This worksheet accompanies Chapter 45 of "Webify Your Business" (2009) by Patrick Schwerdtfeger. This worksheet is about SEO and all the top places where you need to include targeted keywords and keyword phrases to properly optimize your website for the search engines.

1. Keyword Saturation
© 2009, Patrick Schwerdtfeger
Factor #1: Primary Page Heading and H1 Tags
□ Include the same keywords in your on-page title, also known as the H1 tag.
Notes
Factor #2: Page Title Tag and Meta Description
□ These HTML tags speak directly to search engines and display in SERP listings.
Notes
Factor #3: Domain Name and Page URL Extension
□ Domain names and page URLs extensions represent valuable real estate.
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Factor #4: Internal Link Structure and Anchor Text
□ The internal link structure is a powerful indication of website subject matter.
Notes
Factor #5: Body Text (particularly in 1st paragraph)
□ Try to maximize the use of keywords early in your body text content.
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Factor #6: ALT and Title Tags on Images
□ Search engines look at image ALT and Title tags to evaluate subject matter.
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Factor #7: Consistency of Keywords Throughout
□ Use consistent keywords across all SEO efforts for every given page.
Notes
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