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GIVING EFFECTIVE
     FEEDBACK
       The Leadership
       Excellence Series




          WHERE LEADERS
            ARE MADE
GIVING EFFECTIVE
                                                                                       FEEDBACK




                                                                                   The Leadership
                                                                                   ­Excellence Series

                  TOASTMASTERS INTERNATIONAL
                  P.O. Box 9052 • Mission Viejo, CA 92690 • USA
                      Phone: 949-858-8255 • Fax: 949-858-1207
                            www.toastmasters.org/members



        © 2011 Toastmasters International. All rights reserved. Toastmasters
            International, the Toastmasters International logo, and all other
Toastmasters International trademarks and copyrights are the sole property
      of Toastmasters International and may be used only with permission.
                                                                                   WHERE LEADERS
                                                 Rev. 5/2011      Item 317A          ARE MADE
THE LEADERSHIP EXCELLENCE SERIES
                           Toastmasters International’s The Leadership Excellence Series is a set of presentations addressing the
                           subject of leadership. Members will learn about the skills they will need to be successful leaders
                           inside and outside of Toastmasters.
                               Presentations in The Leadership Excellence Series may be offered by any club member and
                           require 10 to 15 minutes to present.

                           CONDUCTING THE PRESENTATION
                           “Giving Effective Feedback” discusses how to provide effective performance feedback to team
                           members, and how to recognize positive performers. This product consists of four parts:

                               Definition and explanation of the presentation
                               Guidelines for your introduction to the audience
                               Outline for the development of your speech
                               CD of a PowerPoint presentation to be viewed along with your speech



                                   In Your Own Words
                                   The outline is not a script and should not be read word-for-word. Instead, use the
                                   document as a guide for presenting the material in your own words and with your
                                   own narrative style. The outline is a structure on which to build your presentation.
                                   Use the points of the outline to develop your speech, but be the author of your
                                   own oration.



                           Here are some tips on using this outline to develop and deliver your presentation:

                               Study the outline carefully. Familiarize yourself with the general structure. Preparation is the
                                 key to a successful presentation.
                               Use the outline to build your own speech using your own words. Prepare a set of notes indi-
                                 cating where you wish to pause, gesture, or add special verbal emphasis. Highlight key words
                                 or sentences to help you present the material most effectively.
                               Be expressive when delivering your speech. Use all of the presentation skills you have learned
                                 as a Toastmaster, including vocal variety and gestures.

                           USING VISUAL AIDS EFFECTIVELY
                           Visual aids add interest to any presentation and help your audience retain information. You are
                           encouraged to use them. If you plan to use the PowerPoint slides for this presentation as visual aids,
                           you will need a data projector, a laptop computer, a table to support them, and a screen for view-
                           ing. In the outline, there are indications for placement of the PowerPoint slides. Each is numbered.
                           For example, V1 refers to the first visual.
                               Please note that the first slide in the PowerPoint show is a title slide and is not included in this
                           numbering system.


2   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
If you cannot arrange for projection equipment but still would like to use visuals, you may copy
the material on the visuals onto a flipchart. Do this before the presentation. Use a heavy marking
pen that does not seep through the paper, and write on every third or fourth page so succeeding
visuals will not show through. Also, make your letters large and heavy with plenty of space
between them.
    Follow these tips when using visual aids:

  Set them up and test them before the meeting begins. Place them so they are easily visible
    to listeners. Place your projector so it projects a large, high, undistorted image on the screen.
    Focus the image.
  Bring spare equipment, including a projector bulb, extension cord, extra marking pens, etc.
  Display your visuals only when they are needed. If you are using a flipchart, flip the page back
    out of view when you are finished with it.
  Remember not to stand between the screen or flipchart and your audience or you will block
    their view.
  Maintain eye contact with your listeners. Do not talk to the screen or flipchart. If you must turn
    your back to point out something, pause as you point it out, and then resume speaking only
    after you are once again facing your audience.

EVALUATION AND THE ADVANCED LEADER BRONZE (ALB) AWARD
Because this is an outlined presentation, for presenting it you will not receive credit toward com-
pleting a manual speech project, but you may receive credit toward your Advanced Leader Bronze
(ALB) award. Ask your vice president education to assign an evaluator for your presentation.
    Conducting any two presentations from The Successful Club Series and/or The Leadership
Excellence Series is one component of qualification for ALB recognition. For further details, please
view the Toastmasters International Website: www.toastmasters.org/membereducation.




