1. Sustainable Communities through Intelligent Information:
Harnessing the Power of Road Data
September 6, 2012
Brought to you by:

2. Today’s Speakers
Steve Ressler
President and Founder
GovLoop
Chris Thomas
Global Manager for Government Activities
Esri
Michael Dannehy
Pre-Sales Consultant
TomTom

3. Housekeeping
o Twitter Hash Tag: #gltrain
o At any time during the next hour, if you would like to submit
a question, just look for the "Ask a question" console. The
presenters will field your questions at the end.
o If you have any technical difficulties during the Webinar, click
on the Help button located below the slide window and
you’ll receive technical assistance.
o And finally, after this session is complete, we will be e-
mailing you a link to the archived version of this Webinar, so
you can view it again or share it with a colleague and a
GovLoop training certificate.

7. Improved Long Range Planning
Accounts for All Transportation Modes
Meets Goals of Green Government
Allows for Real Time Decisions
Addresses Traffic Congestion
Improves Public Safety
Involves Everyone

11. Custom Area Analysis – PM Peak vs. Free Flow

15. Traffic congestion wastes time and fuel
In the US in 2010 this represents:
“1.9 billion gallons of wasted
fuel, equivalent of about 2 months
of flow in the Alaska Pipeline.”
“4.8 billion hours of extra time.”
Based on travel delay time.
“Approximately 40% of total
delay occurs in the midday and
overnight.”
Annual Figures based on the
2011 Urban Mobility Report

16. Traffic congestion costs society money
“In the US in 2010, congestion
(based on wasted time and fuel)
cost about $101 billion in
439 urban areas”
Of this “$23 billion was the
effect on truck operations; this
does not include the value of the
transported goods in the trucks.”
The cost to the average
commuter was $713 in 2010
compared to an inflation-
adjusted
$301 in 1982.
(Figures based on the 2011 Urban Mobility Report)

17. Technology for sustainable societies
Reduce traffic
congestion for all
Build intelligent
infrastructure
Save people and
governments time
and money
17

18. Technology for a greener world
Help to reduce fuel
consumption
Identify accident hot spots and
improve safety
Smart products and services
help reduce CO2 emissions

19. TomTom’s Live traffic product portfolio

20. Connected GPS probes
TomTom smartphone TomTom LIVE TomTom Business
navigation navigation Solutions
TomTom in-dash 3rd party GPS systems 3rd party smartphone
navigation navigation
20

21. Journalistic traffic data
Information on
accidents, road
closures, road
construction etc.
Sourced from traffic
control centers
Across 23 countries
21

22. TomTom Traffic Data Fusion
The best real
time traffic
information
on highways,
major roads
and
secondary
roads.
22 10 January 2013

23. Real Time Traffic
Make traffic awareness a reality with ArcGIS 10.1 and TomTom Traffic
HD Traffic HD Flow
23 10 January 2013

24. HD Traffic
Real Time Incident Data
24 10 January 2013

25. HD Traffic
Target Customers and Use Cases
Target Customers Typical Use Cases
• Traffic Control Centers • Dynamic navigation routing
• Emergency Response Centers • Dynamic pre-trip route planning
• Internet Mobility Portals • Traffic situation monitoring
• Logistics & Transportation
25 10 January 2013

26. HD Flow
Real time speeds for the entire road network
26 10 January 2013

27. HD Flow
Target Customers and Use Cases
Target Customers Typical Use Cases
• Traffic Control Centers • Monitor road speeds over wide
areas
• Emergency Response Centers
• Dynamic navigation routing &
• PND / Smartphone manufacturers
display
• Internet mobility portals
• Dynamic pre-trip route planning
27 10 January 2013

28. esri makes implementation easy and the data easy to use
ArcGIS 10.1 – Tools Build Network Datasets with Live and Historic Traffic
Add historical and/or Live Traffic Color code roads by current speed
28 10 January 2013

