Most of us face a mind block when we try to do some innovation or design. One of the first roadblock is to get the first idea. This presentation will explain simple ways to generate ideas and refine them to a state where a thought becomes an idea

1. From Idea to Execution
Adesh Singh
Principal Designer, Yahoo!

2. What’s an Idea?

3. An Idea

4. Bright Idea

5. Green Idea

6. Business Idea

7. Broken Idea

8. Small Idea

9. Big Idea

10. Many Ideas

11. No Ideas

12. An idea is a thought or a
concept, which proposes a
course of action to achieve a
desired goal

13. IDEA
GENERATION

14. Do you use this to get ideas?

15. Diverge First

16. Then Converge

17. Use Brainstorming to
Diverge

18. 5 Golden Rules of Brainstorming
1. Postpone and withhold your judgment of ideas
2. Encourage wild and exaggerated ideas
3. Quantity counts at this stage, not quality
4. Build on ideas put forward by others
5. Every person and every idea has equal worth

19. Six Thinking Hats

20. Enough of
diverging…Let’s get to
the solution

21. Convergence Funnel
Problem Business Users Defining
Definition Goals Consideration Constraints

22. Identify your target users

23. Define Constraints
User
Adoption
Price
Resources
Sensitivity
Low
Bandwidth Idea Time

24. Idea
Visualization

25. Workflow Diagrams

26. How about some quick and
dirty methods?

27. Wireframes

28. Paper Mockups

29. Online Wireframing Tools - Balsamiq

30. Storyboards

31. Let’s aim for the solutions
which user’s simply admire

32. Customers don’t buy products and
services. They pay for the value.
It’s time we think about the value
creation by giving best experiences
to our users

33. A quick recap
1. Conduct a quick brainstorm in your group
2. Define a problem statement
3. Identify constraints, target users and business
goals (If any)
4. Visualize your ideas in storyboard, wireframes or
use-cases