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OGDC 2014: Tips and Tricks for seasonal events and community building in Dragon Island
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OGDC 2014: Tips and Tricks for seasonal events and community building in Dragon Island
1.
NGUYEN QUOC BUU
and NGUYEN VAN THIET - FireBat Game Studio/VNG Dragon Island ’s
2.
Short review about
Dragon Island's Events. Strategic Planning for Events according to user's Behavior seasonally. Community Building. CONTENT
3.
4.
5.
6.
0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000 Monthly Active Users
7.
5,121 8,815 8,488 11,858 12,428 27,897 46,946
46,822 38,983 48,383 38,475 58,349 47,449 34,058 52,986 78,819 61,264 63,060 65,532 64,198 Monthly Paying Users
8.
USER BEHAVIOR
9.
USER BEHAVIOR
10.
USER BEHAVIOR
11.
Tet Holiday Valentine Women’s Day USER
BEHAVIOR
12.
USER BEHAVIOR
13.
Kings Hung Anniversary USER BEHAVIOR
14.
USER BEHAVIOR
15.
Summer Mid Autumn Festival USER BEHAVIOR
16.
USER BEHAVIOR
17.
Game’s Birthday Halloween Christmas USER BEHAVIOR
18.
SECTION SUMMARY
19.
OUR EXPERIENCE 0 4000 8000 12000 16000 20000 0h 1h
2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h Saturday vs. Sunday Concurrent Users
20.
Saturday vs. Sunday
Revenue 0h 1h 2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h
21.
0 4000 8000 12000 16000 20000 0h 1h 2h
3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h Saturday vs. Sunday Concurrent Users
22.
Saturday vs. Sunday
Revenue 0h 1h 2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h
23.
OUR EXPERIENCE
24.
OUR EXPERIENCE
25.
OUR EXPERIENCE Making Mini-Games is
a waste of time
26.
COMMUNITY Will be presented
by Nguyen Van Thiet
27.
COMMUNITY BUILDING IN DRAGON
ISLAND NGUYEN VAN THIET Vietnam Department - VNG
28.
CONTENT 3 2 1 4
29.
1. AVATAR Insight Humorous SentimentalDynamic FriendFriendl y
30.
30% 70% MODERATOR “Visible” users “Invisible” users
31.
2. MODERATOR for “Visible”
users Moderator (MOD)
32.
Understanding 3. MODERATOR for “Invisible”
users
33.
4. GAMER MEETING CARE UNDERSTANDBE
TRUSTED
34.
4. GAMER MEETING COST PEOPLE TIME
35.
3 2 4. GAMER MEETING
HELD BY ORGANIZATION
36.
4. GAMER MEETING
37.
COMMUNITY DEVELOPMENT 21 4 3
38.
NGUYEN VAN THIET Vietnam
Department – VNG Email: thietnv@vng.com.vn
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