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Connec&ng	
  Library	
  Instruc&on	
  to	
  Web	
  Usability	
  
Yoo	
  Young	
  Lee	
  
Digital	
  User	
  Experience	
  Librarian	
  
Liaison	
  Librarian	
  to	
  the	
  School	
  of	
  
Health	
  &	
  Rehabilita:on	
  Sciences	
  
yooylee@iupui.edu	
  
	
  
Eric	
  Snajdr	
  
Liaison	
  Librarian	
  
Chemistry,	
  Chemical	
  Biology,	
  and	
  
Psychology	
  
esnajdr@iupui.edu	
  
	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI)	
  
The	
  Key	
  Role	
  of	
  Library	
  Instruc6on	
  to	
  Change	
  
Students’	
  Web	
  Behavior	
  
IUPUI	
  UL	
  
•  Background	
  
UX	
  
• Our	
  Research	
  
New	
  Values	
  
•  Applica:on	
  to	
  
real	
  world	
  
Outline	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  2	
  
IUPUI	
  University	
  Library	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  3	
  
IUPUI	
  
•  Home	
  to	
  two	
  of	
  Indiana’s	
  top	
  
universi:es:	
  Indiana	
  University	
  and	
  
Purdue	
  University	
  
•  Urban	
  research	
  university	
  offering	
  
more	
  than	
  200	
  degree	
  programs	
  
•  More	
  than	
  30,000	
  Students’	
  
enrollment	
  
University	
  Library	
  (UL)	
  
•  Inform,	
  Connect,	
  Transform	
  
•  380	
  informa:on	
  literacy	
  instruc:ons	
  
•  Over	
  1,000,000	
  volumes	
  and	
  35,000	
  
current	
  periodicals	
  
•  Leader	
  in	
  the	
  applica:on	
  of	
  
technology	
  to	
  library	
  prac:ce	
  
Informa:on	
  
Architecture	
  
Interac:on	
  
Design	
  
Interface	
  
Design	
  
Usability	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  4	
  
71%	
  
11%	
  
1%	
  
2%	
  
5%	
  
4%	
  
1%	
  
4%	
  
1%	
  
Undergraduate	
  
Graduate	
  
Postdoctoral	
  
Professional	
  school	
  
Faculty	
  
Staff	
  
Alumni	
  
Other	
  
Unknown	
  
Who	
  Are	
  Our	
  Users?	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  5	
  
Data	
  from	
  IUPUI	
  UL	
  Survey	
  
Who	
  Are	
  Our	
  Users?	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  6	
  
Data	
  from	
  IUPUI	
  UL	
  Survey	
  
CLN	
  
Herron	
  
Business	
  
Public	
  Health	
  
Law	
  
Den:stry	
  
Educa:on	
  
SHRS	
  
IC	
  
Journalism	
  
Liberal	
  Arts	
  
Medicine	
  
Nursing	
  
PETM	
  
SPEA	
  
Social	
  Work	
  
Philanthropy	
  
ET	
  
Science	
  
Other	
  
Unknown	
  
0	
  
10	
  
20	
  
30	
  
40	
  
50	
  
60	
  
70	
  
Oncourse	
   Friends/	
  
Professors/	
  
Colleagues	
  
OneStart	
   Librarians	
   Search	
  
engines	
  
Campus	
  
publica:ons	
  
Other:	
  
Default	
  
homepage	
  
Link	
  from	
  
another	
  
website	
  
Library's	
  
social	
  media	
  
Others'	
  
social	
  media	
  
Other:	
  
Orienta:on	
  
How	
  Do	
  They	
  Find	
  Our	
  Website?	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  7	
  
Data	
  from	
  IUPUI	
  UL	
  Survey	
  
Image	
  Source:	
  Flickr:	
  University	
  of	
  Kansas	
  Libraries	
  	
  	
  
The	
  Role	
  of	
  the	
  
Library	
  Instruc&on	
  
in	
  	
  
User	
  Experience?	
  
Study	
  Background	
  
•  Study	
  seOng:	
  Library	
  instruc:on	
  	
  
•  When:	
  Fall	
  2014	
  semester	
  
•  Sample:	
  Freshmen	
  students	
  enrolled	
  in	
  
two	
  separate	
  sec:ons	
  of	
  an	
  introduc:on	
  
to	
  science	
  course	
  
•  Tool:	
  Verify	
  usability	
  tool	
  
•  Method:	
  Pre	
  &	
  post	
  test	
  for	
  comparison	
  
of	
  two	
  sec:ons	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  9	
  
Group	
  1	
   Group	
  2	
  
Class	
  outline	
  for	
  the	
  1hr	
  15	
  min	
  	
  
library	
  instruc&on	
  including	
  usability	
  tests	
  
27	
  students	
   21	
  students	
  
Pretest	
   Pretest	
  
Browse-­‐focused	
  
instruc&on	
  
Search-­‐focused	
  
instruc&on	
  
Poshest	
   Poshest	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  10	
  
What	
  we	
  tested:	
  Browse-­‐focused	
  
1	
  
2	
  
3	
  
4	
  
What	
  we	
  tested:	
  Search-­‐focused	
  
User	
  Behavior	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  13	
  
h3p://verifyapp.com/	
  
User	
  Behavior	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  14	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  15	
  
Research	
  Ques&on	
  1:	
  
How	
  Users	
  Interact	
  with	
  Website?	
  
vs.	
  
