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User Testing the
borrowing process on
The New York Public
Library website
nypl.org
Galit Lurya
BACKGROUND

In 2012, the New York
public library's website
had 32 million visits.

Gives access to the
library's catalogs and
on-line collections

Has information about
the library's events,
exhibitions, and classes

Library cardholders can
request books as well as
download e-books and
audibooks
GOALS

Focusing on identifying the problem
areas in the New York Public Library
website book borrowing process
GOALS

Discovering and finding books the user is interested in
GOALS

Requesting to borrow books, check due dates of borrowed
books and status of books on hold
PARTICIPANTS

Focusing on users that already have a library card
and are divided into two subgroups:

Individuals that have
used the NYPL website
to borrow books

Individuals that have not
used the NYPL website
to borrow books
WHAT TO TEST- TASKS

Users should be able to:


Find books they want to borrow



Discover new books



See if a book is available for borrowing



Place a hold for a book



Check the state of a hold or a borrowed book
METHODOLOGY

Background
Questionnaire

Tasks

Talk out loud

LikertScale

Interview
BACKGROUND QUESTIONNAIRE

GENDER

AGE

2 | male
4 | female

3 | 18-25
1 | 26-39
2 | 40-59
60+
BACKGROUND QUESTIONNAIRE

ETHNICITY

LANGUAGE
4 | english

3 | white/caucasian

2 | asian/pascific islander

2 | asian
black / african american

spanish

american indian / alaska native

other

native hawaiian / other pacific islander
1 | other
BACKGROUND QUESTIONNAIRE

HOUSEHOLD INCOME
2 | under $25,000
1 | between $25,000 to $60,000
2 | more than $60,000

EDUCATION
less than high school
high school
some college
2 year college degree (associate)
5 | 4 year college degree (BS,BA)
1 | masters degree
doctoral degree
professional degree (MD, JD)
BACKGROUND QUESTIONNAIRE

BOOKS READ (MONTHLY)
less than 1
3 | 1-2
2 | 3-4
1 | more than 4

LIBRARY VISITS (MONTHLY)
1 | less than 1
3 | 1-2
1 | 3-4
1 | more than 4
BACKGROUND QUESTIONNAIRE

HOW TO DECIDE WHAT TO READ
1 | bestseller rankings
2 | books that everyone is talking about
4 | direct recommendations from someone else
2 | new titles/recently released books
4 | other
INTERVIEW QUESTIONS

HOURS SPENT ONLINE WEEKLY
3
2
1

less than
15

between
15-30

50+
INTERVIEW QUESTIONS

VISITS TO THE NYPL
WEBSITE (YEARLY)

LOCATION WHEN USING
THE NYPL WEBSITE
5

3
2
1

1

1-2

3-9

10+

home

on the
go
INTERVIEW QUESTIONS

OTHER WEBSITES/PLATFORMS USED FOR BOOKS
TASK 1

Find a book (digital format) you recently
read or want to read and borrow it

4

1

success

partial
success

fail
TASK 1

Find a book (digital format) you recently
read or want to read and borrow it
2 experienced users

4 new users

4

1

success

1

partial
success

fail
TASK 1 LIKERTSCALE | EXPERIENCED USERS

Find a book (digital format) you recently
read or want to read and borrow it

2 experienced users

Strongly
disagree

Disagree

Neutral

Finding a book was easy

2

1

Finding the book format was easy
Finding the book availabilty was easy
Downloading the book to a device was easy

Agree

Strongly
agree

1
1

1

1
TASK 1 LIKERTSCALE | NEW USERS

Find a book (digital format) you recently
read or want to read and borrow it

4 new users

Strongly
disagree

Disagree

Neutral

Agree

Finding a book was easy

1

1

2

Finding the book format was easy

1

3

Finding the book availabilty was easy

1

1

Downloading the book to a device was easy

1

2

Strongly
agree
TASK 2

Find a book (physical format) that you haven't
heard of and interests you and borrow it
1 experienced user