                                                                       THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK   3
GIVING EFFECTIVE FEEDBACK
                           Introducing the Presenter

                           TIPS FOR THE PRESENTER: WRITE YOUR INTRODUCTION
                           All prepared speeches in Toastmasters require an introduction. A proper introduction of you and
                           your speech is important to the success of your presentation. Use the following as a guide in writing
                           your introduction:

                               Include the purpose of The Leadership Excellence Series.
                               Explain why “Giving Effective Feedback” is important for a Toastmasters club, stating the
                                 purpose and one or more objectives of your presentation.
                               Incorporate some background about yourself.
                               Read When You’re the Introducer (Item 1167E) for further details on giving a proper
                                 introduction.
                               Give your finished introduction to the person who will be introducing you.

                           TIPS FOR THE INTRODUCER

                               Ask the presenter any clarifying questions.
                               Rehearse the introduction.




4   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
GIVING EFFECTIVE FEEDBACK
 Outline

INTRODUCTION                                                                                                     V1
In order for a team to be effective, its leader must be able to comfortably offer feedback to team
members. Feedback is information concerning the team’s behavior, attitude, relationships, and
progress toward achieving objectives. Leaders that skillfully provide feedback help the team achieve
its goals, build the team’s confidence and pride, and help them to succeed.

FOUR STEPS
The following four steps will help individuals to prepare and give appropriate feedback.

  Set clear and concise objectives. When team objectives are clearly communicated, team                        V2
    members will find it easier to perform. By establishing clear goals, objectives, and perfor-
    mance expectations, you have a standard with which to measure team members’ perfor-
    mance and to base your feedback.
  Observe team members’ performance. Carefully note what a team member is doing well
    and what does not meet expectations.
  Provide immediate feedback. The passage of time diminishes the effectiveness of your
    praise or criticism.
  Recognize positive performance. Make a point to recognize everyone who performs to
    expectations. Avoid focusing only on outstanding or poor performers.

GIVING CONSTRUCTIVE FEEDBACK
Allowing an ineffective team member to continue his or her behavior can prevent a team from
meeting its goals and lower the morale and motivation of those team members who are perform-
ing. Following are tips that can help you give more constructive feedback.

  Be specific. If your feedback is general or unclear, your message can be misinterpreted. As                  V3
    a result, the message may be ignored and no improvement will occur. Offer specific details
    about the individual’s behavior and its effect on the team.
  Speak for yourself. Offer comments from your own experience or point of view. Avoid saying,
    “Everyone thinks…” or “People are saying…” Instead, say “I saw…” or “I am concerned…”
  Be sincere. Tell the team member how a specific action of theirs makes you feel.
  Emphasize how actions affect the team. Team members often don’t realize how their
    actions and behaviors affect others. Explain to the person the impact of that person’s actions
    or inaction on others.
  Use the “I” technique. When speaking to someone, avoid saying “you.” This can make the                       V4
    team member feel defensive. Instead, focus on your own sensibilities and perceptions.
  End on a positive note. Conclude the feedback discussion with a statement of appreciation
    or praise. Express confidence in the team member and his or her positive intentions for the
    team and ability to improve.



                                                                      THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK   5
Recognize improvement. Observe the team member’s performance after the feedback
                                 session. If improvement occurs, be sure to praise the team member. If improvement doesn’t
                                 occur, offer feedback again or coach the person.

                              Always address issues in private. Doing so in front of others can embarrass or humiliate that
                           person and make others uncomfortable.

                V5         RECOGNIZE POSITIVE PERFORMANCE
                              Feedback also involves recognizing those who perform well. Recognize team members for their
                           accomplishments to promote continuous improvement. Positive feedback can motivate people to
                           perform even better. When you offer positive feedback, remember to:

                               Be specific. State what the team member did to deserve praise.
                               Express your appreciation. Explain why the team member’s effort was effective and how it
                                 contributed to the success of the team.
                               Encourage them to do more of the same.

                V6         CONCLUSION
                           Providing meaningful feedback to team members will reinforce outstanding performance and
                           encourage others to improve their performance. Use your Toastmasters evaluation skills when pro-
                           viding feedback. Teams can meet and even exceed goals when evaluation skills lead the team to its
                           fullest working potential.




6   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
 Evaluation Guide


Evaluator’s Name _________________________________________________________________

Presentation Title ________________________________________  Date ______ ______________
                                                                       _


How effective was the speaker’s introduction in helping the audience understand the ­ urpose of
                                                                                      p
  The ­Leadership Excellence Series and the presentation itself?



Was the presenter adequately prepared? How heavily did the presenter rely on notes?



How did the speaker use vocal variety to enhance this presentation?



What other techniques did the speaker use to personalize and augment the presentation?
  Were they effective? How?



