2. Greenwich International Film Festival
These are the adjectives that describe the films that play in the
minds of tomorrow’s great filmmakers. Greenwich International
Film Festival aims to celebrate these gifted artists annually and to
promote Greenwich, Connecticut, as a film and visual arts epicenter.
Set in Greenwich, an affluent community of art lovers located
45-minutes outside of Manhattan, this carefully curated Festival will
connect an audience of prospective financiers, distributors and film
lovers with rising stars in the film industry. The Festival’s mission is
two-fold: to provide filmmakers with a platform to showcase their
work with the goal of finding financing and distribution and to
harness the power of film to serve the greater good.
The inaugural Greenwich International Film Festival (GIFF)
event will take place June 4th through 7th, 2015. The Festival’s
supporting workshops, seminars and screenings throughout
the year will cultivate a burgeoning visual arts community in
Greenwich and beyond.
Compelling.
Provocative. Thrilling.
Empowering.
3. www.greenwichinternationalfilmfestival.org
There is a void in the movie market place today. Just over 5% of
movies made each year actually make it to a movie screen, and
the business models that helped the independent film world
flourish over the last 25 years have changed dramatically. With
consolidation in entertainment, particularly among studios and
exhibitors, it is increasingly more difficult for a small film to reach
its audience. Many major studios have closed their independent
film divisions. Additionally, exhibitors have been challenged by the
difficulty of rising costs and there has been limited growth in venues
that can show movies. This has created a need for filmmakers to
find funding and distribution elsewhere. GIFF is determined to fill
this need by providing them with the opportunity to connect with
vital resources, capital, press, and online exposure.
The Need?
Greenwich makes an ideal location for a film
festival due to its close proximity to high profile
film talent, journalists, film schools and potential
investors. It is easily accessible from surrounding
communities in Fairfield and Westchester
Counties, as well as to cosmopolitan markets such
as New York City and Boston. It is home to some
of the world’s most influential industry leaders
and to a community of urban sophisticates, who
are avid patrons of the arts.
Why Greenwich?
4. Greenwich International Film Festival
Our Audience
GIFF attracts an audience of sophisticated, affluent and
highly educated people who embrace the art of film. A recent
demographic profile survey of people planning to attend the
inaugural GIFF event reveals that:
96% of our audience is between the ages of 26 to 50
100% of respondents have a college degree, with
53% holding a graduate degree
(85.4% of respondents)
51%take 2 to 4 vacations a year;
31% take 5 to 7 vacations a year
Audience interests include:
Publicity
A publicity campaign promoting the inaugural Film Festival
will target local & national newspaper, magazine, television
and online media outlets, such as: The New York Times,
Huffington Post, Hollywood Reporter, New York Daily
News, Greenwich Magazine, AD Age, Automotive News,
Wall Street Journal, Variety, New York Post, Filmmaker
Magazine, Access Hollywood, IndieWire, and Entertainment
Weekly. Traditional and digital media efforts are estimated
to generate a minimum of 25 million media impressions.
92% Travel
88% Movies & Music
82% Fitness & Health
74% Reading Books
72% Fashion
67% Wine
53% Home Improvement
39% Investing & Finance
24% Electronics & Computers
21% Cars
5. www.greenwichinternationalfilmfestival.org
Per our mission, GIFF will harness the power of film to serve
the greater good by benefiting an important cause each year.
A percentage of funds raised will go to support this endeavor.
GIFF will be funded by a variety of sources including corporate
sponsorships, individual underwriting, ticket sales, fundraisers,
entry fees and grants. The following chart outlines our
anticipated sources of funding.
GIFF Gives
Funding
45% Sponsorships
26% Ticket Sales
19% Individual Underwriting
6% Fundraisers
3% Entry Fees
1% Grants
6. Greenwich International Film Festival
GIFF Event Details
Background
The Greenwich International Film Festival (GIFF) was founded by Carina Crain, Colleen deVeer, and Wendy
Stapleton Reyes to bridge the worlds of film, finance, and philanthropy. The Festival will feature 25+
international films, exciting opening night parties, an honoree screening event, and an Awards Ceremony
to celebrate some of the best in film.
Dates
June 4th, 5th, 6th, and 7th, 2015
Location
Greenwich, CT, is a community filled with art enthusiasts located on the water, just over the New York
border with easy access to airports and train stations.
Attendance
The Festival will be attended by an audience of more than 10,000 people, including film talent, financiers,
journalists, tastemakers, moviegoers, and Greenwich residents.
