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Does Your Company Do




Direct Mail Campaigns?
Or




Tele-Marketing
How




Do you Hit Your Target?
Better Yet, How
Better Yet, How




Do you Hit the Bull’s Eye?
Two Guidelines
Two Guidelines

Filter, as specifically as possible.
Two Guidelines

     Filter, as specifically as possible.




What you want.
Two Guidelines

     Filter, as specifically as possible.




                        What you don’t want.
What you want.
Here are the Steps.
Here are the Steps.




1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market.
Here are the Steps.




1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market.

2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc.
Here are the Steps.




1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market.

2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc.

3. Define the geographic area of your prospects.
Here are the Steps.




1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market.

2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc.

3. Define the geographic area of your prospects.

4. The List Broker will then come back to you with a 'Count' of how many records meet the
   criteria you have specifically filtered for.
Here are the Steps.




1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market.

2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc.

3. Define the geographic area of your prospects.

4. The List Broker will then come back to you with a 'Count' of how many records meet the
   criteria you have specifically filtered for.

5. Purchase the number of records you needed based upon budget, price breaks, and specific needs.
Now!
Now!




Mail That Campaign!
Now!




Mail That Campaign!      Make Those Calls!
If this program might be a fit for you,
        let’s have a conversation.

               Fred E. Miller
               314-517-8772
          fredmiller@mac.com
     http://fredcosales.blogspot.com
How To Target A Prospect List

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How To Target A Prospect List

  • 1. Does Your Company Do Direct Mail Campaigns?
  • 3. How Do you Hit Your Target?
  • 5. Better Yet, How Do you Hit the Bull’s Eye?
  • 7. Two Guidelines Filter, as specifically as possible.
  • 8. Two Guidelines Filter, as specifically as possible. What you want.
  • 9. Two Guidelines Filter, as specifically as possible. What you don’t want. What you want.
  • 10. Here are the Steps.
  • 11. Here are the Steps. 1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market.
  • 12. Here are the Steps. 1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market. 2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc.
  • 13. Here are the Steps. 1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market. 2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc. 3. Define the geographic area of your prospects.
  • 14. Here are the Steps. 1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market. 2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc. 3. Define the geographic area of your prospects. 4. The List Broker will then come back to you with a 'Count' of how many records meet the criteria you have specifically filtered for.
  • 15. Here are the Steps. 1. Choose the SIC Codes (Standard Industrial Classifications) that best describe your Target Market. 2. Filter by Data Elements; i.e. number of employees, annual sales, square footage, etc. 3. Define the geographic area of your prospects. 4. The List Broker will then come back to you with a 'Count' of how many records meet the criteria you have specifically filtered for. 5. Purchase the number of records you needed based upon budget, price breaks, and specific needs.
  • 16. Now!
  • 18. Now! Mail That Campaign! Make Those Calls!
  • 19. If this program might be a fit for you, let’s have a conversation. Fred E. Miller 314-517-8772 fredmiller@mac.com http://fredcosales.blogspot.com