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Online Community Benefits and Guiding Principles

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Dawn Foster
Dawn Foster

The why and how to participate in online communities.

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Online Communities Dawn Foster dawn@dawnfoster.com http://FastWonderBlog.com
What is this thing we call Community? 07/01/08 FastWonderBlog.com 2
Why Have an Online Community People: gives people a place to engage with ● your company Product Innovation: get product feedback ● Evangelism: help you grow evangelists for ● your products from outside of your company. Brand Loyalty: engagement can drive a ● tremendous amount of loyalty for your products. 07/01/08 FastWonderBlog.com 3
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles
Online Community Benefits and Guiding Principles

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Online Community Benefits and Guiding Principles

  • 1. Online Communities Dawn Foster dawn@dawnfoster.com http://FastWonderBlog.com
  • 2. What is this thing we call Community? 07/01/08 FastWonderBlog.com 2
  • 3. Why Have an Online Community People: gives people a place to engage with ● your company Product Innovation: get product feedback ● Evangelism: help you grow evangelists for ● your products from outside of your company. Brand Loyalty: engagement can drive a ● tremendous amount of loyalty for your products. 07/01/08 FastWonderBlog.com 3