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In a world that talks back
     Tell your story, share the experience




                 Gijsbregt Brouwer
 EAVM - social media - Hotel New York - August 29th, 2012
The disruption
  The facts
 The trends
  The cases
   The tips
Disruption
Artist?
Parody?
Producer?
Fans?
Artist?
1 to 1
1 to many
Many to many
Disruption
Disruption
Disruption
Disruption
Disruption
Disruption
Facts
Social networks world wide

Facebook         Twitter     Linkedin          Google+        Instagram   Pinterest

1000
           905


 750


 500
                       350

 250
                                150            130
                                                         30        10
   0
                                        2012
Facebook



3+ billion likes &
comments a day
Facebook



 a TRILLION +
views per month
Twitter



1 billion tweets
 every 3 days
Twitter



TPS record
  25,088
YouTube



4 billion video
views per day
YouTube



 Every minute
72 hours upload
YouTube



 64% of youth
discover music
  via YouTube
Internet & TV



3 hours per day
At the same time
Trends
SoLoMo
Crowds
Smart buildings
Digital = personal
Realtime world
Social business
Cases
Tell your story?
Share your story?
Share your story?
Engage your fans?
Share your story!
Share your story!
Share your story!
Share your story!


 General exposure
Rooms (promo code)
 Meetings (contact)
  Bar/restaurant?
Images to share
Images to share
Images to share
Images to share
Connect!
Connect!
Connect!
Tips
Personal/Authentic
   Continuous
   Adding value
    Real time
    Engaging!
It’s everybody’s job
Not an intern or the PA of the GM
It's oh so quiet...
Holiday...
You have to be
social, to be in social
         media!
Q&A
September 25, Ahoy!
Follow me @gijsbregt

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Social Media Class for Venue Management

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