Venues
Screenings and events will take place at several venues, all within walking distance of each other to create
an authentic festival village. Venues include: Greenwich Bow Tie Cinemas, Roger Sherman Baldwin Park,
L’Escale, Arch Street and other area businesses surrounding Greenwich Avenue.
Travel/Lodging
For travel, lodging and restaurant recommendations, please visit www.greenwichinternationalfilmfestival.org
7. www.greenwichinternationalfilmfestival.org
Passes
The Founder’s Pass offers the ultimate experience for our
top, year-round supporters. It includes “V-VIP” admission with
reserved seating for two guests to all year-round events and to
the Festival with special access to meet esteemed guests and
film talent, through June 2015. It also includes V-VIP access to
Party, the Awards Ceremony, the honoree screening event,
and more, as well as VIP shuttle service around the Festival,
parking, two VIP swag bags, acknowledgement in Greenwich
Magazine and on our web site, a 1/2 page ad in our program,
the ability to sponsor a film screening at no additional charge,
from anywhere in Greenwich. The passes include transferability
advance to someone else through our office.
The Premier Pass allows you to enjoy the Greenwich International
Film Festival at the VIP level. It includes VIP access and reserved
seating for one to all GIFF screenings, lounges, receptions, panels,
event, and more, as well as VIP shuttle service around the Festival,
parking, a VIP swag bag, acknowledgement on our web site and in
Greenwich Magazine, and a 1/4 page ad in our program. It includes
general admission to our other year-round events, and transferability.
The Greenwich Pass offers a way to enjoy all of the events during
the Festival in June 2015. It includes reserved seating for one at
screenings up until 20 minutes before the start of the films, access
Awards Banquet, the honoree screening event, shuttle service around
the Festival, a gift bag, and acknowledgement in our program.
Additional tickets and passes will be available two months in advance
of the Festival weekend.
8. Greenwich International Film Festival
Sponsorship
Opportunities
Greenwich International Film Festival presents a unique opportunity for brands
include glamorous events, rising and established cinema stars, support of a
beloved charity and a beautiful setting on the water. Sponsorship opportunities
give your brand access to our sophisticated audience of film talent, influencers,
industry leaders, art lovers and Greenwich residents. Events, forums and
screenings throughout the year, as well as the Festival’s social media campaign
and a highly interactive website, will extend your brand’s impact.
We will work with you to customize a package that meets your brand’s
of the following:
Events: Greenwich International Film Festival Presenting Sponsor, Filmmaker
Screening, Private Receptions with our VIPs
Venues: V-VIP Lounge, VIP Tent at Roger Sherman Baldwin Park, Bow Tie
Cinema, Arch Street, the Media Center for Press & Industry, and more
Programs: Panels, Filmmaker Q&As, Honorary Tributes, and more
9. www.greenwichinternationalfilmfestival.org
Other Potential
Sponsor Benefits:
Receive category exclusivity
Generate strong brand impact and visibility: Promote your
brand on our awards, signage, the VIP shuttle buses, popcorn
bags, the Step & Repeat, gift bags, volunteer shirts, and event
merchandise
Industry Screening Schedule
Film Festival
Sponsor an award, venue, screening, event, or booth during
the festival
Give your clients and employees the star treatment.
Entertain them in our V-VIP Lounge, our VIP Tent, at our
exclusive parties, at screenings, through theater signage,
or acknowledge them from the stage at events. Give them
the unique opportunity to attend special meet & greets with
filmmakers and celebrity guests
Promote your brand in our press releases, web site, social
media campaign, program, and other marketing materials
Sample your products: at product sampling booths, at your
own private cocktail reception, in VIP swag bags, Festival gift
bags, and at other events
Align your brand with GIFF through licensing opportunities.
Additionally, enjoy access to use our event photos on your
web site or in your promotional materials
Get the rights to exclusive content: interviews, party footage,
live streaming from our Awards Banquet and more
Get the opportunity for data collection & access to our mailing lists
10. Greenwich International Film Festival
To learn more about the Greenwich International Film Festival,
discuss sponsorship opportunities, purchase Festival passes, or
make a donation, please contact us directly. We look forward to
celebrating the visual arts with you at the first annual Greenwich
International Film Festival.
www.greenwichinternationalfilmfestival.org
Email: info@thegiff.org
facebook.com/GIFF2014
twitter.com/greenwichfilm
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instagram.com/greenwichfilmfest
Executive Board
Richard Brener
Dennis Ever
Julie Fareri
Jenna Bush Hager
Michael Imperioli
David Levien
Avram Ludwig
Clea Newman
Clay Pecorin
William Richards
Deborah Goodrich Royce
Jeb Stuart
Mark Teixeira
Emily Wachtel
George Walker
