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VERTSOL: 95 Theses Submitted by: Adrian DM. Malaborbor   BS-IS / OOA Submitted to: Sir Paul Pajo
Markets are Conversations. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Markets consist of human beings, not demographic sectors . ,[object Object],[object Object],[object Object],[object Object],[object Object]
Conversations among human beings  sound  human. They are conducted in a human voice.  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived . ,[object Object],[object Object],[object Object],[object Object]
People recognize each other as such from the sound of this voice . ,[object Object],[object Object],[object Object],[object Object]
The Internet is enabling conversations among human beings that were simply not possible in the era of mass media.  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Hyperlinks subvert hierarchy.  ,[object Object],[object Object],[object Object],[object Object],[object Object]
To be continue. . .

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95 Theses VERTSOL