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[object Object],[object Object]
[object Object],[object Object]
An ESTM Plan is an Integrated Marketing and Communications Plan. An ESTM Plan elements serve as the foundation of a company’s business plan. An ESTM Plan ensures that all company departments and personnel communicate the same message to the same targeted audience. What Is Marketing Plan?
Goals of ESTM  Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How To Begin ,[object Object],[object Object],[object Object],[object Object]
Developing A Full  Plan ,[object Object],[object Object],[object Object],[object Object]
Define Your Goals ,[object Object],[object Object],[object Object]
Define Your Market ,[object Object],[object Object],[object Object],[object Object]
Market Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT ,[object Object],[object Object],[object Object],[object Object],[object Object]
Competitor Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object]
Define Your Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Define Your Tactics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s Next? ,[object Object],[object Object],[object Object],[object Object]
Next Steps ,[object Object],Charles Kelly [email_address]

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C:\Fakepath\Marketing Communications Estm Plan

  • 1.
  • 2.
  • 3. An ESTM Plan is an Integrated Marketing and Communications Plan. An ESTM Plan elements serve as the foundation of a company’s business plan. An ESTM Plan ensures that all company departments and personnel communicate the same message to the same targeted audience. What Is Marketing Plan?
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
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