1. Central Ohio’s comprehensive strategy for economic development

2. A new vision and aspiration for economic development Vision In 2020, Columbus will be recognized as a vibrant and successful region where emerging innovation, thriving talent, and a collaborative culture generate one of the fastest growing economies in the nation and one of the nation’s leaders in economic development.

4. Columbus2020! Partners Columbus2020! Partners Columbus Chamber

5. 15-month journey to transform economic development in Central Ohio Timeline: Key milestones on our journey Jan 2009 Jan 2010 Benchmarking Current-state assessment Best-practice city visits Case for change Leadership roundtables Vision for 2020! Strategies Metrics Organizational design Transition Team June 2009 Third Frontier funding put on ballot 2010 Fundraising Regional Engagement Strategy

6. Benchmark Great Regions Clear regional vision bought into by community is strongest key to success University involvement in research, commercialization and talent development Active leadership engagement in all phases of the effort, not just the upfront strategy Quality of life reinforces economic development efforts and regional prosperity Multi-generational commitment builds a systemic program of success Workforce development, universities and K-12 education are key to long term regional health Sense of urgency is needed to promote change Text Minneapolis Nashville Raleigh Austin Indianapolis Pittsburgh Visited and researched regions

7. Columbus: Great assets and emerging challenges Core industries hurt by the recession Sales plunge 41% in May Sales plunge 41% in May The Columbus region has many assets… … but we also have some serious challenges. “ Columbus is not the clear winner on anything.” “ Columbus gets lumped in with it’s state, the rust belt, and declining industries.” No distinct competitive identity Not innovating for the future For Columbus companies 100 patents are developed per $1 Bn R&D spend which is almost 400 less than selected comparable cities 400 less Growing low-paying jobs Incredibly strong private sector Total annual revenue of $224 Bn (Regional GDP is $82 Bn) $224 billion The number of fortune 1000 companies headquartered in Columbus FOURTEEN World class private and academic research Ohio State University’s national ranking in research Top Ten in the Nation The portion of our nation’s energy research and expertise located in Columbus TWO THIRDS High-quality talent pipeline 9 public high-schools rated in the top 5% in the nation 95 th percentile National ranking on the number of resident college students 2 nd

8. Economic Strength Rankings # # # # # # # # # # # 2010=ECONOMIC STRENGTH RANKING FROM 1989 THROUGH 2008 | 366 METROPOLITAN STATISTICAL AREAS ECONOMIC STRENGTH RANKING-Highest ranked areas have had rapid, consistent growth in both size and quality for an extended period of time. Lowest ranked areas have been in volatile decline for an extended period of time. Source: Policom Corporation 1

9. Raleigh Denver Nashville Richmond Orlando Indianapolis Kansas City Charlotte Austin Hampton Roads Cincinnati Columbus Miami Dallas Phoenix 1,125,827 2,552,195 1,582,264 1,238,187 2,082,421 1,743,658 2,067,585 1,745,524 1,705,705 1,674,498 2,171,896 1,801,848 5,547,051 6,447,615 4,364,094 Population $0.5 $1.0 $1.5 $2.0 $2.5 $3.0 $3.5 $4.0 $4.5 $5.0 $5.5 $6.0 $6.5 $6.22 $4.78 $4.55 $2.58 $2.55 $2.18 $2.03 $1.89 $1.87 $1.79 $1.52 $1.44 $1.08 $1.02 $0.92 Comparison of Annual Per Capita Economic Development Spending * Source: U.S. Census Bureau Population Division; Estimates of Population for Metropolitan Statistical Areas and Rankings: July 1, 2009 http://www.census.gov/popest/metro/CBSA-est2009-pop-chg.html

10. Columbus2020! A new comprehensive strategy The easiest business to grow is the business that’s already here The new economy will be built on new ideas, companies and innovations The quality of life in Central Ohio is a key differentiator that we must support! We must aggressively target site consultants and key industries Retain & Grow Existing Business Create New Businesses Improve Civic Infrastructure Attract New Businesses

11. Columbus2020! Four Critical Pillars Improve Civic Infrastructure Identify the investments and public policy efforts necessary to improve the components of Civic Infrastructure most aligned to our region’s economic development progress, i.e. taxation, education/workforce, transportation, etc. 1 Attract 1 Marketing & Lead Development: Aggressively market the Columbus Region as a viable location to relocate/expand operations and proactively pursue key companies in targeted industry sectors 2 Prospect Management : Position Columbus2020! as the single point of entry for attraction projects and develop and execute a comprehensive lead management process 3 Community Engagement : Engage and empower the public and private sector partners in the Attract strategy Retain 1 Develop and maintain a knowledge base Build and continually update a deep and broad base of knowledge about companies within the Columbus region 2 Identify opportunities for support Effectively leverage knowledge base to identify opportunities for Coumbus2020! partners to provide support 3 Provide support and/or integrate community resources Connect businesses with overlapping characteristics 4 Create 1 Shape the Third Frontier 2 Build an entrepreneurial ecosystem : Increase early stage capital availability, market, recruit, and attract VCs, foster regional business formation, grow entrepreneurial talent 3 Transform technology transfer at Ohio State 4 Increase Ohio State-Battelle collaboration 5 Develop a science and technology research park

