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Marketing Success Stories - Leverage Your Data and Public Speaking

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Greg Siskind
Greg Siskind

This document outlines various marketing strategies that were presented at an annual meeting for attorneys. It discusses identifying target audiences, publishing content through websites and newsletters, advocacy efforts like lobbying and op-eds, public speaking opportunities, advertising options, networking through community involvement, and developing an overall marketing plan and culture within a law firm.

BusinessNews & Politics
1 of 8
Marketing Success Stories – Presented at Annual Meeting of AILA Midsouth Chapter – 11/4/2006 Greg Siskind – [email_address]
Who is your target audience? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advocacy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Public Speaking ,[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising – Yes or No? ,[object Object],[object Object],[object Object]
Shmoozing ,[object Object],[object Object],[object Object],[object Object]
Executing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Marketing Success Stories - Leverage Your Data and Public Speaking

  • 1. Marketing Success Stories – Presented at Annual Meeting of AILA Midsouth Chapter – 11/4/2006 Greg Siskind – [email_address]
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