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Sports PR Lecture #4

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Game Day Communications
Game Day Communications
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Sports Public Relations Lecture: 10.25.11 University of Cincinnati By Jackie Reau
Current Events Quiz
Assignments Media Database
Sports Media Define the various outlets
Editing Assignment
Managing Media
Sports & Social Media: Monetizing for Sponsorship
Facebook Fan value: $1.33 Twitter Follower value: $.29 YouTube views value: $2.50/thousand views
Assignment: Review your team’s social media network (Facebook Fan Page, Twitter Page, YouTube Page and state their value. Then, provide three recommendations for improvement.

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Sports PR Lecture #4