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Are you ready to be connected? Samuel Driessen, information architect Jan van Veen,Manager internal Communications Workshop Social Media
Goals of this workshop ,[object Object],[object Object],[object Object],[object Object]
Workshop agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Three slides from our GOP group
 
 
A revolution is taking place  ,[object Object]
The name of the revolution in media ,[object Object]
Paradigm change ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Consequences externally: shifting sales and marketing ,[object Object]
‘ We don’t even hang out in the same places anymore’ ,[object Object],[object Object],[object Object]
We don’t even hang out in the same places anymore’ ,[object Object],[object Object],[object Object]
paradigm change ,[object Object],[object Object],[object Object],[object Object]
And in the middle?? ,[object Object]
The name of the game ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What did you think of the latest TV add by?
Yes, but not for B2B ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trend or hype ,[object Object],[object Object],[object Object]
The trend ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Can we control this? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Consequences for our employees ,[object Object]
I want to work in our factory
I want to be a knowledge worker
Were you ever officially educated to ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is the generation connection? ,[object Object]
What is the generation connection? ,[object Object],[object Object]
What is RSS? ,[object Object],[object Object],[object Object]
What is a blog? ,[object Object],[object Object],[object Object],[object Object]
What is a microblog? ,[object Object],[object Object],[object Object]
What is a social network? ,[object Object],[object Object]
What is social bookmarking? ,[object Object],[object Object],[object Object]
What is a wiki ,[object Object],[object Object]
Was my explanation unclear…? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Wrap up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions and discussion
 

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