19. Metrics have been developed to publicly report progress against 10-year goals Ten-year goals… … will be monitored via pillar-level metrics 180,000 Stretch 150,000 Target 100,000 Base Net New jobs 40% Stretch 30% Target 20% Base Per capita income growth Top Ten Communities in economic development General Retain Attract Create Top Ten Communities in eBillio $4 Bi $10 Billion $ 8 Billion $ 6 Billion New Investment Net new jobs Income growth Economic growth rate (jobs growth rate) (%) Capital investment ($) YOY change in existing jobs (%) At-risk companies (#) High growth-potential companies (#) Participant satisfaction level (%) Awareness level (%) Companies Attracted to Columbus (#) Total conversion rate (%) Qualified inquiries handled (#) Site selection ranking (#) Media impressions (#) New business starts (tech and non-tech) (#) Start-ups 2-5 years old (#) YOY change in venture capital funding (#) Patents, inventions, and disclosures per research dollar (#) Third Frontier dollars in Columbus MSA ($)

20. Columbus2020! Annual Target Goals $4.7 Million $* Million* SOURCE: McKinsey & Company $3 Million $2 Million $3.1 Million $2 Million $2 Million $4 Million $6.5 Million $6.6 Million $ 2.0 $ 2.0 $ 3.0 $ 2.2 $ 1.2 $ 2.0 $ 4.0 $ 2.0 $ 4.6 4.7 MIL $ 4.0 $ 3.2 $ 6.5 $ 5.7 $ 6.6 $ 5.6 $5.6 $5.7 $6.6 $3.2 $6.5 $4.0 $2.2 $2.0 $4.0 $4.6 $2.0 $3.1 $3.0 $1.2 $2.0 $2.0 $1.9 $1.7 $2.4 $1.1 $2.6 $1.4 $1.6 $2.0 $1.9 $2.0 $3.0 $2.0 $3.1 $2.0 $2.3 $4.0 $6.5 $1.3 $2.1 $1.6 $2.4 $2.0 $1.2 $2.2 $4.0 $4.6 $4.7 $3.2 $5.7 PROGRAM METRICS 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Total Net New Jobs 11,000 12,000 12,000 15,000 15,000 15,000 15,000 17,500 17,500 20,000 150,000 Mean Annual Wage $43,070 $43,931 $44,810 $45,706 $46,620 $47,553 $48,504 $49,474 $50,463 $51,473 $51,473 Nominal Per Capita Income +2.7% +2.7% +2.7% +2.7% +2.7% +2.7% +2.7% +2.7% +2.7% +2.7% +30% Capital Investment (Millions) $700 $700 $750 $800 $800 $800 $800 $850 $900 $900 $8 BILLION New Companies Attracted 25 25 27 30 30 30 30 33 35 35 300 Attracted Jobs (Direct & indirect) 3,625 3,625 3,915 4,350 4,350 4,350 4,350 4,785 5,075 5,075 43,500 Local Companies Expanded 80 80 85 90 90 90 90 95 100 100 900 Expanded Jobs (Direct & Indirect) 11,600 11,600 12,325 13,050 13,050 13,050 13,050 13,775 14,500 14,500 130,500

22. The key to our success will be to significantly broaden our investor base Columbus2020! Funding Pyramid $6 Million Annual Budget 250+ Businesses $1 Million Regional Governments $2 Million Top 40 Leadership Companies $3 Million

23. Annual Budget Allocation 3.2 2.0 3.0 3.2 0.7 1.9 New Team Red Carpet Tours Site Consultants Trade Missions New Team Corporate Calling Expansion Assistance Small Business Support Entrepreneurship Commercialization Emerging Technologies Incubator Attract Retain Create Research Administration Marketing Advocacy $1,920,000 $1,260,000 $1,080,000 $540,000 $220,000 $180,000 $120,000 $6,000,000

24. Economic Impact of Projected Job Creation Source: U.S Department of Labor, Bureau of Economic Analysis; Community Research Partners, Columbus, Ohio PROJECTED JOB CREATION 2011 PROJECTED JOB CREATION 2011- 2015 Net New Jobs 11,000 Net New Jobs 65,000 Average Annual Wage $43,070 Average Annual Wage $44,827 Total Annual Wages $493,097,000 Total Annual Wages $2,913,755,000 Less Taxes & Savings (30%) - $148,129,100 Less Taxes & Savings (30%) - $874,126,500 Net Annual Earnings $345,167,900 Net Annual Earnings $2,039,628,500 Annual 2011 Annual Personal Annual 2011 – 2015 Personal Percentage Expenditures Percentage Expenditures Housing 18.6% $64,201,229 18.6% $379,370,900 Transportation (Vehicles, fuel & parts) 17.6% $60,749,550 17.6% $358,974,610 Personal Insurance/Pension 11.6% $40,039,476 11.6% $236,596,900 Utilities 7.4% $25,542,424 7.4% $150,932,500 Groceries 7.4% $25,542,424 7.4% $150,932,500 Healthcare 6.4% $22,090,745 6.4% $130,536,220 Recreation/Entertainment 5.8% $20,019,738 5.8% $118,298,450 Restaurants 5.1% $17,603,562 5.1% $104,021,050 Charity 3.6% $12,426,044 3.6% $ 73,426,669 Apparel 3.4% $11,735,708 3.4% $ 69,347,369 Household Furnishings/Equipment 3.3% $11,390,540 3.3% $ 67,307,740 Household Supplies/Services 3.2% $11,045,372 3.2% $ 65,268,112 Education 2.4% $ 8,284,029 2.4% $ 48,951,084 Alcohol/Tobacco 1.5% $ 5,177,518 1.5% $ 30,594,427 Miscellaneous 1.5% $ 5,177,518 1.5% $ 30,594,427 Personal Care Products/Services 1.2% $ 4,142,015 1.2% $ 24,475,542 Total 100% $345,167,900 100% $2,039,628,500

25. We need your support! Develop and Join us today on this important journey to ensure that the Columbus region becomes an economic development leader during the next ten years, ensuring our collective prosperity and quality of life enhancement.