Categories	
  
Search	
  
Browse	
  
I	
  don’t	
  know	
  
Anywhere	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  16	
  
Q1:	
  Browse	
  VS.	
  Search	
  
Before	
  instruc&on	
  –	
  Specific	
  Database:	
  Academic	
  Search	
  Premier	
  
59%	
  
Browse	
  
37%	
  
Search	
  
52%	
  
Browse	
  
33%	
  
Search	
  
Group	
  1	
   Group	
  2	
  
Search	
  
Browse	
  
I	
  don’t	
  know	
  
Anywhere	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  17	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  18	
  
Research	
  Ques&on	
  2:	
  
The	
  Role	
  of	
  the	
  	
  
Library	
  Instruc&on	
  	
  
in	
  the	
  Web	
  Behavior	
  
Q2:	
  The	
  Role	
  of	
  the	
  Instruc&on	
  
Group	
  1	
   Group	
  2	
  
63%	
  
Browse	
  
4%	
  	
  
Search	
  
38%	
  
Browse	
  
24%	
  	
  
Search	
  
Before	
  instruc&on	
  –	
  Rich	
  Media	
  Cluster	
  
Search	
  
Browse	
  
I	
  don’t	
  know	
  
Anywhere	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  19	
  
Q2:	
  The	
  Role	
  of	
  the	
  Instruc&on	
  
Group	
  1	
   Group	
  2	
  
Afer	
  instruc&on	
  –	
  Rich	
  Media	
  Cluster	
  
Search	
  
Browse	
  
I	
  don’t	
  know	
  
Anywhere	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  20	
  
85%	
  
Browse	
  
4%	
  	
  
Search	
  
24%	
  
Browse	
  
71%	
  	
  
Search	
  
Credit:	
  flickr	
  -­‐	
  glasseyes	
  view	
  
Something	
  very	
  
interes:ng?	
  
	
  
YES!	
  	
  
Books	
  in	
  General	
  
Group	
  2	
  
100%	
  
Browse	
  
0%	
  	
  
Search	
  
Before	
   Afer	
  
82%	
  
Browse	
  
18%	
  	
  
Search	
  
Q1	
  and	
  Q2	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  22	
  
Search	
  
Browse	
  
I	
  don’t	
  know	
  
Anywhere	
  
DUX	
  Working	
  Group	
  at	
  IUPUI	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  23	
  
Data	
  Collec:on	
  
1.	
  Library	
  Website	
  
Evalua:on	
  
2.	
  Usability	
  Tes:ng	
  
3.	
  Needs	
  Assessment	
  
4.	
  User	
  Behavior	
  
Design	
  	
  
1.	
  Interface	
  
2.	
  Informa:on	
  
Architecture	
  
Improvement	
  
1.	
  Maintenance	
  
2.	
  Usability	
  Tes:ng	
  
Informa:on	
  
Architecture	
  
Interac:on	
  
Design	
  
Interface	
  
Design	
  
Usability	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI),	
  24	
  
Learning	
  Experience	
  
Ques&ons?	
  
Yoo	
  Young	
  Lee	
  
Digital	
  User	
  Experience	
  Librarian	
  
Liaison	
  Librarian	
  to	
  the	
  School	
  of	
  
Health	
  &	
  Rehabilita:on	
  Sciences	
  
yooylee@iupui.edu	
  
	
  
Eric	
  Snajdr	
  
Liaison	
  Librarian	
  
Chemistry,	
  Chemical	
  Biology,	
  and	
  
Psychology	
  
esnajdr@iupui.edu	
  
	
  
Indiana	
  University	
  Purdue	
  University	
  Indianapolis	
  (IUPUI)	
  
Thank	
  You!	
  

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Connecting Library Instruction to Web Usability: The Key Role of Library Instruction to Change Students' Web Behavior

