2. A small overhead agency that is effective in saving you money while achieving your goals. We are a full service company with a tremendous passion for the product. We love what we do; are committed to give 110 percent; and strive toward creating unique experiences for our customers. It is our goal to provide superior customer service and simple, yet effective marketing solutions for every project with financial responsibility and passion for achieving the goal. (c) 2010 Magoo Marketing
3. Magoo Marketing will help bring your current plans to life or work with you to establish the most targeted marketing program to suit your needs. We will use our expertise to develop a plan using some or all of the following disciplines. (c) 2010 Magoo Marketing
4. New Business Development Have an idea, but just don’t know how to move it forward; looking to take the next step with your business; or just seeking ideas to start a business. We can take your vision and bring it to life. Brand Management Don’t have the time or the resources to effectively manage your brand. We will oversee the day to day activity of your product or service. Integrated Marketing Looking to go from good to great. We can take assets that already exist and create unique ways to further grow your business. In-house Event Management From creation to execution, we can work with you to build a trouble free, easily executable production. (c) 2010 Magoo Marketing
5. Mobile Marketing From determining site locations to staffing, mapping routes and event promotion; we can assist you in building a successful mobile marketing program. Sponsorship Management Working with an advertiser and struggling on how to activate. We can provide unique solutions in attaining a high return on investment and will insure that once you have committed to a sponsorship you are maximizing your investment. Project Consulting Seeking guidance on a particular project or situation. We can provide one on one professional consulting services. Destination Travel Management From weddings to corporate meetings we will manage your event from start to event. Our detailed planning allows for a stress free event for you. (c) 2010 Magoo Marketing
6. Multicultural Marketing Your audience is diverse and you need to determine the best way to reach them. We have many programs which speak directly to your multicultural needs. Social Media Marketing Looking to stay current and involved in the most modern ways to market. We can place you in front of your specific audience through the newest and best social media sites that meet your demographic. Wireless Communications Want to instantaneously reach your public. We can create instant messaging and promotions that grab attention and raises the interest in your product. (c) 2010 Magoo Marketing
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10. Sirius Satellite Radio utilized their partnership to increase their subscriber base. The Truck provided sampling opportunities for Sirius and over the course of the partnership, over 500,000 people were able to experience Satellite Radio.
11. A local cable affiliate was able to sell The Truck to a client who had stopped advertising with them. The “truck stop” was promoted over a 2-week period. Attendance at the client’s business (surf shop) increased 125%. The shop continued as an advertiser.In the Business of Growing Business (c) 2010 Magoo Marketing
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14. NFL met and exceeded one of their yearly initiatives : increasing the number of Hispanic viewers to the NFL.
18. Disney was very pleased with the promotion of the movie and the execution of the promotion that they continued to partner with ESPN and local cable affiliates on more and more Disney movies and events.In the Business of Growing Business (c) 2010 Magoo Marketing
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20. Bill Walton and Robert Parrish hosted the basketball camp and indicated that they would be interested in hosting the event again.
21. The NBA and WNBA were pleased with the promotion (both on-air and on-site) the league received.
22. Consumer winners (one plus guest from each basketball market) thoroughly enjoyed the trip. One consumer saying, “Never before have I been on such a first class event. Everything was first rate.”In the Business of Growing Business (c) 2010 Magoo Marketing
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24. Walt Disney World has included this event in their promotion plans for seven years plus.
