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Influencer Relations Tips  October 16, 2008
There’s No Market for Messages
Primary Issue for PR Pros Lies in Approach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Similarities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Differences ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
New Media Requires New Approach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Influence  As Pictured by Simon Collister
The Tipping Point
Leveraging Social Relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Smart Campaign Ideas ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Additional Reading ,[object Object],[object Object],[object Object]

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