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Cheryl M Brogdon Prudential Collins-Maury Realtors
Understand your concerns Analyze property Customized Marketing Plan Price & Estimate of Net Forms, details & timing MUTUAL DECISION
Understand Your Concerns
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The following questions will help me understand what is most important to you in the sale of your property .
A Marketing Plan for Your Property Following are a number of the marketing activities used to  promote your property to prospective buyers and their real estate professionals. Property address:  123 Main Street  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Prudential Real Estate has an agreement with Yahoo!, the  No. 1 Internet brand globally and the most trafficked Internet destination worldwide. This agreement enables visitors to the Yahoo! Real Estate section of the site to connect directly to the real estate Web site of a Prudential Real Estate affiliate. As of October 2005, more than 411 million unique users worldwide visit Yahoo! each month. Consumers who perform a search on Yahoo! Real Estate will be taken to a search results page co-branded Yahoo! Real Estate and Prudential Real Estate. The most important words in Real Estate when selling your home. EXPOSURE! EXPOSURE! EXPOSURE! Source: Yahoo! Media Relations Prudential & Yahoo
More than 82% of home buyers begin their search on the Internet*.  *Source: The 2005 National Association of REALTORS ®  Profile of Home Buyers and Sellers ,[object Object],[object Object],[object Object],[object Object],Online Seller Advantage
Commercial Appeal Exclusive Back Page
Professional Services Home Staging House of Chic Professional Photography
[object Object],[object Object],[object Object],[object Object],[object Object],“ Top 5” Reasons to list with Prudential
[object Object],[object Object],[object Object],[object Object],[object Object],My Core Values
My“Top 5” Skills 1.  Creating Marketability 2.  Generating Inquiries 3.  Separating Lookers From Buyers 4.  Negotiating the Sale 5.  Coordinating the Financing, Timing & Closing
About Me The Certified Residential Specialist (CRS) Designation is the professional Designation offered by the Council of Residential Specialists. The CRS Designation is the highest professional designation awarded to REALTORS® in the residential sales field. Fewer than 4 percent of all REALTORS® hold the CRS Designation. A Graduate of the Realtor Institute (GRI) requires a series of 5 courses on Professionalism, Marketing, Systems for Success, Financing & Negotiation.  Approximately 19% of REALTORS ®  earn this designation.  The Accredited Buyer Representative (ABR) is a benchmark of excellence in buyer representation.  It involves production & education requirements.  E-PRO is the only certification program of its kind recognized nationwide and endorsed by the National Association of REALTORS®. Customers have confidence that e-PRO graduates are savvy about the Internet and that they take the Internet empowered consumer seriously and can meet their online needs.
Prudential Relocation Certified Prudential Fine Homes Specialist Prudential’s Rookie of the Year, 2003 MMDC – Multimillion $ Club 2004, 2005, 2006, 2007 MAAR Education Committee 2004, 2006, 2007 Certified Residential Specialist MAAR Member Services Committee 2005, 2008 More About Me
Price & Estimate of Net
Estimate of Net Predicted Sales Price $ Marketing Fee $ Buyer’s Agent Fee $ Home Warranty $455-$515 Repair Allowance $500-$1,000 Attorney Closing Fee $200-$250 Title Search $200 Document Preparation Fee $200-$250 Pro-rated City & County Taxes $ Buyer’s Closing Costs $ Loan Payoff on Existing Home $ 2 nd  Mortgage or HELOC $ Decorating/Carpet Allowance $ Courier/Wire Fees/Misc. $50-$100 Termite Inspection $100 _______ Estimated Net Proceeds $_________ ESTIMATE ONLY
Forms, details & timing Any ???

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Homeselling Proposal

  • 1. Cheryl M Brogdon Prudential Collins-Maury Realtors
  • 2. Understand your concerns Analyze property Customized Marketing Plan Price & Estimate of Net Forms, details & timing MUTUAL DECISION
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  • 6. Prudential Real Estate has an agreement with Yahoo!, the No. 1 Internet brand globally and the most trafficked Internet destination worldwide. This agreement enables visitors to the Yahoo! Real Estate section of the site to connect directly to the real estate Web site of a Prudential Real Estate affiliate. As of October 2005, more than 411 million unique users worldwide visit Yahoo! each month. Consumers who perform a search on Yahoo! Real Estate will be taken to a search results page co-branded Yahoo! Real Estate and Prudential Real Estate. The most important words in Real Estate when selling your home. EXPOSURE! EXPOSURE! EXPOSURE! Source: Yahoo! Media Relations Prudential & Yahoo
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  • 9. Professional Services Home Staging House of Chic Professional Photography
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  • 12. My“Top 5” Skills 1. Creating Marketability 2. Generating Inquiries 3. Separating Lookers From Buyers 4. Negotiating the Sale 5. Coordinating the Financing, Timing & Closing
  • 13. About Me The Certified Residential Specialist (CRS) Designation is the professional Designation offered by the Council of Residential Specialists. The CRS Designation is the highest professional designation awarded to REALTORS® in the residential sales field. Fewer than 4 percent of all REALTORS® hold the CRS Designation. A Graduate of the Realtor Institute (GRI) requires a series of 5 courses on Professionalism, Marketing, Systems for Success, Financing & Negotiation. Approximately 19% of REALTORS ® earn this designation. The Accredited Buyer Representative (ABR) is a benchmark of excellence in buyer representation. It involves production & education requirements. E-PRO is the only certification program of its kind recognized nationwide and endorsed by the National Association of REALTORS®. Customers have confidence that e-PRO graduates are savvy about the Internet and that they take the Internet empowered consumer seriously and can meet their online needs.
  • 14. Prudential Relocation Certified Prudential Fine Homes Specialist Prudential’s Rookie of the Year, 2003 MMDC – Multimillion $ Club 2004, 2005, 2006, 2007 MAAR Education Committee 2004, 2006, 2007 Certified Residential Specialist MAAR Member Services Committee 2005, 2008 More About Me
  • 16. Estimate of Net Predicted Sales Price $ Marketing Fee $ Buyer’s Agent Fee $ Home Warranty $455-$515 Repair Allowance $500-$1,000 Attorney Closing Fee $200-$250 Title Search $200 Document Preparation Fee $200-$250 Pro-rated City & County Taxes $ Buyer’s Closing Costs $ Loan Payoff on Existing Home $ 2 nd Mortgage or HELOC $ Decorating/Carpet Allowance $ Courier/Wire Fees/Misc. $50-$100 Termite Inspection $100 _______ Estimated Net Proceeds $_________ ESTIMATE ONLY
  • 17. Forms, details & timing Any ???