.
Summary
| Theme |
Creating solidarity among Asian social enterprises and an environment that promotes
sustainable growth
| Subtitle |
The roles of social enterprises in creating sustainable local economies and an Asian
community
| Dates |
July 2, 2012 (Monday) ~ July 4, 2012 (Wednesday)
* ASES Youth Pre Camp: June 30 ~ July 2; Post-Conference Tour: July 5
| Place |
Jeonju, Jeollabukdo
| Participants |
1 Domestic and foreign social enterprise leaders (Networks for vitalizing social
enterprises, social entrepreneurs)
2 Policymakers, government affiliates and local governments
3 Asian youths who are interested in social entrepreneurial activity
4 Anybody interested in making contributions to the society, supporting
organizations, and citizens
| Hosted By |
Korea’s Network for Social Enterprise, Ministry of Employment and Labor, Jeonbuk Provincial
Government
| Organized By |
Korean Social Enterprise Promotion Agency (KOSEA), Work Together Foundation
| Format |

4. ASES Youth Pre Camp Forum Workshop
Forum
Pre-Camp for Youths in Asia Plenary Session1,2,3 SE Boom-up Workshop 1,2,3
Closing Ceremony and
Banquet Welcome Reception Gala Dinner
Performances
Asia Social Enterprise Fair
Fair
Fair & Showcase for Collaboration
Tour Post Tour (optional)

5. 2_ Goals and Strategies
Goals
‘Creating solidarity among Asian social enterprises and an environment that promotes
sustainable growth’
Creating an event in which development strategies and foundations for cooperation and
solidarity to reinforce the social economy of Asia are established
Strategies
○ Mutual Learning: Sharing carious information and knowledge based on experiences from all
areas of Asia
○ Depth: Building a discussion through social enterprises and social economic
communications
○ Sharing & Expanding: Raising awareness and public accessibility of social economy by
sharing instances of grassroots movements
○ Solidarity & Network: Establishing a network between public and private spheres in order to
secure a fertile environment for Asian social enterprises
○ Youth Engagement: Developing a social economy model by encouraging the participation
of Asian youths

6. 3_ Program

7. ① Pre-Camp for Youths in Asia
2012 SELF ASIA with ASES hopes to work with the younger generation to carry out
the Asian social enterprises’ progressive movement. This year, we are organizing Youth
Pre-CAMP prior to the main event to serve as a meeting place for the young social
entrepreneurs around Asia. Youth Pre-CAMP is designed to engage Asian participants
to raise Asian spirit and be inspired by Asian social entrepreneurs from various fields.
We would like to support youth participants to grow into an influential social
entrepreneurs practicing ‘Think Asia, Act Local’ and build a strong network.
| Goals |
•Gathering of young Asian social entrepreneurs and bring up Asian spirit
•Meeting social entrepreneur participating SELF Asia with ASES
| Outline |
1) Dates/Place
June 30 ~ July 2 / Jeonju University
2) Participants
40 young Asian social entrepreneurs
| Program |
June 30 (Sat) July 1st (Sun) July 2nd (Mon)
BE THE ASESIAN
Intercultural Learning
(Role of ASESian)
Morning
Special Lecture
ARRIVAL Youth in ASIA
(Working at NPO)
Lunch Lunch
What is SELF ASIA with
Afternoon Opening & Orientation ASES? (Introduction)
Oh! My Enterprise
(Fair Preparation)
Get to know Mission Tour in
(Ice Breaking) Han-ok village
Dinner
Sharing Mission Tour
Let’s Conference Joining Welcome Reception
Evening WORLD CAFE
(Sharing your experience) for 2012 SELF Asia wit ASES
(Linking Asian Youth)
| Detailed Layout |
Purpose Program Details
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8. -Orientation on Pre-Camp
Opening & Orientation
-Event venue guide and introduce staffs
Ice Breaking -Becoming friends by playing games
Gathering of young
Asian entrepreneurs -Share travel experiences
Map of Hope -Create ‚Map of Hope‛ from the shared
stories
-Share personal experiences and stories
Let’s Conference -Build networking through learning about
each other
-What does ‚Asia‛ mean to us?
Youth in ASIA -Importance of the cooperation between
brining up Asian countries and Asian spirit building
Asian spirits
-Learn each other’s culture through various
Intercultural Learning
activities
What is
-SELF Asia with ASES Introduction
SELF ASIA with ASES?