29. TomTom Real-Time Traffic Coverage
23 countries and growing
Availability
September
2012
Additions by end 2012
29

30. Why use TomTom Real Time Traffic with ArcGIS?
Differentiators
More congested roads correctly reported and fewest errors - as confirmed by
High quality
independent TÜV testing.
Fast update Fresh data every minute - minimising time from observation to publication
esri compatible Harness the power of great data and esri tools.
Also secondary roads – giving average of 60% increase in number of
Superior coverage
incidents reported due to increased addressable locations.
Flow data from proprietary growing fleet of GPS probes, sensor data plus
Wide range of sources
incident data from governments and other sources
Data is generated entirely by the established TomTom Traffic system – no
Cost effective and green additional roadside infrastructure or sensors needed. No installation or
difficult roadside maintenance needed
Flexible esri utilities make for quick set up times. Grab the data and get underway.
30 10 January 2013

31. TomTom’s Historical traffic product portfolio

32. Anonymous GPS measurements
TomTom HOME
Mobile App
In Dash Navigation
BUSINESS SOLUTIONS
CONNECTED PND
32 10 January 2013

33. Large database of traffic movements
• > 6 trillion anonymous GPS measurements since 2007
• > 6 billion new records per day
• Many roads with >20,000 measurements (some >100,000)
33 10 January 2013

34. Historical traffic
Product Overview
Speed Profiles Custom Custom
Area Analysis Travel Times
34 10 January 2013

35. Speed Profiles
Purpose: To enable better time-specific route
choices and more accurate ETA
• Highways, urban and rural arterials and
secondary roads throughout Europe, North
America, South Africa and APAC
• Data specific for each 5-minute period of
the day and each day of the week
• Easily links to TomTom base map MultiNet
35 10 January 2013

36. Speed Profiles
Target Customers Typical Use Cases
• Routing and Navigation Industry • Improved time-specific routing &
ETA
• Geo-Marketing Companies
• Travel time insights
• Traffic Planning Departments
• Road network performance insights
36 10 January 2013

37. Custom Area Analysis
Purpose: Provide historical
travel times and speeds over a
broad network of roads
• Analysis of traffic performance
over a wide area on specific
days and times
• Retrospective studies with no
need for roadside
infrastructure or field studies
37 10 January 2013

38. Custom Travel Times
Purpose: Provide performance information on specific roads, days & times of day
• Can be studied retrospectively
without need for roadside infrastructure
• Provides key information for traffic
engineers and planners
Output Report contains:
• Spreadsheet with results from data
analysis
• Graphs of travel time comparisons
• Overlay for visualising roads and
data
38 10 January 2013

39. Custom Travel Times & Custom Area Analysis
Target Customers Typical Use Cases
• Traffic Engineers and planners • Analysis of bottlenecks and effect
of road changes.
• Road management companies
• Road KPI before/after infrastructure
changes
• Prove impact of road works
• Effects from traffic light/junction or
infrastructure changes
39 10 January 2013

40. Traffic Stats internet portal
Easy access as a wealth of historical traffic data
• Access to TomTom historical traffic
products from any internet enabled
computer anywhere – anytime
• Reports available within 24 hours
• Data can be downloaded for use in esri
applications / traffic modelling tools.
• This web portal is ideal to access the
application such as Custom Travel
Times and Custom Area Analysis
40 10 January 2013

41. Historic traffic coverage
Worldwide coverage in 40 countries
41 10 January 2013

42. Why use TomTom Historical Traffic?
Highest road mileage covered – with 40 countries covered and >1.8
More roads, more data
million miles in North America and >2.0 million kilometres in Europe
Data generated from the largest and growing historical traffic database
High confidence – large • More than 6 trillion data points collected since 2007
sample • Over 6 billion new measurements per day
• Roads travelled over 20,000 times
esri compatible Leverage the combined power of esri tools and TomTom data
Green No roadside equipment required. Save time and resources.
No need to pre-plan data studies, retrospective studies possible at any
Save time
time
42 10 January 2013

43. Tools and data for making a difference
Through the esri user community the
intelligence, knowledge and creativity
of our combined effort can make it
happen
43