These slides include the flows for purchasing books on three popular eReader apps. They are meant to accompany a review on my blog: iphoneuxreviews.com

1. Purchase flows on iBooks, Kindle & Kobo
Prepared for this blog post:
http://www.iphoneuxreviews.com/?p=404
@suzanneginsburg
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2. iBooks Purchase Flow: Shortest path is 5 steps
Step 1: Tap Store
Step 2: Tap price Step 3: Tap buy Step 4: Enter password Step 5: Wait for download
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3. iBooks Purchase Flow: Longer path is 6 steps
Step 1: Tap “Store”
Step 2: Tap book for details Step 3: Tap price Step 4: Tap buy Step 5: Enter password Step 6: Wait for download
One extra step if user
views book details.
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4. Kindle Purchase Flow: 5 Steps
Step 1: Tap Shop in Kindle Store
Step 2: Tap for book details Step 3: Tap yellow buy button Step 4: Tap return to Kindle Step 5: Wait for synchronization
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5. Kobo Purchase Flow: Shorter path is 6 steps
Step 1: Tap “Store”
Step 2: Tap price to buy Step 3: Safari warning Step 4: Tap “Buy now” Step 5: Tap “return to Kobo” Step 6: Wait for download
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6. Kobo Purchase Flow: Longer path is 7 steps
Step 1: Tap “Store”
Step 2: Tap title Step 3: “Buy now” Step 4: Safari warning Step 5: “Buy now” Step 6:“Return to Kobo” Step 7: Download
One extra step if user
views book details.
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