-Discuss role of the youth in Asian
World Cafe
cooperation
(Linking Asian Youth)
-Draw up a report
BE THE ASESIAN
-Reinforce the motivation to become ASESian
Be the ASESIAN
through cooperation
Mission Tour
-Tour around the Han-ok village
in Han-ok Village
Meeting with -Special Lecture by Kudo Kei, ‘Working at
social entrepreneurs NPO’
Meeting social
entrepreneur
Oh! My Enterprise -Introduce participating social enterprises
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9. ② Forum
There are three plenary sessions creating a field where development strategies and
foundations for cooperation and solidarity to reinforce the social economy of Asia are
established. Discussion session follows to summarize ideas generated during the
plenary sessions as well as ASES Youth Pre Camp.
| Goals |
_Plenary Session 1 Creating public and private governance (Innovative Partnership)
Public-private partnership program in order to discover foundations to develop a
fertile environment for social enterprises
_ Plenary Session 2 The roles of community regeneration and social enterprises
Introducing and sharing case studies and initiatives of grassroots movements for
community regeneration
_ Plenary Session 3 Measures to foster solidarity in Asia to secure the sustainable
growth of social enterprises
Offering strategies to establish an Asian hub through offline and online discussions
_Discussion
As an entire group, the agendas of the events that were discussed in the Youth
Pre-Camp and Plenary Sessions 1, 2, and 3
| Program |
July 3, (Tuesday) / Riviera Hotel
[Vision] Create an ecosystem for Asian Social Enterprise
Opening Speech
Director of Korea Social Enterprise Promotion Agency (KSEPA)
5‘ (9:00~9:05)
Congratulatory
Welcome Remark 10‘ Employment and Labor Minister
Reception (9:05~9:15)
09:00~09:30 Welcoming
Remark10‘ Governor of Jeonbuk
(9:15~9:25)
MC 5‘ To be updated
Keynote Speech Keynote Speech Dr. Alex Nicholls (Skoll Centre for Social Entrepreneurship Said
09:30~10:20 25‘ (9:30~9:50) Business School University of Oxford)
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10. LEE Keun-Sik (Permanent representative of Korea’s
Keynote Speech
Network for Social Enterprise, Professor of Development
25‘(9:55~10:20)
Economics at The University of SEOUL)
[Topic 1] Creating public and private governance (Innovative Partnership)
NAM Bu-Won (Steering committee of Korea’s Network for
Plenary Moderator
Session 1 Social Enterprise, Secretary general of Korea YMCA)
10:25~12:30 · Yamada Kiyoshi (Vice President of Tokai Univ)
· Prof. KIM Jong-Gul (Chairperson of Japanese Studies,
Panels
Graduate School of International Studies at Hanyang Univ)
· To be determined
Lunch Luncheon
· Public Administration and Security Minister
12:30~14:00 Speech 10‘
[Topic 2] The roles of community regeneration and social enterprises
· WON Do-Yeon, Professor at Wonkwang University
Moderator
(Jeollabuk-do)
Plenary
Session 2 · Rosevi S. Mojica (Philippine Cabuyao, ‘11 PROJECT
14:00~15:30 COORDINATOR ASIAN BRIDGE PHILIPPINES)
Panels · LEE Sung-Soo (Director-General, Investment Promotion
Bureau, Jeollabuk-do Provincial Government)
· To be determined
[Topic 3] Measures to foster solidarity in Asia
to secure the sustainable growth of social enterprises
Moderator · To be updated
· Sunit Shrestha (Managing director, Change Fusion)
Plenary
· LEE Kwang Taek (Prof. of College of Law at Kookmin Univ.,
Session 3
Board member of Work Together Foundation)
15:40~17:40
Panels · Dr. Denison JAYASOORIA (Chair, Asian Solidarity Economy
Forum)
· Zekai Wang (Director of Business Development, China
Foundation Center)
Discussion and Reflection (Q & A)
Discussion &
Reflection Moderator Prof. LIM Hyun-Chin, Seoul National University
17:40~18:00 Keynote speakers and moderators of each sessions
Panels
(Including the discussions from Youth Pre-Camp)
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11. ③ Fair
Fair represents a significant opportunity to enhance brand and product visibility,
promote new and existing products, generate leads, and drive incremental sales. The
Asian Social Enterprise Fair will not only provide an opportunity to show case products
to other social entrepreneurs and public, but also help to create solidarity with others.
Each exhibitor is categorized into one of 8 clusters, so they can generate closer
relationship with others in the same cluster. The fair will be held in Han-ok setting,
generating more traditional and unique environments for participants and exhibitors.
| Goals |
•Select eight major clusters that are in need of solidarity and encourage
participation from Asian social enterprises
•Show case to registered participants as well as to the public
| Outline |
1) Date
July 3, (Wed) ~ July 4, (Thurs), 10:00 ~ 18:00
2) Participating exhibitors (30 Foreign, 10 Korean)
•A showcase in which Asian social entrepreneurs participate (Introducing demo
products and testing services)
•5 social enterprises per each cluster
3) Organization of clusters
Create clusters according to their industry, targets, and topics that center around
the necessity for solidarity in Asia and the feasibility of actual entrepreneurial
activities
Fair Trade Environment Education Responsible Tour
Food & Business Health Care Culture Design & ICT
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12. ④ Social Enterprise Boom-Up Workshop 1 [Smile Together
Partnership 2012]
Since 2011, the Work Together Foundation has been promoting its Smile Together
Partnership, a project that supports the establishment of social enterprises and
provides operational assistance to developing countries. Through the project, it has
been working to alleviate poverty in various developing countries. In addition, the
Smile Together Partnership attempts to create more employment opportunities while
respecting the local culture and maintaining its sustainability. We wish to share success
stories Asian social entrepreneurs in hoping to find future partners at the 2012 SELF
Asia with ASES.