0 new users

1

success

partial
success

fail
TASK 2 LIKERTSCALE | EXPERIENCED USERS

Find a book (physical format) that you haven't
heard of and interests you and borrow it

1 experienced users
Finding a book was easy

Strongly
disagree

Disagree

Neutral

Agree

1

Finding the book format was easy

1

Finding the book availabilty was easy

1

Finding where to pick up the book was easy

1

Strongly
agree
TASK 3

Find out when a book you borrowed is
due for return
TASK 3

Find out when a book you borrowed is
due for return
2 experienced users

3 new users

4

1

success

partial
success

fail
TASK 3 LIKERTSCALE | EXPERIENCED USERS

Find out when a book you borrowed is
due for return

2 experienced users

Strongly
disagree

Disagree

Finding my borrowed books was easy

Finding the due date of the book was easy

Neutral

Agree

2

1

1

Strongly
agree
TASK 3 LIKERTSCALE | NEW USERS

Find out when a book you borrowed is
due for return

2 new users
Finding my borrowed books was easy

Finding the due date of the book was easy

Strongly
disagree

Disagree

1

Neutral

Agree

Strongly
agree

1

1

1
TASK 4

Find out how long you need to wait for
a book on hold
2 experienced users

2 new users

3

1

success

partial
success

fail
TASK 4 LIKERTSCALE | EXPERIENCED USERS

Find out how long you need to wait for
a book on hold

2 experienced users

Strongly
disagree

Disagree

Neutral

Finding my book on hold was easy
Finding how many people are before me in
line was easy

Agree

2

1

1

Strongly
agree
TASK 4 LIKERTSCALE | NEW USERS

Find out how long you need to wait for
a book on hold

1 new users
Finding my book on hold was easy
Finding how many people are before me in
line was easy

Strongly
disagree

Disagree

Neutral

1

1

Agree

Strongly
agree
CLOSING QUESTIONS

If you were the developer of the website
what is the first thing you would change?
Thank you

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User testing the New York Public Library website presentation

