John Foley Jr. is an expert in social and mobile media for prospecting and lead generation. He discusses how to use social media platforms like LinkedIn, Facebook, Twitter, YouTube and blogs to engage prospects, build your professional network and generate leads. Foley also covers how the rise of mobile devices requires mobilizing content and using mobile apps, offers, advertising and QR codes to connect with prospects on the go. He emphasizes engaging with prospects across social and mobile channels to drive them through the sales funnel.