  • 1. Connec&ng  Library  Instruc&on  to  Web  Usability   Yoo  Young  Lee   Digital  User  Experience  Librarian   Liaison  Librarian  to  the  School  of   Health  &  Rehabilita:on  Sciences   yooylee@iupui.edu     Eric  Snajdr   Liaison  Librarian   Chemistry,  Chemical  Biology,  and   Psychology   esnajdr@iupui.edu     Indiana  University  Purdue  University  Indianapolis  (IUPUI)   The  Key  Role  of  Library  Instruc6on  to  Change   Students’  Web  Behavior  
  • 2. IUPUI  UL   •  Background   UX   • Our  Research   New  Values   •  Applica:on  to   real  world   Outline   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  2  
  • 3. IUPUI  University  Library   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  3   IUPUI   •  Home  to  two  of  Indiana’s  top   universi:es:  Indiana  University  and   Purdue  University   •  Urban  research  university  offering   more  than  200  degree  programs   •  More  than  30,000  Students’   enrollment   University  Library  (UL)   •  Inform,  Connect,  Transform   •  380  informa:on  literacy  instruc:ons   •  Over  1,000,000  volumes  and  35,000   current  periodicals   •  Leader  in  the  applica:on  of   technology  to  library  prac:ce  
  • 4. Informa:on   Architecture   Interac:on   Design   Interface   Design   Usability   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  4  
  • 5. 71%   11%   1%   2%   5%   4%   1%   4%   1%   Undergraduate   Graduate   Postdoctoral   Professional  school   Faculty   Staff   Alumni   Other   Unknown   Who  Are  Our  Users?   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  5   Data  from  IUPUI  UL  Survey  
  • 6. Who  Are  Our  Users?   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  6   Data  from  IUPUI  UL  Survey   CLN   Herron   Business   Public  Health   Law   Den:stry   Educa:on   SHRS   IC   Journalism   Liberal  Arts   Medicine   Nursing   PETM   SPEA   Social  Work   Philanthropy   ET   Science   Other   Unknown  
  • 7. 0   10   20   30   40   50   60   70   Oncourse   Friends/   Professors/   Colleagues   OneStart   Librarians   Search   engines   Campus   publica:ons   Other:   Default   homepage   Link  from   another   website   Library's   social  media   Others'   social  media   Other:   Orienta:on   How  Do  They  Find  Our  Website?   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  7   Data  from  IUPUI  UL  Survey  
  • 8. Image  Source:  Flickr:  University  of  Kansas  Libraries       The  Role  of  the   Library  Instruc&on   in     User  Experience?  
  • 9. Study  Background   •  Study  seOng:  Library  instruc:on     •  When:  Fall  2014  semester   •  Sample:  Freshmen  students  enrolled  in   two  separate  sec:ons  of  an  introduc:on   to  science  course   •  Tool:  Verify  usability  tool   •  Method:  Pre  &  post  test  for  comparison   of  two  sec:ons   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  9  
  • 10. Group  1   Group  2   Class  outline  for  the  1hr  15  min     library  instruc&on  including  usability  tests   27  students   21  students   Pretest   Pretest   Browse-­‐focused   instruc&on   Search-­‐focused   instruc&on   Poshest   Poshest   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  10  
  • 11. What  we  tested:  Browse-­‐focused   1   2   3   4  
  • 12. What  we  tested:  Search-­‐focused  
  • 13. User  Behavior   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  13   h3p://verifyapp.com/  
  • 14. User  Behavior   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  14  
  • 15. Indiana  University  Purdue  University  Indianapolis  (IUPUI),  15   Research  Ques&on  1:   How  Users  Interact  with  Website?   vs.  
  • 16. Categories   Search   Browse   I  don’t  know   Anywhere   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  16  
  • 17. Q1:  Browse  VS.  Search   Before  instruc&on  –  Specific  Database:  Academic  Search  Premier   59%   Browse   37%   Search   52%   Browse   33%   Search   Group  1   Group  2   Search   Browse   I  don’t  know   Anywhere   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  17  
  • 18. Indiana  University  Purdue  University  Indianapolis  (IUPUI),  18   Research  Ques&on  2:   The  Role  of  the     Library  Instruc&on     in  the  Web  Behavior  
  • 19. Q2:  The  Role  of  the  Instruc&on   Group  1   Group  2   63%   Browse   4%     Search   38%   Browse   24%     Search   Before  instruc&on  –  Rich  Media  Cluster   Search   Browse   I  don’t  know   Anywhere   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  19  
  • 20. Q2:  The  Role  of  the  Instruc&on   Group  1   Group  2   Afer  instruc&on  –  Rich  Media  Cluster   Search   Browse   I  don’t  know   Anywhere   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  20   85%   Browse   4%     Search   24%   Browse   71%     Search  
  • 21. Credit:  flickr  -­‐  glasseyes  view   Something  very   interes:ng?     YES!    
  • 22. Books  in  General   Group  2   100%   Browse   0%     Search   Before   Afer   82%   Browse   18%     Search   Q1  and  Q2   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  22   Search   Browse   I  don’t  know   Anywhere  
  • 23. DUX  Working  Group  at  IUPUI   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  23   Data  Collec:on   1.  Library  Website   Evalua:on   2.  Usability  Tes:ng   3.  Needs  Assessment   4.  User  Behavior   Design     1.  Interface   2.  Informa:on   Architecture   Improvement   1.  Maintenance   2.  Usability  Tes:ng  
  • 24. Informa:on   Architecture   Interac:on   Design   Interface   Design   Usability   Indiana  University  Purdue  University  Indianapolis  (IUPUI),  24   Learning  Experience  
  • 26. Yoo  Young  Lee   Digital  User  Experience  Librarian   Liaison  Librarian  to  the  School  of   Health  &  Rehabilita:on  Sciences   yooylee@iupui.edu     Eric  Snajdr   Liaison  Librarian   Chemistry,  Chemical  Biology,  and   Psychology   esnajdr@iupui.edu     Indiana  University  Purdue  University  Indianapolis  (IUPUI)   Thank  You!