OCLC Report on Sharing, Privacy and Trust in Networked World

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This is a brief presentation on social networking and the OCLC report on Sharing, Privacy and Trust and how that can be applied to non-profits.

Wirtschaft & Finanzen Technologie

OCLC Report on Sharing, Privacy and Trust in Our Networked World: Key Findings for Aluka 2008.01.18 Michael Gallagher, Aluka User Services

Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Definitions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is OCLC? Online Computer Library Center What do they do? Dedicated to the furthering of access to the world’s information and reducing information costs. What do we know them for? World Cat, Dublin Core, and this study Where can I find them? In Dublin, Ohio, or at http://www.oclc.org/ OCLC

Sharing, Privacy and Trust in Our Networked World ,[object Object],[object Object],[object Object],[object Object],[object Object]

Sharing, Privacy and Trust in Our Networked World ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],Sharing, Privacy and Trust in Our Networked World 144.2% 110.1% 287.4% 83.3% 120.8% 73.2% User growth (2000-2007) 62.3% 61.1% 53.7% 67.1% 69.7% 67.8% Internet Users as % of Population 60 363 602 82 509 367 61 350 009 128 644 345 301 967 681 32 440 970 Population (2007) United Kingdom Germany France Japan United States Canada

Sharing, Privacy and Trust in Our Networked World ,[object Object]

Sharing, Privacy and Trust in Our Networked World ,[object Object],[object Object],[object Object],[object Object]

Findings ,[object Object],[object Object],[object Object],[object Object],32.0 2.6% Facebook 10 5.2 6.6% Wikipedia 9 12.8 4.5% Baidu 8 33.1 2.9% Orkut 7 36.0 4.9% MySpace 6 5.9 17.8% Windows Live 5 12.4 12.9% YouTube 4 6.1 24.2% Google 3 6.9 24.4% MSN 2 13.8 25.9% Yahoo 1 Page views per user % of global users who visit site Name Traffic Rank

Findings 98% 10,412,000 5,247,000 Persons: 35+ 181% 3,134,000 1,114,000 Persons: 25-34 38% 7,843,000 5,674,000 Persons: 18-24 149% 4,060,000 1,628,000 Persons: 12-17 Percent Change May-07 (000) May-06 (000) Age Segment

Findings ,[object Object],[object Object]

Findings ,[object Object],[object Object],[object Object],[object Object]

Findings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

OCLC Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object]

OCLC Conclusions ,[object Object],[object Object]

Relevance for Aluka ,[object Object],[object Object],[object Object],[object Object],[object Object]

Thank you. Michael Gallagher Aluka User Services 100 Campus Drive, Suite 100 Princeton, New Jersey 08540 Tel: (609) 986-2268

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OCLC Report on Sharing, Privacy and Trust in Networked World

1. OCLC Report on Sharing, Privacy and Trust in Our Networked World: Key Findings for Aluka 2008.01.18 Michael Gallagher, Aluka User Services

4. What is OCLC? Online Computer Library Center What do they do? Dedicated to the furthering of access to the world’s information and reducing information costs. What do we know them for? World Cat, Dublin Core, and this study Where can I find them? In Dublin, Ohio, or at http://www.oclc.org/ OCLC

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13. Findings According to http://alexa.com/

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16. Findings 98% 10,412,000 5,247,000 Persons: 35+ 181% 3,134,000 1,114,000 Persons: 25-34 38% 7,843,000 5,674,000 Persons: 18-24 149% 4,060,000 1,628,000 Persons: 12-17 Percent Change May-07 (000) May-06 (000) Age Segment

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25. Relevance for Aluka

26. Closing Thoughts

27. Thank you. Michael Gallagher Aluka User Services 100 Campus Drive, Suite 100 Princeton, New Jersey 08540 Tel: (609) 986-2268

OCLC Report on Sharing, Privacy and Trust in Networked World

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