| Goals |
•Introduce and promote the Work Together Foundation’s ‚Smile Together
Partnership,‛ which provides funding, consulting and general support for
establishing social enterprises in developing countries
•Search for candidates for future projects and outline the 2012 Selection guideline
| Outline |
1) Date
July 4, (Wed) 09:00 ~ 12:00
2) Participation
Total of 70 registered participants
Interested social entrepreneurs and potential donors
| Program |
Timeline Topic Details
*Background, purpose, and expected results of Smile
Together Partnership
1st Segment
Overview *Outline of 2012 Selection guideline: application process,
09:00~10:00
important dates, selecting criteria, etc.
[Presenter] Myung-Hee LEE, Kyung-Ah, JANG
*Effect and outcome of Smile Together Partnership,
nd
2 Segment Uniqueness of Smile Together Partnership
Case Study
10:00~11:00 [Presenter] Charisma(Camp) / Khamsone or Tia (PYC)
Benteay (to up updated) / Lotus (to up updated)
*Break 11:00~11:15
3rd Segment
Q&A *Question and answer session
11:15~12:00
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13. ④ Social Enterprise Boom-Up Workshop 2 [Asian SE Star]
We like to provide an opportunity for future social entrepreneurs preparing a projects
or business to actively promote at the Asian SE Star workshop. Selected participants
will have a chance to give presentation and demonstration to venture investors and
corporate CRS personnel, and in turn, the panels will provide feedbacks to the
presenters. We hope to raise possibility of cooperation between the two parties
through this workshop.
| Goals |
• Provide an opportunity for Asian social entrepreneurs to promote their enterprise
by introducing them to funding resources and CSRs of various corporations
•Provide an opportunity for corporate CRS personnel and venture investors to meet
new social enterprises
| Outline |
1) Date
July 4, (Wed), 13:00 ~ 16:00
2) Participants
70 Pre-registered participants
Venture investors and corporate CSR personnel (including policy makers and other
supporting bodies) as panel members
| Program |
Time Details
13:00~13:10 (10‘) Asian SE Star! Introduction (Explain the voting process)
Presentation (10 teams)
13:10~15:40 (150‘)
Office Hour* (5/10 min)
Collect feedback from audiences
15:40~15:50 (10‘)
Vote the Asian SE Star
15:50~16:00 (10‘) Announce the Asian SE Star and prize award
*What is ‚Office Hour?‛
Office hour is the scheduled time specifically granted to students by professors outside
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14. of class. Office hour gives students the opportunity to ask in-depth questions and to
explore points of confusion or interest that cannot be fully addressed in class. They are
working with students to uncover the source of their questions through discussions,
asking questions, and giving feedbacks. For workshop 2, we hope to project similar
outcome between the panels and participating social entrepreneurs.
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15. ④ Social Enterprise Boom-Up Workshop 3 [Asia INSERT: Asia IN! Social
Entrepreneurs Relay Talk]
After 3 days of discussing and learning about each other and their key social activities
through various programs at the SELF ASIA with ASES, we like to open up the stage
for everyone to freely engage and discuss further. Participants within the same cluster
will gather and talk on the practicality and specific actions to ensure the ‘solidarity
among Asian social enterprises.’
| Goals |
•Open-stage and no-format relay talk between participants within the same cluster
in search of innovative and practical plans
| Outline |
1) Date
July 4, (Wed), 17:30 ~ 20:00
2) Participants
30 registered participants per each cluster, a total of 240 participants
3) Procedures
Through a Collaboration Brain Storming Hour, various ideas for solidarity-enhancing
enterprises will be discussed within each Han-ok based on its designated clusters
topic.
* The executive office will only designate the facilitator and encourage free
discussions. Dinner will be served in each Han-ok so that the discussions can
continue during dinner.
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16. ※ Post Conference Tour
We invite you to join a one-day post conference tour after the conference. Participants
will visit Korean social enterprises located in Jeonju and Wanju and have an
opportunity to explore Korea culture. For many participants the post tour offers much
insight into some of Korea’s great social enterprises. Please note that the tour will end
in Seoul.
| Goals |
• A tour with the purpose of creating foundations for solidarity among social
entrepreneurs and promoting friendship
• Visiting social enterprises that were selected as outstanding cases of community
regeneration
| Outline |
1) Date
July 5, (Thurs), 10:00~17:00
*This is charged program and pre registration is required.
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