  • 1. User Testing the borrowing process on The New York Public Library website nypl.org Galit Lurya
  • 2. BACKGROUND In 2012, the New York public library's website had 32 million visits. Gives access to the library's catalogs and on-line collections Has information about the library's events, exhibitions, and classes Library cardholders can request books as well as download e-books and audibooks
  • 3. GOALS Focusing on identifying the problem areas in the New York Public Library website book borrowing process
  • 4. GOALS Discovering and finding books the user is interested in
  • 5. GOALS Requesting to borrow books, check due dates of borrowed books and status of books on hold
  • 6. PARTICIPANTS Focusing on users that already have a library card and are divided into two subgroups: Individuals that have used the NYPL website to borrow books Individuals that have not used the NYPL website to borrow books
  • 7. WHAT TO TEST- TASKS Users should be able to:  Find books they want to borrow  Discover new books  See if a book is available for borrowing  Place a hold for a book  Check the state of a hold or a borrowed book
  • 9. BACKGROUND QUESTIONNAIRE GENDER AGE 2 | male 4 | female 3 | 18-25 1 | 26-39 2 | 40-59 60+
  • 10. BACKGROUND QUESTIONNAIRE ETHNICITY LANGUAGE 4 | english 3 | white/caucasian 2 | asian/pascific islander 2 | asian black / african american spanish american indian / alaska native other native hawaiian / other pacific islander 1 | other
  • 11. BACKGROUND QUESTIONNAIRE HOUSEHOLD INCOME 2 | under $25,000 1 | between $25,000 to $60,000 2 | more than $60,000 EDUCATION less than high school high school some college 2 year college degree (associate) 5 | 4 year college degree (BS,BA) 1 | masters degree doctoral degree professional degree (MD, JD)
  • 12. BACKGROUND QUESTIONNAIRE BOOKS READ (MONTHLY) less than 1 3 | 1-2 2 | 3-4 1 | more than 4 LIBRARY VISITS (MONTHLY) 1 | less than 1 3 | 1-2 1 | 3-4 1 | more than 4
  • 13. BACKGROUND QUESTIONNAIRE HOW TO DECIDE WHAT TO READ 1 | bestseller rankings 2 | books that everyone is talking about 4 | direct recommendations from someone else 2 | new titles/recently released books 4 | other
  • 14. INTERVIEW QUESTIONS HOURS SPENT ONLINE WEEKLY 3 2 1 less than 15 between 15-30 50+
  • 15. INTERVIEW QUESTIONS VISITS TO THE NYPL WEBSITE (YEARLY) LOCATION WHEN USING THE NYPL WEBSITE 5 3 2 1 1 1-2 3-9 10+ home on the go
  • 17. TASK 1 Find a book (digital format) you recently read or want to read and borrow it 4 1 success partial success fail
  • 18. TASK 1 Find a book (digital format) you recently read or want to read and borrow it 2 experienced users 4 new users 4 1 success 1 partial success fail
  • 19. TASK 1 LIKERTSCALE | EXPERIENCED USERS Find a book (digital format) you recently read or want to read and borrow it 2 experienced users Strongly disagree Disagree Neutral Finding a book was easy 2 1 Finding the book format was easy Finding the book availabilty was easy Downloading the book to a device was easy Agree Strongly agree 1 1 1 1
  • 20. TASK 1 LIKERTSCALE | NEW USERS Find a book (digital format) you recently read or want to read and borrow it 4 new users Strongly disagree Disagree Neutral Agree Finding a book was easy 1 1 2 Finding the book format was easy 1 3 Finding the book availabilty was easy 1 1 Downloading the book to a device was easy 1 2 Strongly agree
  • 21. TASK 2 Find a book (physical format) that you haven't heard of and interests you and borrow it 1 experienced user 0 new users 1 success partial success fail
  • 22. TASK 2 LIKERTSCALE | EXPERIENCED USERS Find a book (physical format) that you haven't heard of and interests you and borrow it 1 experienced users Finding a book was easy Strongly disagree Disagree Neutral Agree 1 Finding the book format was easy 1 Finding the book availabilty was easy 1 Finding where to pick up the book was easy 1 Strongly agree
  • 23. TASK 3 Find out when a book you borrowed is due for return
  • 24. TASK 3 Find out when a book you borrowed is due for return 2 experienced users 3 new users 4 1 success partial success fail
  • 25. TASK 3 LIKERTSCALE | EXPERIENCED USERS Find out when a book you borrowed is due for return 2 experienced users Strongly disagree Disagree Finding my borrowed books was easy Finding the due date of the book was easy Neutral Agree 2 1 1 Strongly agree
  • 26. TASK 3 LIKERTSCALE | NEW USERS Find out when a book you borrowed is due for return 2 new users Finding my borrowed books was easy Finding the due date of the book was easy Strongly disagree Disagree 1 Neutral Agree Strongly agree 1 1 1
  • 27. TASK 4 Find out how long you need to wait for a book on hold 2 experienced users 2 new users 3 1 success partial success fail
  • 28. TASK 4 LIKERTSCALE | EXPERIENCED USERS Find out how long you need to wait for a book on hold 2 experienced users Strongly disagree Disagree Neutral Finding my book on hold was easy Finding how many people are before me in line was easy Agree 2 1 1 Strongly agree
  • 29. TASK 4 LIKERTSCALE | NEW USERS Find out how long you need to wait for a book on hold 1 new users Finding my book on hold was easy Finding how many people are before me in line was easy Strongly disagree Disagree Neutral 1 1 Agree Strongly agree
  • 30. CLOSING QUESTIONS If you were the developer of the website what is the first thing you would change?