Cross channel with Magento

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Guido X Jansen

Slides I used to present cross channel capabilities with Magento during the ISM eCommerce Cross Channel event.

Technology

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Emerce Retail_Stage Session_SQLI&Spryker_2022_AU (1).pdf

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Bouw voor de customer journeys van morgen. Om de concurrentie voor te blijven en te winnen in het volgende tijdperk van digital commerce, moeten B2B-bedrijven samenwerken met leveranciers van commerce-technologie die hen helpen zich aan te passen aan de veranderende marktomstandigheden. Onze experts Henk Mensinga en Guido X Jansen bespreken o.a. hoe een Composable Commerce-aanpak B2B-bedrijven helpt hun e-commerce-strategie klaar te stomen voor de toekomst, hoe een B2B marktplaats early movers kan helpen de digitale race te winnen én hoe ze kunnen groeien in het digitale domein.

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Bouw voor de customer journeys van morgen en bereid je commerce platform voor op snelle veranderingen. Guido X Jansen geeft je 5 handvatten om je commerce strategie klaar te stomen voor de nabije toekomst, en bespreekt o.a. Composable Commerce en (B2C én B2B) Marketplaces. Mis niets en blijf je concurrentie voor! Om de concurrentie voor te blijven en te winnen in het volgende tijdperk van digital commerce, moeten B2B-bedrijven samenwerken met leveranciers van commerce-technologie die hen helpen zich aan te passen aan de veranderende marktomstandigheden. Onze experts Henk Mensinga en Guido X Jansen bespreken o.a. hoe een Composable Commerce-aanpak B2B-bedrijven helpt hun e-commerce-strategie klaar te stomen voor de toekomst, hoe een B2B marktplaats early movers kan helpen de digitale race te winnen én hoe ze kunnen groeien in het digitale domein.

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CRO/CXO, Experiments and A/B testing have gained a lot of traction in the last years, hopefully also within your company; When optimizing, a lot of commerce teams seem stuck experimenting with minor frontend changes like tekst, images or layout. While still valuable to do this, you could benefit much more from the experimentation mindset when applying this to not just your frontend, but to across all aspects of your business Guido shows you how using Packaged Business Capabilities can give your commerce team the freedom to do just that.

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