25. The “synergy” developed by all areas working cohesively lead to additional opportunities at the Park , namely Grad Night Celebration at The Magic Kingdom.In the Business of Growing Business (c) 2010 Magoo Marketing
26. Who We Are About Gayle Gayle McMillan is highly regarded as a “can- do, go-getter”. She is known for turning $1.00 into $100. Gayle has a knack for creatively implementing marketing programs with a high return on investment. Gayle has over 20 years experience in the communications industry going back to the days when she tirelessly worked at the Local Access Cable and Radio Station run from her local High School. The station became nationally recognized as one of the best local student run stations in the country. Many thought that was her home residence, but it was just the beginning of a passion that turned into a successful career. Gayle not only has an extensive background in Sports Marketing, but has also successfully created award winning National and Local Ad Sales Marketing Departments in the cable industry, developed New Business for Worldwide Companies and has expertise in Special Event Marketing. Born in Massachusetts, Gayle has lived the majority of her life on the East Coast. She spent some time in Southern California working in the Entertainment Industry . She came back to the East Coast to complete her Master’s Program and to resume a role in Marketing. Gayle comes into her projects with a unique passion all her own. Some even refer to her as, “Hurricane Gayle”. She is able to prioritize projects, focus on the big picture and implement successfully in a timely fashion. A trait that was cultivated in her time at Cablevision and ESPN / Disney. In the past few years, Gayle has been working with a National Equipment Rental Company managing grand opening events and with an International Retail Company to further develop their web presence and trade show marketing. Along with other activities, Gayle also focuses on the growth and development of her two young children. (c) 2010 Magoo Marketing
27. Who We Are About Dolores Dolores Jones is legendary for record-setting performance. Over the years, she has built an impeccable reputation for honest, reliable, insightful and effective dedication to whatever position she is undertaking. Dolores has over 20 years experience in the marketing industry. Dolores has extensive experience in sports and food and beverage marketing. Extensive up to date knowledge and unprecedented compassion have set her in a class all her own. Born in New Jersey, Dolores has resided in a handful of East Coast states before moving to Eastern Shore of Maryland. Having spent time in various states as well as England and Barbados, has given Dolores a broad understanding of people. Traveling extensively around the world has also given Dolores the gift of insightfully understanding different cultures. In Dolores’ own words, “I look forward to bringing the experience I have gained in the past to future projects. I have great experience to bring to new opportunities. I am driven by a passion to see projects completed. Dolores is back on Maryland’s Eastern Shore after living elsewhere for sixteen years. Dolores really feels as if she has come back home after previously living in Florida and Connecticut. After working in the Sports Marketing Business for ESPN and International Speedway Corporation, Dolores is combining all the learning’s from those positions, as well as vast experience in the Food and Wine Industry from managing events for Connecticut Public Television and marketing for the spirits industry to be able to offer clients great passion and service along with a wealth of knowledge. Dolores has been managing all of the events for a county club on Maryland’s Eastern Shore for the past two years. Combining all of her past experiences, Dolores is in a position to offer potential clients the best service available. Among other community activities, Dolores sits on the marketing committee for Hospice of Queen Anne and is the President of her Homeowner’s Association. (c) 2010 Magoo Marketing
28. Contact Us We invite you to contact us to discuss how Magoo Marketing can assist you in achieving your marketing needs. Gayle McMillan gmcmillan@magoomarketing.com 860-985-6778 Dolores Jones djones@magoomarketing.com 410-200-8892 (c) 2010 Magoo Marketing
29. References Heather Campbell Marketing Executive 917-549-9907 Joel Luddie Sales Executive – Edward Jones 203-421-7074 Brad Bergen Senior VP – GMR Marketing 262-780-5682 Dave Munroe National Account Manager -National CineMedia 303-304-9393 Ron Hebshie Director of Marketing – G4 213-713-9438 Arnaud Chauvot Global Internet Manager – Swiss Army Brands +41 79 808 7859 Beth Albert PR – ESPN 973-783-8072 Sherry Adams Director – Air Lauderdale 954-762-7000 Amy Skiff Senior Director – ESPN 407-566-2277 Carol Silver Director – Six Flags Theme Parks 310-857-8911 Terry Tesch VP- Susser Petroleum Co. 832-234-3777 Dean Kessell VP – Hole in the Wall Gang 704-632-7908 Chris Flynn VP – Connecticut Public Broadcasting 860-278-5310 Sir David Seal Foursquare Distillery – Barbados 246-426-6003 (c) 2010 Magoo Marketing