Did the speaker display the visuals smoothly and at the appropriate times? How could the
  speaker improve?



What aspect of the speaker’s presentation style did you find unique? Why?



Did the speaker present the material clearly and simply so audience members could easily use
  the ­nformation to improve their own leadership skills?
      i



What could the speaker have done differently to make the presentation more effective?



What did you like about the presentation?




                                                                   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK   7
 Notes




8   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
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317 a giving effective feedback interactive

  • 1. GIVING EFFECTIVE FEEDBACK The Leadership Excellence Series WHERE LEADERS ARE MADE
  • 2. GIVING EFFECTIVE FEEDBACK The Leadership ­Excellence Series TOASTMASTERS INTERNATIONAL P.O. Box 9052 • Mission Viejo, CA 92690 • USA Phone: 949-858-8255 • Fax: 949-858-1207 www.toastmasters.org/members © 2011 Toastmasters International. All rights reserved. Toastmasters International, the Toastmasters International logo, and all other Toastmasters International trademarks and copyrights are the sole property of Toastmasters International and may be used only with permission. WHERE LEADERS Rev. 5/2011      Item 317A ARE MADE
  • 3. THE LEADERSHIP EXCELLENCE SERIES Toastmasters International’s The Leadership Excellence Series is a set of presentations addressing the subject of leadership. Members will learn about the skills they will need to be successful leaders inside and outside of Toastmasters. Presentations in The Leadership Excellence Series may be offered by any club member and require 10 to 15 minutes to present. CONDUCTING THE PRESENTATION “Giving Effective Feedback” discusses how to provide effective performance feedback to team members, and how to recognize positive performers. This product consists of four parts: Definition and explanation of the presentation Guidelines for your introduction to the audience Outline for the development of your speech CD of a PowerPoint presentation to be viewed along with your speech In Your Own Words The outline is not a script and should not be read word-for-word. Instead, use the document as a guide for presenting the material in your own words and with your own narrative style. The outline is a structure on which to build your presentation. Use the points of the outline to develop your speech, but be the author of your own oration. Here are some tips on using this outline to develop and deliver your presentation: Study the outline carefully. Familiarize yourself with the general structure. Preparation is the key to a successful presentation. Use the outline to build your own speech using your own words. Prepare a set of notes indi- cating where you wish to pause, gesture, or add special verbal emphasis. Highlight key words or sentences to help you present the material most effectively. Be expressive when delivering your speech. Use all of the presentation skills you have learned as a Toastmaster, including vocal variety and gestures. USING VISUAL AIDS EFFECTIVELY Visual aids add interest to any presentation and help your audience retain information. You are encouraged to use them. If you plan to use the PowerPoint slides for this presentation as visual aids, you will need a data projector, a laptop computer, a table to support them, and a screen for view- ing. In the outline, there are indications for placement of the PowerPoint slides. Each is numbered. For example, V1 refers to the first visual. Please note that the first slide in the PowerPoint show is a title slide and is not included in this numbering system. 2   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
  • 4. If you cannot arrange for projection equipment but still would like to use visuals, you may copy the material on the visuals onto a flipchart. Do this before the presentation. Use a heavy marking pen that does not seep through the paper, and write on every third or fourth page so succeeding visuals will not show through. Also, make your letters large and heavy with plenty of space between them. Follow these tips when using visual aids: Set them up and test them before the meeting begins. Place them so they are easily visible to listeners. Place your projector so it projects a large, high, undistorted image on the screen. Focus the image. Bring spare equipment, including a projector bulb, extension cord, extra marking pens, etc. Display your visuals only when they are needed. If you are using a flipchart, flip the page back out of view when you are finished with it. Remember not to stand between the screen or flipchart and your audience or you will block their view. Maintain eye contact with your listeners. Do not talk to the screen or flipchart. If you must turn your back to point out something, pause as you point it out, and then resume speaking only after you are once again facing your audience. EVALUATION AND THE ADVANCED LEADER BRONZE (ALB) AWARD Because this is an outlined presentation, for presenting it you will not receive credit toward com- pleting a manual speech project, but you may receive credit toward your Advanced Leader Bronze (ALB) award. Ask your vice president education to assign an evaluator for your presentation. Conducting any two presentations from The Successful Club Series and/or The Leadership Excellence Series is one component of qualification for ALB recognition. For further details, please view the Toastmasters International Website: www.toastmasters.org/membereducation. THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK   3
