This document proposes a mobile application to simplify communication between teachers and parents of kindergarten students in Vietnam. It aims to provide intuitive data analysis to improve student behaviors and learning outcomes. There are over 7 million children under 15 in urban Vietnam who could benefit. The proposed solution is an all-in-one mobile app for notifications, schedules, capturing student moments, private messaging and behavioral incentive programs. It would use a freemium model with subscription fees for in-depth analysis starting at 50,000 VND per month. Successful similar apps like Remind and ClassDojo raised Series A/B funding rounds in the US.

1. Mobile application for collaboration
& data analysis in Kindergartens
Ha Doan
/ha.doanmanh @hadoanmanh

2. Vision
Simplify connecting Teachers & Parents.
Provide Intuitive analysis to improve kid behaviors
& learning.

3. children under 15 years old in
urban area of Viet Nam
7,000,000
General statistic office of Vietnam

4. + More in Southeast Asia

5. How teachers connect parents?
Email SMS
Face to
facePhone
Problem #1

6. Parents always question for their
kids’ behavior & health information
Problem #2

7. How teacher capture wonderful
moment?
Email Web
Rewards
Problem #3

8. Our Solution
One place for all
communication:
notification, schedule,
capture moment, private
messages, …

9. Our Solution
Forget traditional Incentive
Sticker!
We give behavior focus
Incentive Sticker to build
soft Skills

10. Our Solution
Build intuitive analysis
Gathers ideas from the best
experts
Giving parents the tools to
improve kid learning
outcomes

11. Case Study
Remind
Connecting teachers, students and parents
Series B $15 MM – Dec/2013
ClassDojo
Helping kids build soft skills and character
strengths
Series A $8.5 MM – Apr/2013

12. Model
Freemium business model
Subscription fee for in-depth
analysis: 50.000 VND / month

13. Revenue assumption

14. /ha.doanmanh @hadoanmanh
THANK YOU