1. Personal Branding www.bretlsimmons.com

2. Brand The set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer (Seth Godin)

3. Are You Remarkable?

4. New business card www.namecheap.com

5. Name - Picture - Purpose

6. Excellence is a form of deviance DO things your peers are not willing to do

7. Permission

8. Consistently Contribute Value

9. ContentConversation

11. Lies

14. Benefits of Blogging Clarity Consistency Challenge Community Commitment

15. What to blog about? Own your own business Work for someone else

16. Questions?http://www.slideshare.net/BretLSimmons