CentriLogic will provide backup server support for Cookie Jar Entertainment's online gaming websites to improve network capacity and reliability. CentriLogic's solution involves server redundancy with backup servers that can take over memory routing if the primary servers go down, allowing gamers to continue playing. CentriLogic has created a redundant network environment for Cookie Jar that can double capacity instantly to mitigate the risk of system shutdowns. The partnership aims to enhance the user experience for Cookie Jar's online role playing games popular among computer-savvy youth.

1. Media Contacts:
Tracy Sutherland, CentriLogic Inc., 416.219.0730, tracy.sutherland@centrilogic.com
David M. Grome, Eric Mower and Associates, 585.389.1843, dgrome@mower.com
CENTRILOGIC PARTNERS WITH COOKIE JAR ENTERTAINMENT
TO PROVIDE NETWORK SUPPORT
ROCHESTER, N.Y., June 10, 2008 – When user traffic goes up, the server goes down—or so
seems to be the pattern for online role playing game sites. CentriLogic and Cookie Jar
Entertainment aim to improve the user experience with a new partnership and a plan to increase
network capacity and reliability.
CentriLogic, an outsourced IT and datacenter provider, will offer Cookie Jar
Entertainment back-up server support for its online gaming websites. The key behind
CentriLogic’s solution is server redundancy. Server redundancy is a set of back-up servers.
Memory can be re-routed to a new server at the CentriLogic facility, and Cookie Jar’s gamers can
continue to play.
“We have recently expanded our products by introducing massive multiplayer online role
playing games (MMORPGs). The younger generation is very computer-saavy,” said Kenneth
Locker, senior vice president of digital media, Cookie Jar Entertainment. “In addition to blogs,
photos, and video streams, these online games provide our viewers with another way to enjoy
their favorite television shows.”
Cookie Jar Entertainment, home to celebrated children’s brands such as “The
Doodlebops” and “Caillou,” targets family audiences with fun, intellectually stimulating
“edutainment.”
“We’ve created an environment for Cookie Jar that is essentially redundant in every
aspect of the network,” CentriLogic President and CEO Robert Offley said. “It can double capacity
in seconds. CentriLogic’s technology will help to mitigate the risk of a system shutdown.”
CentriLogic provides network hosting, managed IT infrastructure and disaster recovery
services to businesses seeking an outsourced remedy for their mission critical information. The
company launched its tier-1 headquarters in Rochester in the fall of 2007.

2. About Cookie Entertainment Inc.
Cookie Jar Entertainment Inc., Cookie Jar Group's entertainment operation, is a leadi ng, global,
independent producer, marketing and brand manager of such renowned children's properties as
quot;Magi-Nation,quot; quot;Johnny Test,quot; quot;The Doodlebopsquot; and quot;Caillouquot;. Combining globally renowned
intellectual properties with an industry-recognized management team, Cookie Jar Entertainment
Inc. is a market-driven, brand building company that is committed to children first and foremost
and is dedicated to the development and production of quality programming that embraces the
whole child, with animated and live-action series that entertain, inspire and enlighten children and
family audiences worldwide.
To learn more about Cookie Jar Entertainment, visit www.thecookiejarcompany.com.
About CentriLogic, Inc.
CentriLogic is a leading provider of outsourced datacenter solutions for established organizations
that conduct mission-critical business on the Internet. State-of-the-art datacenter facilities in both
the U.S. and Canada enable its customers to seamlessly outsource their IT with confidence and
peace of mind. Regarded by many clients as an extension of their IT department, its distinct
approach enables customers to focus on their core business, achieve cost savings and reduce
time-to-market. CentriLogic Inc. provides an unparalleled standard of excellence focused on
delivering tier-1, customer-centric hosting solutions.
To learn more about CentriLogic, visit www.centrilogic.com.
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