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Indies! Indies!
Mobile Monday
April 24th, 2013
HoChi Minh City
Before we dive into the topic
• Who is this presenter?
• What is his background?
• Has he succeeded in this field?
• … ?
• … ?
Xin lỗi, anh chỉ là thằng bán game choTáo
“Indie” in this context
• Individuals (student, hobbyist)
• Small teams
• Small “start-up” companies
… with these constraints:
• Low budget
• Inexperience
Current situation
• What we have
– Passion
• What we need to solve
– Quality (product)
• Mindset
• Skillset
– Quantity (visibility)
• PR / Marketing
Right mindset
• Commitment / responsibility
– Target, Discipline, Persistence
• Quality-oriented
• Listen
• Improve
• Professional / positive attitude
• Hard work => More luck! (cause-effect)
Needed Skillset
• English
• Technical skills
Visibility
• Forums / Facebook /Twitter / etc.
• Press
• Promotions: ads, pay for downloads, etc.
• Partner with a publisher / store
– Local
– Global
Advices
• Start small, finish well
• Right mindset
• English! English! English!
“Success is a journey, not a destination”
THANKYOU!
ABOUT ME
TháiThanh Phong
Co-founder @ www.guava7.com
Email: phongtt@guava7.com
Linkedin
http://www.linkedin.com/in/thaithanhphong
Facebook
https://www.facebook.com/thaithanhphong
GOOD READS
Four KeyTraits for Designers
GameArtists:TheThree Cardinal Rules
Finishing a game
Indie Resources

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Mobile Monday 04/2013: Guava7 - Indies! Indies!

  • 1. Indies! Indies! Mobile Monday April 24th, 2013 HoChi Minh City
  • 2. Before we dive into the topic • Who is this presenter? • What is his background? • Has he succeeded in this field? • … ? • … ?
  • 3. Xin lỗi, anh chỉ là thằng bán game choTáo
  • 4. “Indie” in this context • Individuals (student, hobbyist) • Small teams • Small “start-up” companies … with these constraints: • Low budget • Inexperience
  • 5. Current situation • What we have – Passion • What we need to solve – Quality (product) • Mindset • Skillset – Quantity (visibility) • PR / Marketing
  • 6. Right mindset • Commitment / responsibility – Target, Discipline, Persistence • Quality-oriented • Listen • Improve • Professional / positive attitude • Hard work => More luck! (cause-effect)
  • 8. Visibility • Forums / Facebook /Twitter / etc. • Press • Promotions: ads, pay for downloads, etc. • Partner with a publisher / store – Local – Global
  • 9. Advices • Start small, finish well • Right mindset • English! English! English! “Success is a journey, not a destination”
  • 10. THANKYOU! ABOUT ME TháiThanh Phong Co-founder @ www.guava7.com Email: phongtt@guava7.com Linkedin http://www.linkedin.com/in/thaithanhphong Facebook https://www.facebook.com/thaithanhphong GOOD READS Four KeyTraits for Designers GameArtists:TheThree Cardinal Rules Finishing a game Indie Resources

Editor's Notes

  1. Tiềmnăng, cơhội,thờicơ, sốliệuphântích: Sơn & GiangAnhMộtkhíacạnhkhác: indie developers, đặcbiệtlàyếutố “con người”
  2. Khôngcótiếngtăm: khôngthèmngheCótiếngtămnhưng “cóvẻ” (dùvôtình hay cốý) caongạo: láo
  3. Suyngẫmvàovấnđề, khôngquantâmđếnngườinóilàai.Ýkiếnchủquan, dựatrênnhữnggìđãkinh qua & quansátđược.Đưanhữngcâuchuyệnthựctếvàotừngý.
  4. Indie làgì?Địnhnghĩarộng, mơhồ. Khôngtranhluậnnhiềuởđây.
  5. Passion: chưađủ, khôngổnđịnh, cóthểdễnản, dễbỏcuộc, hoặckhônglàmrakếtquảtốtnhấtCầncótráchnhiệm. => Kỷluật, kiêntrì. Story: ngườibạnmớisinh conKhắtkhevớikếtquảmìnhlàmra. Story: Number Rush (3 lầnthayđổi main menu), Gameloft: art trash pixelQuansát, lắngnghe user. Story: Flurry analytics. “Words for Us” in Game42.IMPROVE. Improve sảnphẩm. Chơinhiều game, chơi game mìnhlàmra. Story: Game42 (4 lần update).Professiontal: ego, team workDễtựmãn. Dễbỏcuộc. Story: gameloft, optimize framerate.HARDWORK. Story: Angry bird. Colorbox. Game42 được publisher liênhệ.
  6. XemthườngkiếnthứcnềntảnglúchọcđạihọcKhôngtựrènluyệnthêm, chỉdựavàonhữngcôngviệcđượcgiaoThan khônghọcđượcnhiềuởcôngviệc
  7. Collaboration opportunity with Guava7:Seminars for studentsInternship this summer