3. WHY WE SHOULD BE DOING THIS
NO ONE IS BUILDING STUFF WITH
CHARACTER AND STYLE LOCALLY
WE HAVE THE CHANCE TO INJECT SOME
AESTHETICS IN SORSOGON
AND IT NEED NOT BREAK THE BANK FOR
US AND FOR THE LESSEES
4. THE CONCEPT
BUILD AESTHETICALLY PLEASING BUT
INEXPENSIVE STALLS IN BURABOD FOR
RENT
BUILD IN PHASES
PHASE 1 IS FRONTAGE
PHASE 2 IS CENTER GROUNDS
PHASE 3 IS THE BACK
9. KEYS TO VICTORY
1. POSITIVE IMPACT ON NEIGHBORHOOD
2. NOT AN EYESORE
3. NOT A SOURCE OF NOISE POLLUTION
4. A SOURCE OF CHEAP LIVELIHOOD
5. CHARMING FACADE (INEXPENSIVE BUT
“STYLISH”)
10. KEYS TO VICTORY
6. IDENTIFY ANCHOR TENANTS
7.CURB APPEAL
8. LIGHTING
9. CREATIVE CONTROL OF LOOK FEEL
AND MOOD OF THE TIANGUE
10. PROPER SANITATION AND TOILETS
11. THE COMPETITION
1. MUSLIM TIANGUE IN FRONT OF MCL
2. FURTHER DOWN PERALTA STREET
SEVERAL UKAY STALLS HAVE OPENED
3. RELATIVELY EXPENSIVE RENTAL RATES
4. LIMITED HOURS
12. THE OPPORTUNITY
1. WE CAN OFFER A MORE APPEALING
FACADE/STRUCTURE/EXPERIENCE
2. MUCH LOWER RENT
3. OFF-GRID POWER SUPPLY
4. TRANSITIONS TO NIGHT MARKET
25. ANCHOR TENANTS
1. CONTRIBUTE TO CONVENIENCE IN THE
NEIGHBORHOOD
2. ATTRACTIVE FACADE
3. OPEN TILL AT LEAST 9PM
4. WE DICTATE BRANDING AND LOOK
5. WE MAY HAVE TO BUILD OURSELVES
TO ACHIEVE “CHARM”
26. ANCHOR 1-FRUIT/ VEGGIE STAND
NATURALLY ATTRACTIVE AND COLORFUL
SERVICES THE NEIGHBORHOOD
(POSITIVE IMPACT)
CONVENIENT ( NO NEED TO GO TO
MARKET)
34. STYLING THE TENANTS
INEXPENSIVE MATERIAL, BUT CREATIVE
AND STYLISH.
WE DICTATE THE LOOK
WE BUILD THE STALLS
THE REST WILL GET THE IDEA
35. STYLING THE TENANTS
SIGNAGE IS KEY
CREATIVE EXECUTION
LIGHTING
CONCEPT DELIVERED TO RENTERS NOT
THE OTHER WAY AROUND-SO WE HAVE
CONTROL
36. ANCHOR TENANT 2 (SARI-SARI)
UPDATED FACADE
WITH SEATING OUTSIDE
RUSTIC BUT A BIT MORE PRESENTABLE
BUT NOT TOO INTIMIDATING TO TRICYCLE
DRIVERS ETC..
44. WHY SORSOGON, WHY?
PEOPLE HERE JUST BUILD HAPHAZARDLY
NO CONCERN FOR STYLE AND
AESTHETICS
NO CHARACTER
NOTHING HERE IS ATTRACTIVE
WE CAN CHANGE THAT
45. WHY?
WHAT IS IMPORTANT IS TO CAPTURE THE
IMAGINATION OF THE LOCALS AND MAKE
THEM WANT BETTER STUFF- WE CAN
TAKE THE LEAD
I THINK SORSOGON IS READY FOR
SOMETHING LIKE THIS - IF THE PRICE IS
RIUGHT FOR THE VENDORS