  • 5. GIVING EFFECTIVE FEEDBACK Introducing the Presenter TIPS FOR THE PRESENTER: WRITE YOUR INTRODUCTION All prepared speeches in Toastmasters require an introduction. A proper introduction of you and your speech is important to the success of your presentation. Use the following as a guide in writing your introduction: Include the purpose of The Leadership Excellence Series. Explain why “Giving Effective Feedback” is important for a Toastmasters club, stating the purpose and one or more objectives of your presentation. Incorporate some background about yourself. Read When You’re the Introducer (Item 1167E) for further details on giving a proper introduction. Give your finished introduction to the person who will be introducing you. TIPS FOR THE INTRODUCER Ask the presenter any clarifying questions. Rehearse the introduction. 4   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
  • 6. GIVING EFFECTIVE FEEDBACK  Outline INTRODUCTION V1 In order for a team to be effective, its leader must be able to comfortably offer feedback to team members. Feedback is information concerning the team’s behavior, attitude, relationships, and progress toward achieving objectives. Leaders that skillfully provide feedback help the team achieve its goals, build the team’s confidence and pride, and help them to succeed. FOUR STEPS The following four steps will help individuals to prepare and give appropriate feedback. Set clear and concise objectives. When team objectives are clearly communicated, team V2 members will find it easier to perform. By establishing clear goals, objectives, and perfor- mance expectations, you have a standard with which to measure team members’ perfor- mance and to base your feedback. Observe team members’ performance. Carefully note what a team member is doing well and what does not meet expectations. Provide immediate feedback. The passage of time diminishes the effectiveness of your praise or criticism. Recognize positive performance. Make a point to recognize everyone who performs to expectations. Avoid focusing only on outstanding or poor performers. GIVING CONSTRUCTIVE FEEDBACK Allowing an ineffective team member to continue his or her behavior can prevent a team from meeting its goals and lower the morale and motivation of those team members who are perform- ing. Following are tips that can help you give more constructive feedback. Be specific. If your feedback is general or unclear, your message can be misinterpreted. As V3 a result, the message may be ignored and no improvement will occur. Offer specific details about the individual’s behavior and its effect on the team. Speak for yourself. Offer comments from your own experience or point of view. Avoid saying, “Everyone thinks…” or “People are saying…” Instead, say “I saw…” or “I am concerned…” Be sincere. Tell the team member how a specific action of theirs makes you feel. Emphasize how actions affect the team. Team members often don’t realize how their actions and behaviors affect others. Explain to the person the impact of that person’s actions or inaction on others. Use the “I” technique. When speaking to someone, avoid saying “you.” This can make the V4 team member feel defensive. Instead, focus on your own sensibilities and perceptions. End on a positive note. Conclude the feedback discussion with a statement of appreciation or praise. Express confidence in the team member and his or her positive intentions for the team and ability to improve. THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK   5
  • 7. Recognize improvement. Observe the team member’s performance after the feedback session. If improvement occurs, be sure to praise the team member. If improvement doesn’t occur, offer feedback again or coach the person. Always address issues in private. Doing so in front of others can embarrass or humiliate that person and make others uncomfortable. V5 RECOGNIZE POSITIVE PERFORMANCE Feedback also involves recognizing those who perform well. Recognize team members for their accomplishments to promote continuous improvement. Positive feedback can motivate people to perform even better. When you offer positive feedback, remember to: Be specific. State what the team member did to deserve praise. Express your appreciation. Explain why the team member’s effort was effective and how it contributed to the success of the team. Encourage them to do more of the same. V6 CONCLUSION Providing meaningful feedback to team members will reinforce outstanding performance and encourage others to improve their performance. Use your Toastmasters evaluation skills when pro- viding feedback. Teams can meet and even exceed goals when evaluation skills lead the team to its fullest working potential. 6   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK
  • 8.  Evaluation Guide Evaluator’s Name _________________________________________________________________ Presentation Title ________________________________________  Date ______ ______________ _ How effective was the speaker’s introduction in helping the audience understand the ­ urpose of p The ­Leadership Excellence Series and the presentation itself? Was the presenter adequately prepared? How heavily did the presenter rely on notes? How did the speaker use vocal variety to enhance this presentation? What other techniques did the speaker use to personalize and augment the presentation? Were they effective? How? Did the speaker display the visuals smoothly and at the appropriate times? How could the speaker improve? What aspect of the speaker’s presentation style did you find unique? Why? Did the speaker present the material clearly and simply so audience members could easily use the ­nformation to improve their own leadership skills? i What could the speaker have done differently to make the presentation more effective? What did you like about the presentation? THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK   7
  • 9.  Notes 8   THE LEADERSHIP EXCELLENCE SERIES • GIVING EFFECTIVE FEEDBACK